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Career Newsletter by DAN FLORESCU BEST Corporate Relations BEST PARTNERS ROUND TABLE 26 January 2007 Turin, Italy
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Board of European Students of Technology Career Newsletter Connects students looking for an international career with international companies More than 10 000 subscribers (students + young graduates) Can be sent to target groups » Background
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Board of European Students of Technology Right now: University, Field of Study, Field of Interest, Language, Citizenship, BEST membership Future: Year of Study » Search parameters
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Board of European Students of Technology 5500 BEST Career Centre users 4000 BEST Application System users 1000 BEST intranet users » Our subscribers
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Board of European Students of Technology 2005 - 9 newsletters sent ( 1 targeted) 2006 - 15 newsletters sent (2 targeted) Frequent users: Shell (5), Whirlpool (4) » Statistics
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Board of European Students of Technology ING – IT Infrastructure trainship 40-50% of hired students came through BEST Shell – Gourami Business Challenge 47 applicants Whirlpool – FTMP autumn 2005 – 100 applicants spring 2006 – 28 applicants autumn 2006 – more than 60 applicants » Best practices
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Board of European Students of Technology » Questions - Suggest possible parameters for targeting the newsletter! - What is your opinion about HTML newsletters? - Would you like to be able to sent the newsletter yourself ?
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