1. Prospective Student Portal A Project Overview Robert J. McBride Assistant Vice President for Enrollment Services La Salle University

2. La Salle University La Salle is a Catholic, comprehensive University founded by the Christian Brothers in Philadelphia in 1863. Committed to personalized, humanistic, practical education Two campuses: one in northwest Philadelphia and one in Newtown, Bucks County, 25 miles north of the city

3. La Salle University 7,000 undergraduate, graduate and continuing education students annually enroll in one of three schools: Arts and Sciences, Business and Nursing Students come from 25 states and 37 foreign countries Two-thirds of undergraduates live on campus 90% of graduate students are working professionals attending part-time

4. Project History Routinely solicited by outside vendors about new technology VP and Dean of Admission initially uninterested, but seeing is believing Narrowed selection down to two great products

5. Decision Making Process Requirements : –Ability to integrate with SCT Banner –Personalization –Customization –Portable

6. Our Decision Luminis with modifications –Already existing integration –Personalization through targeted messaging and roles –Customization through channel features –Portable : No cookies required !

7. Getting Started November 2002, formed governance structure based on Lehigh University presentation at PABUG Named Project Leaders Formed Sub Committees

8. Governance Structure Portal Action Team Technical Team Marketing Team Content Team Adhoc PSP Team

9. Technical Specifications Two main issues : –Create a way for prospective students to create an account in Luminis –Assign a prospective student role to these students

10. Development Stage Kathy Carmichael from SCT out to LaSalle for a week –Tightened up technical specs –Started programming –Again two main points Account creation Role creation for prospects

11. Implementation La Salles Information Technology Department did 99% of the implementation Functional users performed testing and set up validation tables Went live on time for May 15th

12. Product Overview

13. Admiss Public Page

14. Mylasalle login page

15. Account Creation Page 1

16. Account Creation Page 2

17. Account Creation Page 3

18. Account Creation Page 4

19. Account Creation Page 5

20. Email

21. Login Page

22. Prospective Student Tab

23. Personal Announcements

24. My page

25. Data Storage User Interface On Web LDAP Web App Tables SARHEAD Tape Load Tables SRTRECR Application Tables SARADAP Recruiting Tables SRBRECR Banner DB

26. Load Process SARHEAD Web App for Admission Started SRTRECR Temporary Prospect Records Created SARADAP Permanent App Records Created SRBRECR Permanent Prospect Records Created Database trigger copies data to tape load tables Baseline load process used Baseline load process used when app is complete

27. Outcomes

28. Successes Able to offer a personalized, customizable web experience to prospective students Increased ability to track students on our web site Use of technology sends message to students and families about the institution

29. Room for Improvement Load process needs work Multiple entry points and accounts cause confusion for students –Non Secure Self Service Login (web app) –Self Initiated Portal Login (PSP pages) –Secure Self Service Login (used to look at application requirements) –University Assigned Portal Login (enrolled students)

30. Uncertainty Hoped that our mods would be considered for an upcoming baseline prospective student portal. Originally, the baseline product was to be ready in Spring 2003 Unsure about the status of this project within SCT

31. PSP Account Creations MAYJUNJULAUGSEPOCTTotal Day464945109215190654 Eve83197533 Grad1316101710773 Total676856135232202760

32. Contact Information Robert J McBride –Email : mcbrider@lasalle.edu –Phone : 215.951.1972 Check out our portal –URL : http://my.lasalle.edu –User ID : guest –PIN : lasalle