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Doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 1 Ad-Hoc Marketing Objectives and Report Al Petrick.

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Presentation on theme: "Doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 1 Ad-Hoc Marketing Objectives and Report Al Petrick."— Presentation transcript:

1 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 1 Ad-Hoc Marketing Objectives and Report Al Petrick

2 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 2 Objectives 802.11(WLAN) – 802.15(WPAN) marketing activities Review marketing 802.11 marketing presentation WLAN forecast Upcoming WLAN conferences Liaisons –Industry bodies, Promoters –Standards bodies Trade publication papers Press relations

3 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 3 Marketing Activates IEEE 802.11 WLAN - Website material - Liaisons - Conferences - Trade journals - Press release Joint Collaboration 802.15 WPAN

4 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 4 WLAN Forecast Dataquest-Gartner Frost-Sullivan Yankee Group Cahners – Instat Venture development group

5 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 5 Upcoming Conferences Task – leader – Al Petrick Wireless Symposium –September 25-29, 2000 –Chicago, IL Networld Interop –September 25-29, 2000 –Atlanta, GA Deploy Wireless LANs –Sheraton BrookHollow Hotel –Sponsor: ACI –October 25-26, 2000 –Dallas, Texas –www.acius.netwww.acius.net Comdex - LasVegas –November 13-17, 2000

6 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 6 Liaisons WECA – Jim Zyren WLANA - ETSI – MMAC -

7 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 7 Trade Publications Task – coordinator - ? Communications Systems Design Magazine –Standards and Protocols - Column IEEE Spectrum Others?

8 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 8 Press Relations Analysts Task – leader ? EETimes –Patrick Manion Communications System Design Mag –Rob Keenan Dataquest-Gartner –Stan Brultele

9 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 9 Report Completed first draft of 802.11 overview doc: 00/288 Met and collaborated with 802.15 marketing group on marketing collateral materials, upcoming conferences, technical papers. Decided to work more as a joint.11/.15 marketing group.

10 doc.: IEEE 802.11-00/289 Submission September 2000 Al Petrick, ParkerVisionSlide 10 Objectives for November 2000 Continue work on draft of 802.11 marketing presentation Review WLAN market forecasts Continue working as a joint.11/.15 marketing collateral.

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