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Non-Resident Recruitment @ IUPUI Trends & Initiatives Chris J. Foley The Office of Undergraduate Admissions Sara Allaei The Office of International Affairs November 2011
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General Comments Building new markets take 3-4 years to take hold. Planning for NR recruitment began in Fall 2007. First full year of NR recruitment began in Spring/Fall 2008 for Fall 2009 class. New NR freshmen have increased by 68% since 2006. Overall NR enrollment has increased by 73% since 2006.
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Key Domestic Recruitment Goals Increase transfer as well as freshmen enrollments Increase prospect pool Increase applicant pool Increase % of applications completed Increase yield on admitted Increase retention
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Domestic Recruitment Initiatives Continue previous initiatives Expand recruitment in Chicago-Milwaukee and West Coast Added regional recruiters in Chicago & LA Will focus on high school and community college Contracted with Royal & Co to expand and improve yield on names purchases Foster more campus visits “Drive-in/Fly-in” program Non-Resident Overnight Experience
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Domestic Recruitment Initiatives Increase participation in Jaguar Alumni Group (JAG) program Increase number of feeder community college programs in California, Illinois, Florida, and Washington Increase personalized post-admissions communications Better coordination between diversity programs and non-resident initiatives (our non-residents are generally twice as diverse as our in-state students)
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Key International Recruitment Goals Increase transfer as well as freshmen enrollments Increase Prospect Pool Increase Applicant Pool Increase % of Applications Completed Maintain Yield on Admitted Students Maintain 1 st Year Retention and Increase Graduation Rates
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Top Undergraduate Countries
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International Recruitment Initiatives Continue development of IUPUI brand worldwide o Maintain web profiles in languages of key target countries, increase IUPUI student reviews o Distribute scholarship announcements and new recruitment video to EducationUSA and other advising networks o Participate in selective media opportunities Engage current international students o International Ambassadors Program o International Peer Mentoring Program
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International Recruitment Initiatives Increase number of international transfer programs o Expand enrollment from US feeder CCs: Seattle CCs, Vincennes, coordinate new domestic outreach o Implement dual degree programs with SYSU o Establish new transfer programs with foreign institutions Expand outreach to intensive English programs o Establish quarterly campus visit program for students enrolled at ELS Language Center o Develop outreach program to regional IEPs
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International Recruitment Initiatives Expand recruitment of government-sponsored undergraduate students Expand International High School Counselor Summer Fly-in campus visit program Expand participation in Faculty International Recruitment Travel Grant Program Expand participation of international alumni in yield events Implement new International Admissions system with capability for direct upload of documents
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Undergraduate International Enrollment by Residency
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Student Support Implications International undergraduates require unique support system – OIA adding a 2 nd International Student Advisor position Language support/proficiency development – consider development of specialized EAP courses tied with block registration to key gateway courses Cross-cultural training for staff and faculty Faculty development related to teaching international students
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Chris J. Foley The Office of Undergraduate Admissions cfoley@iupui.edu Sara Allaei The Office of International Affairs sallaei@iupui.edu
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