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The Interconnected Home Graeme Philipson Connection Research 23 August 2011
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Not another cutaway home slide!
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What is the Interconnected Home?
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Five Different Views of the Interconnected Home
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The Telco View Everything is a device serviced by a broadband connection
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The Consumer Electronics View Everything is a device that feeds content into a home entertainment system Internet Content
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The PC View Everything is a peripheral connected to a Local Area Network
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The Cabling View Everything is a device connected to a structured cabling system
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The Residential Energy View Everything is an appliance that consumes energy
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Which View is Right? All of them … … and none of them
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Only One View Matters
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The Customer View Everything should just work together!
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The Interconnected Home The “views” are merging – All are digital – All use similar technologies … … but have different sales channels Consumers don’t make the distinction Energy costs are rising – quickly The relative importance of the key drivers is changing
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The Drivers ViewDriver TelcoConnectivity Consumer ElectronicsEntertainment PCInformation CablingConvenience EnergyCost Savings Rising costs and new technologies mean that energy issues will be increasingly important
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Metrics Money Regulation Altruism Physical Control Residential Energy Framework Measure Monitor ManageMitigate Comms, Information, Entertainment The Living Environment UtilitiesThe Built Environment Remote Monitoring Energy Management Security and Access Control Physical Device Control Orientation & Design Outdoor (Shading etc.) Building Materials Insulation Gas Telco & Internet Electricity Water & Sewerage Refrigeration & Cooking Washing, Bathing, Swimming HVAC & Hot Water Lighting PCs & Games The Home – Mobile Interface Telephone TV & AV
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The Interconnected Home 2011 Research Program Part of Connection Research’s Intelligent Consumption continuous research service 5,333 respondents Attitudes, behaviour, installed base Australian Residential Energy Atlas – Devices and appliances by 65 Statistical Regions – Energy consumption breakdown by demographics
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There are 8.5 million households in Australia
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How closely do you look at your quarterly electricity bill?
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Energy costs are rising. To what extent are the following factors are contributing to this?
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Smart Meters have a number of proposed advantages. How important is each of them to you?
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How many of each of the following electronic devices do you use in your household?
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Do you have any Home Automation products installed in your home?
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The Coming Residential Energy Revolution You ain’t seen nothin’ yet – energy costs will double again in next 5 years The Smart Grid has made suppliers discover the customer The rise in ESCOs (Energy Service Companies) is threatening the traditional supplier model New monitoring and management devices will become commonplace – IHDs and HANs
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The Perfect Storm
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Energy costs are rising Consumer concerns are growing Smart Grids are coming Bandwidth is increasing Technology costs are dropping ESCOs are appearing Interconnectivity is happening!
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The Interconnected Home Graeme Philipson Connection Research 23 August 2011
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