1. Ethics and Social Responsibility

2. Values Values are what we prize and cherish most
All things cannot be valued equally
You must be willing to sacrifice lower priority values for those that are MOST important.

3. Self Centeredness vs. Empathy
As a child you are taught to be self-centered
Hungry = Food
Cold = Warmth
Hurt = Nurturing
When your needs are met you learned to feel secure = health self-esteem
As a teenager you are expected to move past your own needs and consider others = empathy

4. Ethics in Business
Ethics – set of moral principles or values that govern behavior
Managers must face sometimes difficult ethical decisions in business situations.
Code of Ethics – document that outlines the principles of conduct to be used in making decisions within an organization

5. A Code of Ethics Content May Address the following:
Trading in securities/using confidential information
Acquiring and using information about competitors
Security
Payments to obtain bonuses
Protection of the environment
Honesty
Adherence to the law
Product safety and quality
Health and safety in the workplace
Conflicts of interest
Employment practices
Staffing and marketing practices
Financial reporting
Pricing, billing, and contracting

6. Behaving Ethically and Unethically
Helps employees gain the trust of the people with whom they work
Helps businesses gain the trust of customers, suppliers, and others
Behaving unethically:
Can hurt or end a businessperson’s career
Can cause a company to lose millions of dollars or even go out of business altogether

7. Behaving Honestly Sarbanes-Oxley Act of 2002 Employee Theft
Due to Enron and WorldCom scandals, President Bush signed this act that affects the reporting and governance of public companies and their directors and officers.
Employee Theft
Employers trust their employees not to steal from them.
Embezzlement
Stealing supplies, inventory

8. Behaving Honestly Hours worked Records
Employees who behave ethically are honest about the hours they work.
Ethical employees will only miss work when they are truly ill or have a legitimate reason to be home.
Records
One of the worst ethical lapses an employee can commit is falsifying records.
Damages company reputation
Can have grave effects on health of public (i.e. pharmaceutical company)

9. Dealing with Ethical Dilemmas
An ethical dilemma is a situation in which the ethical course of action is not clear.

10. The ‘Heinz’ Dilemma
Mr. Heinz is ordinarily a law-abiding man. One day, his wife becomes gravely ill. Heinz takes her to the doctor, who prescribes a medication for her. She does quite well on this medication and begins to recover. However, Heinz has no insurance and runs out of money quickly paying for this expensive medication. After a few months, he can no longer purchase the medication and his wife begins to take a turn for the worse. One day, he is in the pharmacy and notices that no one is behind the counter. The medication is in plain view. Should he steal the medication to help his sick wife?

11. The Old Woman in the Airport
You are in the airport, trying to catch a flight that is about to leave. As you run down the crowded corridor, an elderly woman suddenly slips in front of you and falls to the ground with a cry. Do you stop to help, if you know you will miss your flight because of it?

12. The Trolley
A trolley is running out of control down a track. In its path are 5 people who have been tied to the track by a mad philosopher. Fortunately, you can flip a switch which will lead the trolley down a different track. Unfortunately, there is a single person tied to that track. Should you flip the switch? Why?

13. Trolley cont.
As before, a trolley is hurtling down a track towards five people. You are on a bridge under which it will pass, and you can stop it by dropping a heavy weight in front of it. As it happens, there is a man next to you - your only way to stop the trolley is to push him over the bridge and onto the track, killing him to save five. Should you proceed? Why? How is this case different from the first?

14. Solving Ethical Dilemmas – Ask:
Have you defined the problem accurately?
How would you define the problem if you stood on the other side of the fence?
Whom could your decision or action injure?
Can you discuss the problem with the affected parties before you make your decision?

15. Solving Ethical Dilemmas - Ask
Are you confident that your position will be as valid over a long period of time as it seems now?
Could you disclose without qualm your decision to action to your boss, your CEO, the board of directors, your family, and society as a whole?

16. Laws Relating to Ethical Behavior
The Sherman Act
Monopolies became illegal.
Wheeler-Lea Act of 1938
Banned unfair or deceptive acts, such as false advertising, inform customers of possible negative consequences of using products.

17. Consumer Protection
Several laws and agencies were designed to protect consumers against unethical and unsafe business practices:
The Federal Food, Drug, and Cosmetic Act of 1938
Food and Drug Administration (FDA)
Consumer Product Safety Commission (CPSC)
Forces manufacturers to recall products that may be defective
Truth in Leading Act of 1968
Enacted to protect consumers in their dealing with lenders and creditors.

18. Environmental Protection
National Environmental Policy Act of 1969
Created Environmental Protection Agency (EPA)
Protects human health and safeguards the air, water, and land.
The Clean Air Act of 1970
Regulates air emissions.
The Toxic Substances Control Act of 1976
Gave the EPA the ability to track industrial chemicals produced In or importing into the U.S.
The Clean Water Act of 1977
Sets standards on the type and quality of pollutants that industries can put into bodies of water

19. Ethical Standards and Culture
Corporate Gift Giving
In Japan, lavish gifts are a part of business.
In United States, government officials are not allowed to accept gifts (and many corporations have policies against this).
When doing business abroad, be sure to understand culture.

20. Ethical Standards and Culture
Intellectual Property
Ownership of ideas, such as inventions, books, movies, and computer programs
In the U.S., creators of intellectual property have the exclusive right to market and sell their work (guaranteed through patent, trademark, and copyright laws)

21. Social Responsibility
Social responsibility refers to the obligation that individuals or businesses have to help solve social problems.
Profit Maximization
Trusteeship Management
Social Involvement
Philanthropy and Volunteerism
Environmental Awareness
Sensitivity to Diversity and Quality of Work Life

22. Profit Maximization
In the 19th and early 20th centuries, business owners in the U.S. believe that their role was simply to maximize profits their companies earned.
Social problems were not considered a legitimate business activity.

23. Trustee Management
Recognized that owners of business had obligations to do more than just earn profits.
Businesses had obligations to their employees, their customer, and their creditors.
Most businesspeople continued to hold this view until the 1960’s.

24. Social Involvement
During the 1960’s, people believed businesses should use their influence to address social issues, such as poverty, crime, environmental destruction, and illiteracy.
Business have obligations to all the people affected by their actions – stakeholders.
Employees, customers, suppliers, and the community

25. Social Audit
A review of a businesses social responsiveness

26. Philanthropy and Volunteerism
A company can demonstrate social responsibility by contributing time and money to charitable, cultural, and civic organizations.
Some companies grant employees paid time off to participate in charitable activities.
Many companies offer “matching” programs.

27. Environmental Awareness
Businesses limit the damage their business causes on the environment.
Business can establish policies to reduce pollution.
For example, encouraging employees to carpool.
Business can use biodegradable and refillable containers.
Ex: The Body Shop