1. 2013 Strategic Plan Friends of Honduran Children

2. August 11, 20132 Friends of Honduran Children MISSION REASON FOR BEING Improve the lives of Honduran children and their families. Support their basic needs and empower them to break their cycle of inequality and desperate poverty VALUES MAJOR HOW’S › rescue children from a life of poverty and neglect › supply food, clothing and shelter › support health care and education › give love and security › nurture the development of moral values › invest in sustainable programs › foster an environment of self-sufficiency and social responsibility › work in partnership with Honduran organizations and communities and international NGOs › be ever mindful that we do no harm A future for Honduran children and their families that embodies dignity, respect for others, self-reliance and positive engagement in their communities. VISION INHERIENT POTENTIAL

3. August 11, 20133 GOALS & OBJECTIVES STRATEGIES TACTICS KEY POINTS OF FOCUS MAJOR HOW’S Strategy 1.2 Enhance other brigades MAJOR WHAT’S Strategy 1.3 Support the children in the care of SAN Strategy 1.4 Support education & training in Honduras Strategy 1.1 Enhance health brigades Input from in country staff Develop a resource in Honduras to answer brigade questions Explore different forms of involvement Expand outreach brigades Encourage cooperation among brigades Integrate public health into other brigades Assess brigade capacity at SAN and our Honduran support team Encourage brigaders to volunteer and sponsor children Responsibility J. Taylor Measures -Tactics complete per scorecard Work with other NGOs to provide direction and support for Flor Azul Provide funding and support for Reyes Irene girl’s school Support the schools at Nuevo and Flor Azul Provide high school scholarships Leverage the Reyes Irene model to benefit other programs Support ESL and other extracurricular learning programs Work with brigades on education initiatives Support post secondary training Responsibility L. Dalrymple Measures -Tactics complete per scorecard Define specialist program Develop tool for village support Work effectively with other brigades Support SAN health needs Enhance practice and treatment protocols Define essential meds for brigades Publish article on benefits of international health placements Responsibility P. Tracey Measures -Tactics complete per scorecard Formalize transition of children from SANs care Support post secondary school training Work to improve communications with SAN Help SAN with planning and management effectiveness Work for self sufficiency and sustainability at Nuevo Responsibility P. White, D.Cain Measures -Tactics complete per scorecard Friends of Honduran Children 1. Sustain and expand programs in Honduras 2. Enhance donor and volunteer relations 3. Strengthen marketing and internal operations Strategy 1.5 Coordinate efforts of NGOs supporting SAN Provide leadership to the SAN Advisory Council Enhance communications and planning among NGOs and SAN Responsibility P. White Measures -Tactics complete per scorecard

4. August 11, 20134 GOALS & OBJECTIVES STRATEGIES TACTICS KEY POINTS OF FOCUS MAJOR HOW’S Strategy 2.2 Enhance our donor and volunteer experience MAJOR WHAT’S Strategy 2.3 Improve Child Sponsorship & other fundraising programs Strategy 2.1 Attract and involve more youth Better follow up for brigade members, package for brigaders Continue prompt thank you communications, feedback from sponsored children Keep donors informed of our activities and successes Develop committees with strong leaders and committed membership covered in charters and leadership guidelines Estimate volunteer hours Responsibility A. Grierson, P. White Measures -Tactics complete per scorecard Enhance relationships with Trent and Fleming Approach more schools Strengthen current school partnerships Explore new brigades to engage youth Responsibility P. Tracey, J. Taylor Measures -Tactics complete per scorecard Continue to grow our Child Sponsorship program Do periodic appeal letters to lapsed donors Expand planned giving Update promotional materials Use new electronic modes for fundraising Explore grants, including CIDA Responsibility L. McCallum, J. McCallum, A. Grierson Measures -Tactics complete per scorecard Friends of Honduran Children 1. Sustain and expand programs in Honduras 2. Enhance donor and volunteer relations 3. Strengthen marketing and internal operations

5. August 11, 20135 GOALS & OBJECTIVES STRATEGIES TACTICS KEY POINTS OF FOCUS MAJOR HOW’S Strategy 3.2 Improve internal systems and procedures MAJOR WHAT’S Strategy 3.3 Improve our marketing ability Strategy 3.1 Improve board and staff Improve donor database flexibility and effectiveness Evaluate expanded staff to enable growth in select areas Improve communications within the organization Responsibility A. Grierson, D. Cain Measures -Tactics complete per scorecard Bring needed skills and new energy to the board Plan succession for board members and key staff Add a youth board member Responsibility D. Cain, P. Tracy, P. White Measures -Tactics complete per scorecard Recruit experienced marketing representative to the board Start to build comprehensive marketing plan Re-tool messages Go to market within key channels Responsibility D. Cain Measures -Tactics complete per scorecard Friends of Honduran Children 1. Sustain and expand programs in Honduras 2. Enhance donor and volunteer relations 3. Strengthen marketing and internal operations