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American Motocross, Last Chance of a Lifetime Pursuing the American Dream in the extreme world of professional motorcycle racing “American Motocross, Last.

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Presentation on theme: "American Motocross, Last Chance of a Lifetime Pursuing the American Dream in the extreme world of professional motorcycle racing “American Motocross, Last."— Presentation transcript:

1 American Motocross, Last Chance of a Lifetime Pursuing the American Dream in the extreme world of professional motorcycle racing “American Motocross, Last Chance of a Lifetime” (AMX) is a 14 episode, unscripted reality television documentary series that will tell the behind-the-scenes true story of making a living in the incredibly dangerous world of professional motorcycle racing One Last Chance at Success Sometimes the choice is made for them. In one of the most dangerous motorsports on earth, injuries are extremely common and often life-threatening. Competing is also costly. Even if a rider manages to avoid a debilitating injury, without big money backers, debt can just as easily destroy them. Edge of Your Seat Entertainment See a preview of the show at www.amxtv.comwww.amxtv.com To Win It All, You Have To Risk It All The small percentages of racers that “make it” typically achieve success in their early twenties. With time running out, those who don’t find themselves at a crossroads: do they continue racing and risk everything, including their lives, or do they give up on their dreams and try to move on? For an underdog who can’t continue racing without support, the window to achieve their dreams is sure to close. AMX is going to help one deserving rider get a last chance to succeed. Using an “American Idol” type format, down on their luck riders can apply to compete to win a contract to ride the national motocross championship series.

2 Sponsors are seamlessly integrated into the fabric of every episode, providing maximum reach and resonance. Consistent and targeted marketing messages. Quantifiable exposure with decreased risk, compared to traditional sponsorships. Constant themes of honesty and integrity build faith and loyalty in sponsor’s brand. Numerous merchandising opportunities created from exposure on and association with the television series. Part of the MAVTV “Motocross Block” Associated with the LIVE Race Broadcast. Guaranteed television coverage regardless of race performance. Fan base second only to NASCAR in size. Average attendance of 25,000 fans at each AMA Outdoor National Championship event. The presence of camera crews in the AMX paddock area will draw crowds hoping for the chance of being seen on television. Estimated Audience Near 9.5 Million About the Network Owned by Lucas Oil Products, Inc. the network positions itself as “… a network built on a legacy of speed, power, danger and entertainment for real people featuring real life in in all of its unapologetic blue jean and t-shirt glory.” Distribution: Currently carried by the major distributors across the United States. Audience Age Profile: 72% of viewers are in the desirable age group of 18 – 54 years old. 69% are male. Audience Economic Profile: 68% of MAVTV viewers earn over $40,000 per year while 58% earn over $50,000. Product Branding Becomes Education

3 Join the American Motocross Team Title Sponsor Thirteen (13) Features 3 Minutes Each (est.) Six (6) Features 1 ½ Minutes Each (est.) Ten (10) Features 2 Minutes Each (est.) Six (6) Features 1 ½ Minutes Each (est.) Presenting Sponsor Affiliate Sponsor One (1) Feature 1 Minute Each (est.) Associate Sponsor Three (3) Features 1 Minute Each (est.) Partner Sponsor Traditional Commercials 30 Second Spots Available American Motocross Entertainment, Inc. 8325 Elk Ridge Ln Middleton, ID 83644 208-590-9107 Angela@amxtv.com Dean@amxtv.com www.amxtv.com

4 Angela Taylor – Team OwnerLarry Brooks – Team Coach Even though there has never been a woman owner of a professional motocross team, Angela is determined to defy the odds and make it in the “man’s world” of motocross. Born and raised in Butte, Montana, her interest in motorcycles can be traced to her family's friendship with another Butte resident, Evel Knievel. While Angela doesn't ride herself, she knows the current racing scene as well as anybody. She has a background in television and graduated with a BFA in Theatre from Arizona State University. ANGELA & DEAN TAYLOR Dean Taylor – Team Manager Dean is a former AMA licensed professional and motorcycle magazine test consultant. Racing for the first time at thirteen, motorcycle competition instantly became his passion in life. Still racing as an amateur at age 58, he has won three consecutive titles in the 50+ year old division of desert racers in Idaho. Larry Brooks’ motocross career began as a rider. He enjoyed success as both an amateur and professional, winning three amateur national championships, an under 21 world championship, AMA rookie of the year and two AMA Motocross top privateer awards. When he retired from racing, he moved into management. He has worked with some of the most talented racers in the history of Supercross and Motocross, winning more races and championships in the Pro Class than any other non-factory team manager in the sport. In fact, he was voted 2010 Supercross Team Manager of the Year and has worked with such multi-champion riders as Jeremy McGrath, Grant Langston, Chad Reed and James Stewart. LARRY BROOKS Meet the Team


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