1. Pavel Kurfürst Ústav cizích jazyků Lékařské fakulty Univerzity Palackého v Olomouci Institute of Foreign Languages Faculty of Medicine Palacký University in Olomouc

2. The Birth of a Webpage 5th National and International MSATE Conference Zlín, 7 – 9 September 2001

3. www.ucjlf.upol.cz 7Feedback 6Promotion 5Publishing 4Creating the Page 3Software Needed 2Hardware Equipment 1Making the Decision Seven Steps to Creating a Webpage

4. www.ucjlf.upol.cz A Webpage is for Life, Not Just for Christmas. Royal Society for Prevention of Cruelty to Webpages

5. www.ucjlf.upol.cz Step 1: Making the Decision olong-term commitment ocontents of the page? opotential readers? otime spent?

6. www.ucjlf.upol.cz Step 2: Hardware Equipment oaverage standard computer odirect access to the internet oscanner etc.

7. www.ucjlf.upol.cz Step 3: Software Needed owebpage editor ointernet browser – several types* oFTP client* ographic / image / photo editor* * not necessarily

8. www.ucjlf.upol.cz Software Needed owebpage editor MS FrontPage (98, 2000) MS FrontPage Express MS Word 2000 Netscape Composer (Communicator 4.x) HomeSite, 1-4-ALL, Constructor 98, FlexED, HE!, Web Edit Pro, Web Elite…

9. www.ucjlf.upol.cz MS FrontPage (98, 2000) MS Office application WYSIWYG* FTP client included extensive possibilities English  license - expensive *WYSIWYG = What You See Is What You Get x HTML editors

10. www.ucjlf.upol.cz MS FrontPage Express MS Office application WYSIWYG freeware English  limited possibilities  FTP client needed

11. www.ucjlf.upol.cz MS Word 2000 CZ commonly used WYSIWYG English / Czech  license - expensive  limited possibilities  FTP client needed

12. www.ucjlf.upol.cz Netscape Composer (Communicator 4.x) WYSIWYG freeware English  limited possibilities  FTP client needed

13. www.ucjlf.upol.cz Software Needed ointernet browser MS Internet Explorer 5.x (72 %*) MS Internet Explorer 4.x (18 %*) Netscape Navigator (Communicator 4.x) (7%*) *statistics: NAVRCHOLU.cz – www.ucjlf.upol.cz

14. www.ucjlf.upol.cz Software Needed oFTP client WS FTP CuteFTP Windows Commander other ways of transferring files (according to the host server requirements) part of the editor (FrontPage) *FTP = File Transfer Protocol

15. www.ucjlf.upol.cz Step 4: Creating the Page ostart with simple structure (homepage + several links to other pages) osimple layout and graphics ocheck the result (function, compatibility etc.)

16. www.ucjlf.upol.cz Step 5: Publishing ohost server space – not much (several MB) university / school server – free internet provider – free ”free hosting“ (advertisements) paid hosting ofile transfer – directly / FTP client

17. www.ucjlf.upol.cz Step 6: Promotion oaddress long unattractive strange symbols diffilcult to remember problems with changing the hosting site

18. www.ucjlf.upol.cz http://www.mujweb.cz/skolstvi/ucjlfup  http://www.volny.cz/kurfurst/ucjlfup  http://aix.upol.cz/~kurfurst/ucjlfup

19. www.ucjlf.upol.cz Promotion oaddress buying own domain.com or.cz redirection – http://go.to oby word of mouth oe-mails, envelopes, letters, business cards ointernet ads and banners, spams obillboards, t-shirts, media, hot-air baloons…

20. www.ucjlf.upol.cz Promotion oInternet catalogues and search engines Seznam, Atlas, Centrum, Zmije – Quick, Redbox, iDNES – Klikni.cz, Katedrála… paid registration

21. www.ucjlf.upol.cz Step 7: Feedback oby word of mouth oe-mails owebpage counter oservers providing statistical analysis e.g. NAVRCHOLU.cz

22. www.ucjlf.upol.cz http://web.navrcholu.cz free service number of visits daily / monthly / yearly most visited days / hours used OS, browsers visitors’ details (where from, IP address, time etc.) graphs, charts, category comparison daily e-mailed summarsy (*.zip) Czech Republic only (.cz)

23. www.ucjlf.upol.cz  www.ucjlf.upol.cz  kurfurst@seznam.cz