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ROHANA RAMLY SME Corporation Malaysia Manila, 6 June 2012
“UNDERSTANDING SMEs “ ROHANA RAMLY SME Corporation Malaysia Manila, 6 June 2012 Pioneering Business Transformation
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Corporate Headquarters,
Background of SME Corporation Malaysia SME Corp. Malaysia’s Corporate Headquarters, Kuala Lumpur
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SME Corporation Malaysia
2 May 1996 Established as Small and Medium Industries Development Corporation (SMIDEC) Provide loans & grants for capacity building, start-ups, expansion, branding, certification, etc. Promote development via linkages, provide skills training Implement programmes 2 October 2009 Transformed as SME Corporation Malaysia with expanded functions Central Coordinating Agency Cental point of reference - One Referral Centre (ORC) Secretariat to National SME Development Council (NSDC) Functions of SME Corp. Malaysia Coordinate, monitor & evaluate implementation of policies, strategies & programmes Undertake studies related to the development of SMEs across all economic sectors Cooperate with Ministries & Agencies in the implementation of policies, strategies & programmes Centre for collection, reference & dissemination of information Furnish annual reports on SMEs Secretariat to the National SME Development Council (NSDC) Undertake promotional activities by encouraging industrial linkages & develop human resource to promote growth of SMEs National SME Development Council (NSDC) Highest Policy-making Body to Chart SME Development Chaired by The Honourable Prime Minister of Malaysia Comprise SME-related Ministers & Agencies Secretariat: SME Corp. Malaysia (effective 1 August 2008, succeeding Central Bank of Malaysia) Roles & Responsibilities Formulates broad policies & strategies Provides direction for comprehensive development of SMEs across all economic sectors Oversees coordination of policy implementation & ensures its effectiveness
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Vision | Mission | OUR Vision & Mission
The PREMIER organisation for the development of progressive SMEs to enhance wealth creation and social well-being of the nation Mission | Promote the development of competitive, innovative and resilient SMEs through effective coordination and provision of business support
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Profile of SMEs in Malaysia
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SMEs ~ Backbone of Economy
99% Total Establishments 32% GDP 19% Exports 59% Employment Important domestic source of growth Foundation & support in supply chain through forward & backward linkages Balanced growth Strengthen resilience of the nation's economy Provide support for growth of new & existing sectors Promote private sector-led growth Source: Census of Establishments & Enterprises 2005
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Distribution of SMEs ~ by Sector
Plantation & horticulture Fishery & aquaculture Poultry farming AGRICULTURE (6.2 %) MANUFACTURING (7.2 %) Textiles & apparels Food & beverages Metal & metal products SERVICES (86.6 %) Services (86.6 %) Wholesale & retail (55.5%) Restaurant & hotel (15.2%) Transport & communication (6.5%) Manufacturing (7.2 %) Textiles & apparels (23.4%) Food & beverages (15%) Metal & metal products (13%) Agriculture (6.2 %) Plantation & horticulture (65.6%) Fishery & aquaculture (20.8%) Poultry farming (7%) Wholesale & retail Restaurant & hotel Transport & communication Source: Census of Establishments & Enterprises 2005
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SMEs ~ OUTPACED OVERALL ECONOMY
SME growth outperformed overall economy (2005 – 2009) GDP Annual Growth (2000 price) GDP & SME Growth GDP Growth of SMEs Outpaced the Overall Economy since 2004 The new set of data compiled by the Department of Statistics (DOS) showed that GDP growth of SMEs outpaced that of the overall GDP growth since The data which is based on 2000 prices shows a clear break in the trend from the period , whereby SME growth was almost similar to the overall economy. SMEs registered an average growth of 7.8% in the period ( : 4.9%). While the SME contribution to GDP remained relatively unchanged at 29% during the period , SME contribution to GDP rose from 29.4% in 2005 to 31.4% in 2008. The key contributory factor for the higher growth trajectory of SMEs was attributed to policy initiatives. The meeting noted that the setting up of the NSDC in 2004 and the consequent comprehensive approach taken through the SME Development Framework which coordinates the policies and programmes across more than 15 Ministries and 60 agencies had yielded positive results. The initiatives undertaken by the Council had improved the overall efficiency in policy implementation. Other supportive policies that attributed to higher growth of SMEs were: • Improved Government delivery by PEMUDAH; • Visit Malaysia Year 2007 and increment in emoluments of Government servants benefiting consumption-related services sub- sectors; • RMKe9 infrastructure projects supported growth of small contractors; and • Renewed policy focus on the agriculture sector, particularly food crops benefited the farming community. The analysis showed that SMEs play a critical role in stabilising the Malaysian economy during economic shocks and in some sectors, SMEs remain resilient and agile during the economic downturn. The services sector was the main contributor to the growth of SMEs in the period In 2008, the services sector formed about 60% share of the SME GDP, followed by the manufacturing sector (30%), agriculture (7%) as well as construction and mining (3%). The key growth drivers in the services sector were distributive trade; real estate and business services; as well as finance and insurance, while resource-based products such as petroleum, chemicals, rubber and food and beverages led growth in the manufacturing sector. Palm oil and food crops were the growth drivers in the agriculture sector, and civil engineering activities supported growth in the construction sector. GDP growth of SMEs peaked at 10.3% in 2007 before slowing down thereafter, weighed down by the impact from the global economic and financial crisis. SMEs experienced the effects since the last quarter of 2008 and further intensified in Thus far, SME Corp. Malaysia has undertaken three surveys on the impact of the global crisis on SMEs and the last survey in July/August 2009 showed signs of bottoming out of the effects on SMEs. The stimulus packages have begun to show positive results as 53% of the funds from the USD5.2 billion applicable for SMEs have been disbursed benefiting over 56,000 SMEs as at end-December During the period, about 76% of the funds have been approved.
