1. Video on the Web Kevin Lynch Chief Software Architect Adobe Systems December 12, 2007

2. Early Days of Web Video

4. Flash Player and Reliable Web Video  Use Flash video with HTML and JavaScript  Flash video reaches over 97% of computers on the web  Free, open source code: adobe.com/go/favideo video = new FAVideo(“videoBox",“myvideo.flv",500,500); video.play(); JavaScript control

5. Flash Player 9 Flash Player 9 90% Worldwide in June 2007 Flash Player Adoption Source: NPD September 2003 – March 2006; Millard Brown September 2006 – March 2007 3 months 0 10 20 30 40 50 60 70 80 90 100 6 months 9 months 12 months Flash Player 8 Flash Player 7

7. Applications on AIR

8. Some Issues for Web Video  Metadata  Deep Linking  Searchability  Tagging  Accessibility  Content protection  Device profiling 

9. Searchability HTML Page http://foo.com/products/rocket.html Rich Internet Application http://foo.com/products/chooser.html

10. Searchability and Deep Linking HTML Page http://foo.com/products/rocket.html Rich Internet Application http://foo.com/products/chooser.html#rocket