1. eGovernment Improving Public Transport Anne Graham Director of Public Transport Services eGovernment Successes Conference Wednesday, 28 March 2012

2. Who we are National Transport Authority established on 1 st December 2009 –Dublin Transport Authority Act 2008 and Public Transport Regulation Act 2009 Responsible for a range of functions including: –transport planning and capital investment in public transport in Greater Dublin Area –delivery of public transport services nationally –bus regulation nationally –national taxi regulation

3. Also We manage for the Department of Transport –The Regional Cities Grants for traffic management –The national Accessibility Fund –the national Smarter Workplaces travel programme –Oversight and funding of the Green Schools programme –Rural Transport Programme

4. eGovernment and the NTA The Authority are committed to implementing eGovernment best practice to optimise services for Customers(e to c)RTPI & Leap Employees(e to e)Intranet Business(e to b)Online services for bus & taxi industry

5. eGov and Public Transport Customers Direct Consumer Products Real Time Passenger Information Leap Card National Intermodal Journey Planner Transport for Ireland brand & website

6. eGov and Public Transport Customers Products to improve regulation & compliance Indirect benefit to Public Transport Customer CABs Small Public Service Vehicle (Taxi)Licensing System Bulit Bus Licensing Tool

7. REAL TIME PASSENGER INFORMATION

8. Benefits to Customer of Real Time Information Best way to engender confidence in bus service Individual’s perception of waiting time reduced Reduces passenger stress Potential increase in patronage - average 5% in other cities (pre-recession) Increase in customer satisfaction

9. Improving the experience of using the bus by providing bus arrival times on: Signs 520 On-Street Displays in Greater Dublin Area, 50 in Cork, 20 in Galway & Limerick and 10 in Waterford Integrated Website Real Time information for all public transport modes and for all stops www.transportforireland.ie www.transportforireland.ie SMS service A One Number text service for all real time transport 53035 Smart Phone Apps Real Time Passenger Information Vision

10. The RTPI system AVL-equipped fleet CENTRAL PREDICTION SERVER DUBLIN CITY COUNCIL sms gprs On –Street SignsSMS serviceWebsite and Apps Server & time estimation system AVL-equipped fleet Server & time estimation system GPRS Other operators Future Project Not AVL-equipped No Server & Time estimation system Preceding Project Dual Interface Development AVL = Automatic Vehicle Location

11. Real Time Progress 2011 370 Signs erected in Greater Dublin Area Dublin Bus iphone and android app with Real Time –2.5 million web and app requests per month –Over 500,000 unique users a month Phase 1 Transport for Ireland website developed Improved accuracy of Dublin Bus data feeds

12. RTPI Plan 2012 Complete sign roll-out in Greater Dublin Area (520 signs) Complete sign roll-out in Regional cities; Cork, Limerick, Galway & Waterford Launch Integrated Website with Real Time for all Dublin Bus, Bus Éireann City Services, LUAS Launch Transport for Ireland Android & I-phone Apps and API for other developers Commence Tender for Commercial Bus Operator system Commence sign erection in regional towns

13. Real Time Passenger Information Measured level of accuracy On going testing for data accuracy and resolving issues Signs have to pass accuracy test (>90%) Recent NTA surveys show that: 90% of Dublin Bus services are showing on RTPI system Of those 90% the times on the signs have a 96% accuracy level Feedback on signs On feedback website 73% find the service helpful or very helpful (even when commenting on specific error) 64% say that it would encourage them to use the bus more often

14. Dublin Bus RTPI Awareness of RTPI is reasonably high –Although there remain a significant cohort who have no knowledge at all of RTPI. Awareness generally centres on RTPI bus stops –Which most associate primarily with city centre and other prominent locations. As such, while most see RTPI as a very positive development, many see little tangible benefit for themselves as RTPI is not available on ‘their’ bus stop. –“I’ve seen the bus stop there in Ranelagh alright and that’s great if you’re getting the bus from there, but between there and Windy Arbour I don’t think there’s one, so it’s not much good to me really, is it?”

