1. BENEFITS for SME collaborating with HEI

2. Benefits Overview Benefits Access to Expertise Problem Solving Research Specialised Equipment Enhanced credibility International R&D Networks

3. SME collaborating with HEI Problem Solving HR Marketing Service Technology Product

4. Problem Solving, cont. Identify problem areas that require outside help What problems can a HEI help with HEI methodology AND Technical HEIs are not free – cost benefit analysis SME collaborating with HEI

5. Problem Solving, cont. SME collaborating with HEI http://www.youtube.com/watch?v =L1gyG5f5EOw

6. Access to Technical Expertise Do up a shopping List What expertise you require What is available in a typical university What should be available in local HEI? Audit yourself Audit your company Educate yourself on protocols SME collaborating with HEI

7. Access to Technical Expertise Highly qualified expertise HEI network Knowledge domino SME collaborating with HEI

8. Research Capabilities Pre-contact: What kind of research do you need? Understand how universities do research? How do you secure a return from university research? Be aware of cost in time and effort SME collaborating with HEI

9. Research capability, cont. Benefit & Risks Validation of Results Credible Research methods No Guarantee of Success Dedicated Time & Resources Access to Worldwide Research External Costs Ownership of IP Valuing SME contribution SME collaborating with HEI

10. Specialist Equipment Range of equipment State of the Art Cost Effective SME collaborating with HEI

11. Credibility Enhancement SME collaborating with HEI http://www.andor.com/company/

12. International Networks SME collaborating with HEI

13. Benefits Review Benefits Access to Expertise Problem Solving Research Specialised Equipment Enhanced credibility International R&D Networks SME collaborating with HEI