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China and the North American Auto Industry Preliminary Thoughts for the Woodrow Wilson Center Hudson Institute
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Thinking About Cars and the Continent What makes up the North American Auto Industry? What has been the experience of non-North American firms entering this market so far? What makes up the Chinese Auto Industry? What are the problems and opportunities for China in the North American vehicle market? What does this mean for the United States and Canada?
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Hudson Institute The North American Auto Industry The Detroit Assemblers US, Canadian investment in GM, Chrysler New Entrant Assemblers Vertical Integration to Horizontal Supply Chains
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Hudson Institute New Entrant Assemblers
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Hudson Institute New Entrant Assemblers: Group 1
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Hudson Institute New Entrant Assemblers: Group 2
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Hudson Institute New Entrant Assemblers: Group 3
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Hudson Institute Suppliers Tier 1, 2, 3 Sub-assemblies Components
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Hudson Institute The Chinese Auto Industry: Part 1
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Hudson Institute The Chinese Auto Industry: Part 2
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Hudson Institute The Road to North America Import (components, vehicles) Joint Venture Acquisition Assembly
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Hudson Institute The China Challenges Trade Policy Labor Unions Supply Chain Regulatory Compliance Quality Intellectual property Investment Incentives Retail network Canada & Mexico
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Hudson Institute WTO membership reduces potential trade barriers NAFTA Rule of Origin North American border-crossing? Target for retaliation (cf. auto parts) Trade Policy
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Hudson Institute China labor record problematic Advantage to capital, not labor in North America – how competitive is China? Bad History of Unionization of New Entrants Imports a large target for US labor Labor Union
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Hudson Institute North American suppliers provide local content, access to technology Many connected to China already, will want reciprocity Defend local content rules Promiscuous? Higher cost, higher tech – labor cost advantage? Supply Chain
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Hudson Institute Need to know regulators, process Can acquire compliant technology Regulation as a non-tariff barrier Public R&D Tech Transfer – USCAR and ITAR Regulatory Compliance
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Hudson Institute Hyundai Problem Imports face quality challenge Recalls costly, including to reputation Collective Guilt Quality
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Hudson Institute Chery v. General Motors (on behalf of Daewoo) Siemens high-speed rail Litigation Intellectual Property
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Hudson Institute Can the governments afford them? Backlash potential The Volkswagen Problem Workforce training Infrastructure (esp. in green-field, non-union areas) Investment Incentives
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Hudson Institute Dealership consolidation underway State regulated, internet not (yet) an option After sale service, warranty Aftermarket parts US & Canadian Consumers = demanding Retail Network
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Hudson Institute Treat as separate markets? Local production justified? With local content, a NAFTA end-run? Border risk Canada friendlier than Mexico, Mexico more familiar than Canada Canada and Mexico
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Hudson Institute China and the North American Auto Industry Import (components, vehicles) Joint Venture Acquisition Assembly Or…
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Hudson Institute China and the North American Auto Industry Comparative Advantages in capital/technology versus labor, cost Divide and conquer world markets? Collaborate and conquer world markets? Avoid mutual conflict
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Hudson Institute Canada and the Auto Industry Incentives for Japanese in Ontario Volvo duty drawback in Nova Scotia Hyundai in Bromont Auto Pact manipulation not possible; Zero Tariff for Japan? Green Industrial Policy? GM-Chrysler precedent – one industry?
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Hudson Institute The Panda Game The Chinese market China likely to play one off the other Canada First Canada’s future role in the North American auto industry? US reaction?
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Hudson Institute China and the North American Auto Industry Preliminary Thoughts for the Woodrow Wilson Center
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