2.  What is social media? ◦ Twitter ◦ Facebook  Why should we care? ◦ Served Agencies ◦ Real-time information ◦ Situational Awareness ◦ Organization  How do we use it? ◦ Websites ◦ Phone

3.  Ham Radio = The Original Social Media  Web based technology that enables user generated, interactive communication  Share text, pictures, video  Mass communication without massive effort  Answer the question: “What is happening now?”

4. 140 character messages that contain text, links, and keywords (hashtags). (11) Social environment for exchanging rich content with Individuals, groups, and the world (2)

5.  September 9 th, 2010 – San Bruno, CA Pipeline Explosion ◦ Craig Fugate used Twitter for initial assessment  March 11, 2011 - Japan Earthquake & Tsunami ◦ Less than one hour after 1,200 tweets per minute ◦ #earthquake and #tsunami trended instantly  March 27, 2011 – Tuscaloosa, AL Tornado ◦ 2 nd deadliest tornado day in US history ◦ Pre-storm preparation ◦ Watches and warnings via Twitter & Facebook ◦ Post-storm recovery and coordination  Joplin, MO – Haiti Earthquake – Christchurch NZ Earthquake – Arizona Wildfires Social Media has become a CRITIAL tool

6.  Supporting Served Agencies ◦ Constantly integrating social media ◦ Emergency Management  Situational Awareness  It’s where the people are! ◦ Facebook > 750 million users each month ◦ Twitter > 175 million accounts  Efficient method of gathering data  Quick way to distribute information  It’s another tool ◦ Email, Text Messaging, Telephones, Social Media

7.  Support Served Agencies ◦ Social Media is part of daily operations  Coordination (Twitter) ◦ Fast ◦ Simple  Learn from others

17. Next: User Profile

18. Next: Hashtag

19. Next: Links

20. Next: SPC Page

21. Next: Search

22. Next: User Stream

23. Next: Follow User

24. Next: Posting a Tweet

28. http://twitter.com/wiares Wisconsin State ARES/RACES Providing information on emergency communications training

29. http:// twitter.com/w4hmc Huntsville, AL ARES/RACES Posts real- time during meetings

30. http://twitter.com/pgcares Landover Hills, MD ARES/RACES Announces net activations and provides weather alerts

31. http://twitter.com/NEWIARES North East WI ARES/RACES Re-tweeting message regarding possible net activation

32. http://www.facebook.com/NE.WI.ARESRACES North North East WI ARES/RACES Severe weather alert and details regarding mutual aid request

33. http://www.facebook.com/pages/Wisconsin-ARES Wisconsin ARES/RACES State Page Providing material for an upcoming net

34.  Served Agencies Are Using It  Mass communication without massive effort  Situational Awareness: “What is happening now?”  Organization And Communication  It Can Be FUN! Try It.No exam required!