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Published byElla Roche Modified over 11 years ago
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How Customers Develop Factiva Products Ann Lee Special Libraries Association June 13, 2000
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Customer as Product Developer Incorporating customer input into the design process How our customers have implemented creative solutions A new career for info pros
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Destination Sites Reuters Business Briefing Dow Jones Interactive Factiva Integration Factiva Developer Server Software Factiva Links RBB Select Factiva Publisher
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CONSTRUCTION JUSTIFICATIONDEFINITION ARCHITECTURE DESIGN TESTINGLAUNCH SUCCESS REVIEW FACTIVA Product Development Process PRODUCT RE-EVALUATION IDEA GENERATION Methods of Work
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How Do We Collect Customer Input? Individual research interviews globally Field observations of users Usability testing of new product concepts Continuous loop
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How we choose participants Various professional roles Users of different products All vertical markets represented Geographically diverse
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Monitoring the Market Evaluations of current products globally Forecasts web access industry trends business climate -- flatter orgs, e.g.
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What is important to users? Speed/response time/performance Post-processing of results User administration Company searching should be easy
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What is important to users? One product that works for all levels Clear, simple labels for global audience Allow for customization Integrate content different types of sources internal and external
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Factiva Integration Factiva Publisher
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User Interface Default View Sneak Peak Factiva Publisher Back
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Info Pro as Product Developer Greater choice of products Component-based purchases Customized for their environment Opportunity: not limited to out-of-the-box
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Back
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Factiva Developer Objects
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Back An Example of DJIs Content Objects at work
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Info Pro as Product Developer Definition of results User needs Working with vendors Justification Implementation Evaluation
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