1. ACTION Group financial results for III Quarter of 2010 November 16th, 2010 Further turnover increase in the period of lasting economic slow-down

2. 2 Financial results of the ACTION Group including ACTION S.A.

3. Presentation concerns the 3rd quarter of the fiscal year 2010, that is, the period from July 1st to September 30th 2010 In the 3rd quarter 2010 consolidated net profit of the ACTION S.A. Group amounted to PLN 7.3 mln ACTION S.A.’s turnover for the 3rd quarter 2010 amounted to PLN 486.1 mln compared to PLN 442.9 mln during the running 3rd quarter 2009 – dynamic increase by 9,8% An increase in interest among institutional investors – a new important investor, Aviva Investors Poland S.A. possessing 6.06 percent of the ACTION S.A. seed capital Execution of consecutive prestigious order for the delivery of Actina servers worth PLN 13.8 mln for the Geneve European Organisation for Nuclear Research (CERN) 3rd QUARTER 2010 FOR THE GROUP 3

4. 4 SELECTED FINANCIAL DATA ACTION S.A. Capital Group – July - September 2010 [tsd zl] III quarter 2010 (July - September 2010) V quarter 2009 (August - October 2009) Income on sales500 645495 539 Gross profit on sales33 78144477 Gross mark-up on sales6.7 percent9.0 percent Cost of sales and marketing-25 675-28 993 In relation to income-5.1 percent-5.9 percent Administration general costs-5 722-4 077 In relation to income-1.1 percent-0.8 percent Remaining incomes and profits6 6711 416 Remaining costs and losses-1 093 Results on operational activity7 96211 730 Net financial costs-1 103-831 Net result7 2678 378 Net result profitability1.5 percent1.7 percent

5. 5 Activities in the period of a lasting economic slow-down

6. 6 ACTIVITIES IN PERIOD OF SLOW-DOWN July - September 2010 Where we are growing Sales increase in the commercial networks segment by broadening sales offer and signing of new agreements – increase of sales by 16.6 percent in the perspective year to year Increasing number of export custommers and strengthening of co-operation bonds with curent clients – deepened penetration of foreign markets Winning over customers in new segments of expendables and lighting materials, Particularly for own brands – office services and commercial networks –Signing an agreement with Jeronimo Martins Dystrybucja for permanent deliveries of compact fluorescent lamps according to T2 technology for the BIEDRONKA chain Penetration of the market of small and medium RTV / Household Appliances –Turnover growth in the quarter perspective Q3/Q2 by 11 percent –Increase in number of custommers to over 300

7. 7 ACTIVITIES IN PERIOD OF SLOW-DOWN July - September 2010 Where we want to economize Logistyka The first savings in the store are the result of the implementation of economy plan. Planned savings over the year should excess PLN 2 mln Further optimization of storage process – no necessity to increase employment during sale peak of the 2nd half of Q4 2010 Negotiating of very good rates for renting a new store that will be by 50 per cent lower in comparison with current ones. This will enable saving of some PLN 1 mln The others Execution of the program of monitoring costs concerning all processes conducted in the company Optimization of costs having direct influence on the height of margin, among other things by improvement of the system of transport charges and by eliminating some products from our offer Limitation of costs connected with rate risks by the implementation of the project of security accountancy as well as by the implementation of the new method of rate risk management Logistics

8. 8 TENDERS July - September 2010 Signing of agreement for the delivery of 3 200 computers for the Ministry of the Interior & Administration Winning of the tender for delivery of 300 computers for the Republic of Poland Sejm Office Participation in numerous tenders announced at the break of the III and IV Quarter. A significant part of them might be effected within the IV Quarter of 2010

9. 9 Dependent companies and own brands

10. CHAIN OF SFERIS COMPUTER SALONS As of the end of the III Quarter 2010 an overal number of 131 retailer sales outlets were functional, including: –33 partnership salons –34 company’s own salons –64 commercial islets Since September, Sferis, together with the publishing house AxelSpringer (Forbes, Newsweek, Auto Świat, Komputer Świat), has been running an internet shop at the domain www.komputerswiat.pl. The shop, including orders servicing, payments, logistics and infoline is run by Sferis. Customers may collect ordered items in the Sferis chain. www.komputerswiat.pl In August, Sferis was awarded the Customer’s Golden Laurel of 2010 10 SFERIS July – September 2010

11. E-COMMERCE July – September 2010 PROJECT GRAM.PL Consecutive Quarter the Company closed with a profit 10 tsd. Games sold in August is a historic record as far as monthly sales is concerned 170 tsd. unique users of the GRAM.PL shop Record level of audience (over 914 tsd. of unique users) In co-operation with the Sferis shop, the introduction of the broad offer for players dedicated hardware to hardware department Realization of the target for 2010 in September: 100 collection outlets distributed across Poland that cover all voivodeships. Now, some 30 percent of orders is directed to collection outlets GRAM.PL is a prizewinner of the „Trust as a base of e-commerce” report published in co-operation with Bankier.pl financial portal and comparing the portal Ceneo.pl 11

12. 12 Own brand ActiveJet July – September 2010 EXPENDABLES Further expansion on the B2B market – entrance to the catalogues for 2011 of large office services and among others to Konsorcjum Biuro Klub, OSSA The start of co-operation with the new distributor Europapier Impap (holding the status of European Distributor) Introduction of our products to the MAKRO chain Introduction of new series of products – some 40 new products Development of the new strategy meant to increase the participation of products of ActiveJet brand in the execution of public orders Intensification of marketing activity – among other things, the start of work on a new image of expendables

13. ActiveJet July – September 2010 13 LIGHTING EQUIPMENT Intensive development of ActiveJet Energy lighting  Introduction of new fluorescent lamp models Premium+ manufactured according to T2 technology  The broadening of the lighting line with high quality halogens as well as cordless remotely controlled RGB models Expansion of ActiveJet Energy products:  Continuation of co-operation talks with commercial networks  Development of export sale of Power LED and SMD lighting  Expansion into new foreign markets (Estonia, Latvia, Austria, Bosnia and Herzegovina)  Introduction of lighting products to building materials markets (chain customer) in the Baltic states and to the foodstuffs chain in Slovakia

14. 14 THANK YOU FOR YOUR ATTENTION Contact for media and capital market representatives Anna Bielińska – Director for Corporate Communication 0-22 332 16 96 e-mail: anna.bielinska@action.planna.bielinska@action.pl Dominika Lenkowska – Agencja Martis CONSULTING 0-22 244 57 09 e-mail: dominika.lenkowska@mc.com.pldominika.lenkowska@mc.com.pl