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SMEs ~ THEIR MAJOR CHALLENGES
Limited access to advisory services Limited marketing & promotion strategies Limited access to domestic & global markets Management & technology capability constraint Low value-add & lacking in competitiveness Inadequate training Limited capability in R&D & technology Difficulty in retaining manpower Difficulty in obtaining financing Lack of international certification for export Limited use of e-commerce & internet marketing Access to capital Lack of awareness of financial assistances provided Limited support by Government (grants, financial institutions) Access to markets 1) Lack of understanding of e-commerce (including payment options) Limited capacity and knowledge by the SMEs Limited access to capital Improve import-export procedures Amendmends of rules and regulations to support the opening of markets Revise export and Customs procedures Banks reluctant to Finance newly-developed products due to uncertainty of market Problem in providing business documentation Unclear products justification Costly certification costs Lack of awareness on the importance of professional certification Collateralised loan is still priority Banks need compensation for bad debts Lack of government consideration in introducing guarantee – based scheme to entice banks to provide loans to SMEs and understand better underlying risks of SME lending Significant level of impaired loans (High NPLs) 1) Lack of providing guarantee on co-sharing risk with banks 2) Insufficient introduction on soft loan schemes Skilled employees Brain drain issues Lack of training provided
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Development Programmes
for SMEs
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SME Development Programmes ~ 2012
FOCUS AREAS NO. OF PROGRAMMES FINANCIAL ALLOCATION (USD MIL) Access to financing 42 3,970.9 Human capital development 32 78.8 Market access 31 56.5 Technology & innovation 28 777.7 Infrastructure 11 36.0 Access to financing ~ 80.7% Technology & innovation ~ 15.8% TOTAL 144 4,919.9
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Focus Areas vs SME Development Programmes
1-Innovation Certification for Enterprise Rating & Transformation Programme (1-InnoCERT) Innovation & Technology Skills Upgrading & Entrepreneurship Programme SME University Internship Programme Human Capital Development Shari’ah-compliant SME Financing Scheme(SSFS) Commercialisation Innovation Fund (CIF) Business Accelerator Programme (BAP) Enrichment and Enhancement Programme (E2) Soft Loans Access to Financing Market Access National Mark of Malaysian Brand Branding Innovation Centre (BIC) Mobile Gallery Infrastructure
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Implementation Channel (Existing Collaborators)
What is SCORE? Example of Radar Diagram for 3-Star company Analysis: Weak in financial capability Assistance: Requires training in financial management & improvement in quality management What is SCORE? a comprehensive diagnostic tool to rate and enhance competitiveness of SMEs based on their performances and capabilities. developed in August 2007. Function identify strengths and weaknesses for improvements; and facilitate linkages. Parameter Business Performance Financial Capability Management Capability Production Capability Technical capability Quality System Innovation Characteristics 0 – 2 Stars : Very basic business operation 3 – 5 Stars : Some degree of sophistication and can be groomed for export Implementation Channel (Existing Collaborators) Retail & Distributive Trade (PUNB) Construction (CIDB) ICT (MDeC) Maintenance, Repair & Overhaul (MINDEF) Professional Services (PSDC)
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What is M-CORE? What is M-CORE? Functions Parameters Characteristics
a comprehensive diagnostic tool to enhance competitiveness of Micro Enterprises developed in Feb 2010 Example of Radar Diagram for Level 2 Micro Enterprise Analysis: Need to improve on business capability, including quality management Assistance: To identify relevant training programmes & quality management system for entrepreneur Functions identifies strengths and weaknesses for improvements; Parameters Business Capabilities; Financial Capabilities; Operations; and Management. Characteristics Level 1 : Basic business operations Level 2 : At average and has a potential Level 3 : Complete the criteria Proposed Implementation Channel TEKUN AGROBANK SME BANK BSN AIM ICU, JPM
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SME Masterplan (2012-2020) SME Masterplan (2012-2020)
