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Published byHannah Barker Modified over 9 years ago
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By Phillip Hamrock For BA 516 – Management and Marketing
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Folklore Research Methods Findings Primary Managerial Roles Interpersonal Roles Informational Roles Decisional Roles Summary 7/23/2008BA 516 - Management & Marketing2
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Common beliefs 1. Managers are reflective, systematic planners 2. The effective manager has no regular duties 3. Senior managers need aggregated information 4. Management is a science and a profession 7/23/2008BA 516 - Management & Marketing3
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New research “Structural observation” Five American CEO’s over one week Analyzed mail and verbal contacts Existing sources International, all levels of management Focused on time studies 7/23/2008BA 516 - Management & Marketing4
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Myth: “Managers are a reflective, systematic planners” Fact: Managers work at an unrelenting pace Activities are brief, varied, action-oriented and discontinuous 7/23/2008BA 516 - Management & Marketing5
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Myth: “The effective manager has no regular duties” Fact: Numerous regular duties, including ceremonies and negotiations Process “soft information” that links organization with its environment 7/23/2008BA 516 - Management & Marketing6
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Myth: “Senior managers need aggregated information, which are best provided by formal management information systems” Fact: Managers favor verbal media, telephone calls, and meetings over documents 7/23/2008BA 516 - Management & Marketing7
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Myth: “Management is, or at least is quickly becoming, a science and a profession” Fact: It is hardly known what procedures managers use Managers’ programs – to process information, make decisions, etc. – are locked deep inside their brain 7/23/2008BA 516 - Management & Marketing8
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Interpersonal 1. Figurehead 2. Leader 3. Liaison Informational 4. Monitor 5. Disseminator 6. Spokesman Decisional 7. Entrepreneur 8. Disturbance Handler 9. Resource Allocator 10. Negotiator 7/23/2008BA 516 - Management & Marketing9
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Figurehead Leader Liaison 7/23/2008BA 516 - Management & Marketing10
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Monitor Disseminator Spokesperson 7/23/2008BA 516 - Management & Marketing11
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Entrepreneur Disturbance Handler Resource Allocator Negotiator 7/23/2008BA 516 - Management & Marketing12
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Authors research indicates that managers: work at an unrelenting pace on various brief activities perform regular duties favor verbal communication Schools need to: identify managerial skills put students in situations to develop skills 7/23/2008BA 516 - Management & Marketing13
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7/23/2008BA 516 - Management & Marketing14
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