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Social Media for HE Libraries Alison Scanlon, Elen Wyn Davies and Alison Harding
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Session Disclaimer We aren’t social media experts!!! But we... Social Media
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Our (work) social media journey 2009 “I don’t see the point in this for libraries?” “I don’t really have time for this” “It’s not really part of my job is it...” 2012 Integral part of my day to day job Communication and networking Getting feedback
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Split into groups and describe the main reasons why you decided to use/would like to use/don’t use social media tools for your library? Activity: “because everyone else is using them!” “To get feedback on our services from our customers” “Promoting our new books and resources to users who may not come into our library”
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Think about what you want to do, then think about which social media tool(s) will help you achieve that. Top tip: ?
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Think about how you’re going to use the social media tool. Another Top tip: Just for pushing out information, promoting events and new resources. As an additional enquiry point to answer questions As a place to gather feedback on services
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Think about how you’re going to use the social media tool. Another Top tip: Just for pushing out information, promoting events and new resources. As an additional enquiry point to answer questions As a place to gather feedback on services how your users think
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“that’ll be Bob’s job – he looks after that sort of stuff”...but what’ll happen when Bob isn’t in work or gets a new job? Think about who is going to look after your social media tools. Last Top tip:
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The statistics! Blog page views in May Swansea Metropolitan University 1882171839N/A
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The statistics! Blog page views in May Swansea Metropolitan University 1882171839N/A University of Wales, Trinity Saint David 360 (in October 2010) 14733427
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The statistics! Blog page views in May Swansea Metropolitan University 1882171839N/A University of Wales, Trinity Saint David 360 155 (had to restart a new page due to merger) 14733427
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The statistics! Blog page views in May Swansea Metropolitan University 1882171839N/A University of Wales, Trinity Saint David 15514733427 Swansea University 365 (in June 2011) 277173554
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The statistics! Blog page views in May Swansea Metropolitan University 1882171839N/A University of Wales, Trinity Saint David 15514733427 Swansea University 365 190 (had to restart page due to rebranding) 277173554 Closing site in June 2012
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Go on a Social Media Course Do a social media audit Think about writing an internal social media policy for your department. Crosby, C. (2010) Effective blogging for libraries. New York: Neal-Schuman. Where do we go from here?
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Why What Who When Final thoughts - Always think of the purpose before the tools
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Alison Harding University of Wales, Trinity Saint David (Carmarthen campus) a.harding@tsd.ac.uk @AlyRuth Elen Wyn Davies Swansea University e.w.davies@swansea.ac.uk @Benfelen Alison Scanlon Swansea Metropolitan University alison.scanlon@smu.ac.uk @alisonscanlon
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