The Government has introduced the SME Masterplan for the development of SMEs with the New Economic Model (NEM) to elevate the role of SME as the key source of endogenous growth in the New Economic Model (NEM), and to ensure their growth is synchronised with NEM. The SME Masterplan will help provide a “holistic development and growth approach” for SMEs by looking into needs like funding, capacity building and logistics support as well as to help them explore export markets. The aim of the SME Masterplan is to help SMEs grow from just small companies to those that were successful not only domestically but also able to break into the regional and global markets. The SME Masterplan will look at the growth and development of SMEs through a concept focusing on innovations as well as new technology and business processes and other aspects. NSDC decided on the need for the SME Masterplan after seeing that SMEs made a 32% contribution to the GDP with the sector recording an annual growth of 9.2%, which was higher than the growth of the national GDP. The services sector had proven to be most successful among SMEs, while other areas like agriculture and manufacturing will be given more attention under the SME Masterplan. The SME Masterplan would propose bold measures for SMEs to make a quantum leap in GDP growth and for Malaysia to produce domestic, regional and global champions that can spearhead the growth in the economy.
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6 High Impact Programmes
Charting Future Direction ~ SME Masterplan High-income Nation 4 Goals & 6 Focus Areas Chart direction until 2020 6 High Impact Programmes GTP SME Masterplan ETP The SME Masterplan will create an ecosystem to accelerate the growth of SMEs towards achieving a high income economy. In line with this, the Government will ensure that the implementation of the Plan will be a part of the Rural Transformation Programme (RTP), which the main objective is to modernise the rural area, increase the infrastructure, income level and the rural population economy. As a result of this implementation, rural area integration with the economic main stream, rural entrepreneur involvement in the global supply chain and economic activities that directly involve in inclusive innovation can be achieved. The SME Masterplan is an inclusive plan for all SMEs, across sectors, regions (i.e. East Malaysia and rural) and strategic areas (i.e. Bumiputra and women). The Plan proposes bold measures not only to develop champions but also to develop microenterprises to ensure balanced growth. The Government Transformation Programme (GTP) is an ambitious, broad based initiative aimed at addressing key areas of concern to the rakyat while supporting Malaysia’s transformation into a developed and high-income nation as per Vision 2020. The Prime Minister identified 7 National Key Results Areas (NKRAs) following months of evaluating the people’s demands of the Government and the most pressing issues were selected to develop the NKRAs. A focused list of projects and initiatives for each NKRA was developed to ensure that big fast results for specific targets are achieved in the interest of the people. The Economic Transformation Programme (ETP) is a comprehensive effort that will transform Malaysia into a high-income nation by 2020. It will lift Malaysia's gross national income (GNI) per capita from USD6,700 or RM23,700 in 2009 to more than USD15,000 or RM48,000 in 2020, propelling the nation to the level of other high income nations. This GNI growth of six per cent per annum will allow us to achieve the targets set under Vision 2020. Successful implementation of the ETP will see Malaysia's economy undergo significant changes to resemble other developed nations. We will continue our shift towards a service-based economy, with the services sector contribution growing from 58 percent to 65 percent in the same period. More than 3.3 million new jobs will be created by 2020, spread across the country in urban and rural areas. The nature of these new jobs will result in a shift towards middle and high-income salary brackets. Greater Kuala Lumpur/Klang Valley will be transformed into a world-class city. Finally, growth will be achieved in a sustainable manner, without cost to future generations, through initiatives such as building alternative energy generation capacity and conserving our environment to promote eco-tourism. Year 2010 Year 2020 rTP GDP Employment Exports 32% 59% 19% 41% 62% 25% RTP ETP National Policies GTP
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SME Masterplan ~ 4 Goals To increase BUSINESS FORMATION
To expand no. of HIGH GROWTH & INNOVATIVE FIRMS To raise LABOUR PRODUCTIVITY SME Masterplan ( ) The SME Masterplan focuses on creating an enabling ecosystem to accelerate the growth of SMEs through productivity gains and innovation and to bring them to the next level of development. The diagnosis of the current status of SMEs revealed several positive developments. Since a more structured framework for SME development was put in place in 2004 following the establishment of the NSDC, SMEs outperformed the overall economy in terms of growth in value added, employment and productivity. The analysis also showed that high growth SMEs existed across all subsectors and were the major contributor to the increase in value-added and employment of SMEs. Over the years, Government assistance to SMEs has been significant and has yielded positive impact. In the 9th Malaysia Plan period, SME development amounted to USD8.7 billion or almost 12% of the development expenditure focusing on enhancing access to financing, building capacity and capability, and strengthening enabling infrastructure. A pilot study on impact assessment by the World Bank on 15 SME programmes showed that these programmes produced net positive impact on SMEs and the economy, particularly on investment, output and value added, but little impact on labour productivity and wages. It was also found that productivity