2. Brand Positioning the perfect match between work, people and value.

3. Our services  Executive Search & Interim Management  Assessment & Development  Organizational Development  Compensation Consulting  Board and Management Review  Executive Coaching

4. The strategic importance of the current economical tendencies for small and medium sized companies Plato Academy Fabiaan Van Vrekhem Wednesday 29/09/2010

5. How companies grow Each particular level is established to achieve particular objectives Level of complexity correlates 100% with the time-span of realisation of the objective Levels of workTime span Value for the present 1 – Quality 2 – Service 1 day – 3 months 3 months – 1 year Value for the future 3 – Practice 4 – Strategic Development 1 year – 2 years 2 years – 5 years Value systems 5 – Strategic Intent 6 – Corporate Citizenship 7 – Corporate Prescience 5 years – 10 years 10 years – 20 years 20 years – 50 years

6. Quality Service Practice Corporate Citizenship Strategic Intent Strategic Development Levels of work from a historical perspective Corporate Prescience Level III ( 1850)  Functional execution  Success was seen to be driven by the single function/holon of production  “You can paint it any color, so long as it’s black”.  Build capacity Level V (1970)  Relative Competitive position  Boston Consulting Group.  Profitability was a function of the relative competitive position of one business to all others in that industry  Value creation Level IV (1900)  Business Unit Profit  Profitability was recognized as the result of the interplay of new produc dev., production, sales, finance.  Value control Level VI (1980)  Industry structure  Michael Porter.  Industry profitability is a function of the relative power position not only with competitors, but also with suppliers, customers, and potential competitors  Build goodwill and value Level VII (2000)  Profitability is driven by Worldwide Industry and social structures  Succesful strategies at the higher levels were predicated on succesful execution of the strategic thinking at the lower levels.  Build society

7. QualityServicePractice Corporate Citizenship Strategic Intent Strategic Development 5 35 104 665 4.406 Analysis of the Belgian companies (based on sales) 874 # COMPANIES 109.731 6.858 3.593 17 Sales Gross Operating Margin GOM/fte 560.000 349.000 69.000 9.300.000 2.763.000 78.000 39.000.000 9.500.000 91.000 327.500.000 74.250.000 112.000 8.506.000.000 739.000.000 168.000

8. QualityServicePractice Corporate Citizenship Strategic Intent Strategic Development Example : Omega Pharma Corporate Prescience 811m euro 25.000 euro 1987 2009 “To be the most dynamic pan-European OTC company “ Continuous innovation Geographic expansion 2000 178m euro Start Internationalization 1998 23m euro

9. Human Capability – The origin of growth A person's capability to perform complex tasks is both a lifelong evolution and predictable. There is a 0.97 correlation between organisational layers and each step in complexity of mental processing and thus potential capability 6 5 7 4 3 2 1

10. Human Capability – The origin of growth Quality Service PracticeDevelopmentStrategic IntentCorporate Citizenship Corporate Prescience Placeholder text Managerial hierarchy Is a reflection of discontinuous steps in the nature of human capability

11. Human capability : Being in flow Touch and Feel Accumulating Connecting Modelling Weaving Revealing Previewing 6 5 7 4 3 2 1 Quality Service Practice Strategic Development Strategic Intent Corporate Citizenship Corporate Prescience 6 5 7 4 3 2 1 Complexity of the job Capability of the person

12. Demographic perspectives World population is ageing Life expectancy is increasing Growth of the world population Weight shifts from West to East

13. Demographic perspectives World population is ageing Life expectancy is increasing Growth of the world population Weight shifts from West to East + + - -  Consumption will increase  New needs  New market opportunities  Headquarters shift to the East  Level 4/5/6 jobs decrease in Europe  Innovation capability increase in the East  Level 1 jobs shift to the East  Increased competition from the East  Increasing demand for natural resources  Increasing mobility

14. Strategic intent Value creation Quality Cost reduction Service Cost control Strategic development Value control coherence judgement review Corporate citizenship Goodwill VIABILITY tangible measures REPUTATION intangible measures THE FUTURE possibilities G.Stamp/C.R.Vishwanath (1999) Practice Cost efficiency Cost reduces profit Competition on price and margin Cost is essential to create profit Competition on service and quality The paradox of strategy – how will demography affect your organization.