15. Dublin Bus RTPI Dec 2011/Jan 2012 research There is also a degree of scepticism about RTPI, with many querying whether the information on the bus stops would be accurate Awareness of the RTPI app is relatively low, but where known is felt to be a very significant innovation: –It lacks the physical presence of the RTPI bus stops, but arguably is felt to be far more useful for those who have the app. Several had downloaded the RTPI app – often following being tipped off about it by their children – and is felt to be extremely useful

16. LEAP CARD SCHEME www.leapcard.ie

17. Customer Appeal Easy to use, flexible and safe Lower cost than using cash for each leg of journey Exact change no longer required on buses No queuing for tickets on Luas and DART A single card working across all GDA public transport services Very similar to other schemes, Oyster in particular

18. 18 Leap Cards are ideal for fast & safe entry/exits at busy stations

19. Customers do not need exact change for Dublin Bus

20. Customers can buy and Top Up Leap Cards at convenience stores in GDA

21. Leap Card – the basic elements Leap Card Back Office System Funds Customer Tops Up their Leap Card Data Depot Infrastructure Customer uses Leap Card on buses Operator’s HQ Systems Customer uses Leap Card on Luas or Rail

22. Brand Identity Leap Card Key Brand Benefits “Makes travelling easier” is the most prominent Key Brand Benefit identified and will underpin all communications. Flexibility and value for money are also key benefits of the Leap Card

23. Topping Up and Buying Products Internet sales At Ticket Machines In convenience stores

24. Enhancements planned for 2012 + + + Annual/Monthly passes Ticket products on Leap Cards School & Student travel cards Instant Top-Up using direct debits Public Services Card Free Travel Pass interoperability + Smart Ticketing, e.g. capping + + Bus Éireann Private Buses

25. Leap Card Highlights KEY HIGHLIGHTSCumulative 21 March Total Transactions (top-up and usage) 2.9 million Total Cards issued Luas replacements 5,700 Irish Rail replacements 2,400 Payzone sales 50,700 Web sales 16,000 74,800 Top-up Value Cumulative €4.3 million Usage Value Cumulative €3.6 million Total journeys2.01 million

26. Leap Card enhancements Indicative timeline Planned enhancements Q1/Q2Extension to more operators – e.g. Wexford Bus and Bus Éireann customer pilots Iarnród Éireann vending of card sales & top ups Luas & Iarnród Éireann vending enabled for web collection Auto-top facility launched (available across all operators) Q2/Q3Tourist & visitor promotions Bus Éireann full integration Additional private bus operators Fare capping on Luas and Iarnród Éireann Student travel card scheme launch Q3/Q4Benefit-In-kind (taxsaver) annual & monthly cards Range of time-based products introduced Integration with Free Travel Scheme Fare capping across Dublin city services

27. National Scheme Supports roll out nationally of Public Service Cards for free travel ITS systems are all fully scalable Tourism Spin-Off e.g. Golden trekker on ITS National infrastructure investment required  Top Up network (Ticket Vending Machines and Shops)  Validators on Buses and at Rail stations

28. National Intermodal Journey Planner

29. National Journey Planner Built off National Public Transport Database Door to door Multi-modal Multi-operator National coverage (+ Northern Ireland late 2012) Journey Plans Timetables Interactive maps Printed maps Walking routes Available in several languages Launch April 2012

30. Journey Planning on the go Available for Android and iOS mobile web formats Location aware Real time integration Mobile webApp

31. Transport for Ireland Brand & Website

32. Transport for Ireland Website Web portal in development for information on all public transport nationally includes: –Real time information –Multi-modal journey planner –Better maps and timetables www.transportforireland.ie Customer information on Taxis Fares calculator

33. Transport for Ireland

34. Data Management in the NTA

35. Data Management & NTA Data is managed so that it is Fit for purpose and suitable for re-use by many systems That is achieved by… Use of Internationally recognised data standards for all public transport data (SIRI, TransXchange, VDV, NaPTAN, GTFS) Compliant with the INSPIRE Directive for Transport networks data Open approach to data – published the maintained national Transit nodes database for general re-use on an INSPIRE portal and the www.dublinked.com data sharing website (Fingal,DCC,DLR,SDCC, NUIM) www.dublinked.com

36. national journey plannerSocial inclusion analysisbus licensingReal TimeFleet monitoringOpen data Routes & schedules Localities & addresses PT stops Collect once – use many times

37. Open Data The NTA are committed to allowing open access to good quality public transport data where possible People want to access public transport data (It is the most sought after type of data on the Dublinked Website)

38. External re-use of PT data www.mapnificent.net Areas accessible within 15 mins of a Helsinki suburb By public transport

39. Internal re-use of PT data Accessibility and social inclusion analysis – can people access opportunities in reasonable time and reasonable cost

40. Conclusion

41. Challenges in Delivery Integrating Systems of Different Operators No direct control of Operators’ suppliers Interface requirements under estimated

42. Opportunities Delivery through different agencies –Dublin City Council & other Local Authorities (RTPI) –Railway Procurement Agency (Leap) Delivery to different agencies –Fáilte Ireland (Journey Planner) –Public Transport Operators (Journey Planner)

43. Future Challenges Keeping Data Up-to-date Building Awareness of Products Financing improvements & extensions