level of SMEs in Malaysia was relatively low at USD15,667 per worker, about one-third that of the large companies (USD47,667 per worker) and also lagged behind other countries. Going forward in line with the aspirations of the NEM, the Plan focuses on developing high growth SMEs to become homegrown champions that spearhead the economy as well as formalising and developing microenterprises that make up the bottom 40% to achieve the socio-economic objective of balanced growth. In addition to assuming a driver role, SMEs would also be an enabler of growth through creation of effective value chain that links with the global supply network. The vision of creating globally competitive SMEs is crystallised through the four strategic goals, namely: To increase business formation to facilitate business dynamism through a constant stream of new entrants into the market (target of 6% per year increase in registration of new companies) To expand the number of high growth and innovative firms (10% per year) as they generate bulk of employment and output in the country as well as having the scale to be globally competitive To raise labour productivity of SMEs from RM15,667 in 2010 to RM30,333 in 2020 to boost incomes and raise standards of living To intensify formalisation to promote growth and fair competition (informal sector reduced from 31% of GNI to 15% in 2020) To intensify FORMALISATION
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Constraints to Growth ~ need to be addressed simultaneously
SME Masterplan ~ 6 Focus Areas Constraints to Growth ~ need to be addressed simultaneously Innovation & Technology Limited participation in national innovation system Low product commercialisation and R&D spending Poor technology uptake Human Capital Development Workforce lacks job readiness Low utilisation of existing training Non-competitive rewards & benefits Access to Financing Early stage financing Poor creditworthiness Lack of know-how and resources Market Access Low bargaining power Information barrier for exports Limited focus on marketing & branding Legal & Regulatory Framework Ease of obtaining licenses Bankruptcy law limits entrepreneurs SME taxation Infrastructure & Security Low and infrequent trade volume Inefficient trade facilitation system Six focus areas were identified to support the strategic goals: Encourage greater innovation and technology adoption among SMEs Enhance human capital and entrepreneurship development among SMEs Ensure that creditworthy SMEs have access to financing for working capital and investment Expand the market for goods and services produced by SMEs Ensure legal and regulatory environment is conducive to the formation and growth of SMEs, while protecting the broader interest of society Improve the infrastructure needed by SMEs to operate effectively 18
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SME Masterplan ~ 6 High Impact Programmes
HIP 1: Integration of registration and licensing of business establishments HIP 4: Going Export (GoEx) Programme HIP 2: Technology Commercialisation Platform (TCP) HIP 5: Catalyst Programme HIP 1: Integration of registration and licensing of business establishments aims to create a single registration point through interfacing of the current National Business Registration System (MyCOID) and the National Business Licensing System (BLESS). The initiative is to simplify procedures to reduce the lag time and costs involved in starting a new business. The initiative will also enhance formalisation as registration will be mandated as pre-requisite to licensing HIP 2: Technology Commercialisation Platform (TCP) is to provide a national network of privately-managed platform to promote innovative ideas right through from proof of concept (POC) to the commercialisation stage. TCP will be designed to remove market barriers to innovation by providing linkage to a range of services including infrastructure support, financing, technical assistance, market information and capacity building HIP 3: SME Investment Programme (SIP) is to provide early stage financing through the development of investment companies which would invest in potential SMEs in the form debt, equity or a hybrid of both. This will expedite the growth of the venture capital industry in the country that can support innovative SMEs and start-ups HIP 4: Going Export (GoEx) Programme offers customised assistance to new exporters and SMEs venturing into new markets. Export-ready firms can avail to comprehensive support which among others include linkage to market expertise and buyers, and compliance to standards to expedite internationalisation of services and products HIP 5: Catalyst Programme is to create homegrown champions through a targeted approach with support in the area of financing, market access and human capital development. Participants of the Programme will be selected through a transparent selection criteria and exit mechanism HIP 6: Inclusive Innovation is specifically designed to empower the bottom 40% of the income group to leverage on innovation to promote transformation of communities including microenterprise in the rural areas through handholding and technical and management support HIP 3: SME Investment Programme (SIP) HIP 6: Inclusive Innovation
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