1. © Copyright 2006 David Rendall All Rights Reserved Generating New Sources of Revenue A Guide to Nonprofit Enterprise

2. © Copyright 2006 David Rendall All Rights Reserved 10 years experience in social enterprises Founder/Director of SERVE Enterprises Doctor of Management degree Social enterprise research Assistant Professor of Business Founder/Principal of Rendall & Associates Introduction

3. © Copyright 2006 David Rendall All Rights Reserved 1. Definition 2. Driving Forces 3. Benefits 4. Risks 5. Myths 6. Practical Strategies 7. Success Factors 8. Next Steps Overview

4. © Copyright 2006 David Rendall All Rights Reserved A social enterprise is a nonprofit organization that generates earned income to support its social purpose 1. Definition

5. © Copyright 2006 David Rendall All Rights Reserved Earned income is revenue that is received in exchange for products or services does NOT include grants or donations 1. Definition

6. © Copyright 2006 David Rendall All Rights Reserved [---------------------|---------------------] NonprofitBusiness Social Enterprise Purpose Profit Purpose & Profit Enterprise Continuum

7. © Copyright 2006 David Rendall All Rights Reserved Cookies Growing Girls Thrift Stores Employment Education Publishing Licensing Children’s TV Examples

8. © Copyright 2006 David Rendall All Rights Reserved decreased government funding stagnant individual giving restricted corporate donations new social problems more nonprofits increased competition public scandals 2. Driving Forces

9. © Copyright 2006 David Rendall All Rights Reserved increased income greater social impact improved sustainability financial independence enlarged organizational capacity increased visibility 3. Benefits

10. © Copyright 2006 David Rendall All Rights Reserved loss of social purpose reduced donations financial losses internal/external conflict negative publicity 4. Risks

11. © Copyright 2006 David Rendall All Rights Reserved nonprofit = no profit loss of tax exemption reliance on donations 5. Myths

12. © Copyright 2006 David Rendall All Rights Reserved fees for services licensing related business enterprises consulting strategic alliances 6. Practical Strategies

13. © Copyright 2006 David Rendall All Rights Reserved ZOOP!

14. © Copyright 2006 David Rendall All Rights Reserved 7. Success Factors business planning leadership mission-related enterprise financing

15. © Copyright 2006 David Rendall All Rights Reserved educate board members & staff clarify mission refine & research ideas develop business plan explore social enterprise resources attend social enterprise conference join social enterprise alliance sign-up for npEnterprise listserv 8. Next Steps

16. © Copyright 2006 David Rendall All Rights Reserved Rendall & Associates David Rendall (919) 222-6295 dave@drendall.com www.drendall.com