1. Presented by College Greenlight Danielle Santos: Manager of Partner Development Brittney Cleveland: Senior Manager of Partner Engagement Welcome to Work Smarter. Not Harder. Work Ahead!

2. About College Greenlight Too much to do in limited time. How to maximize time! College Application Month Additional Resources Overview

3. College Greenlight is a free, online college & scholarship resource for first-generation & underrepresented college-bound students. We support the needs of community based organizations and high schools, helping students achieve better college outcomes College Greenlight

4. What Makes College Greenlight Different?

5. It’s Back-to-School Season! (Which means you’re busy helping students with...) Staying motivated Applying to fly-in programs Mock interviews Starting their college search Finalizing their college lists Preparing for the ACT/SAT Discovering new colleges Revising essays and resumes Applying for fee waivers Preparing for campus visits Ordering their transcripts Asking for letters of recommendation Early Decision/Early Action applications Organizing their application materials Connecting with admissions representatives Identifying their best match and fit schools Finding financially generous schools

6. Too many students to provide consistent & personalized touch Challenges you face as a counselor! Limited resources to record student progress/outcomes Not every student is prepared, engaged, or putting in the work! Too little time!

7. Challenges you face as a counselor! How can we maximize our time? Let’s get students more involved!

8. For Students Starting the Search ●Build College Lists (20 minutes – 1 to 2x/week) -STEP 1: Complete Profile -STEP 2: Check College Messages -STEP 3: Use the Advanced Search Tool How we can help: Using Greenlight Tools to Keep Calm & Stay Organized

9. For Students Working on Applications ●Finalize College Lists (20 minutes – 1 to 2x/week) -STEP 1: Add Safety, Reach, and Match Schools (What Are My Chances? Calculator) -STEP 2: Find financially generous schools (Net Price Calculator) -STEP 3: Compare schools by social fit (Fit Meter, Student Reviews) How we can help: Using Greenlight Tools to Keep Calm & Stay Organized

10. For Counselors ●Keep Students Accountable via Data Tracking -STEP 1: Connect students to your account -STEP 2: Utilize the Advanced Filters -STEP 3: Download Student Progress Reports on a Weekly or Quarterly basis How we can help: Using Greenlight Tools to Keep Calm & Stay Organized

11. Financial incentives do work! Source: “Decision Making for Student Success: Behavioral Insights to Improve College Access and Persistence.” Eds. Benjamin L. Castleman, Saul Schwartz, & Sandy Baum. 2015. https://books.google.com/books?hl=en&lr=&id=2dEqBwAAQBAJ&oi=fnd&pg=PP1&dq=stud ent+incentives+research&ots=fMk8jQsSkT&sig=KK2IX9rwUSmscEJrxrq3-dmJG- E#v=onepage&q=incentives&f=false What do we know? “ “

12. A month-long campaign that incentivizes students to: -Dive deep in college research -Finalize list of colleges they wish to apply -Prepare applications and supplements How can we help? College Application Month Applications & Supplements (ie. Essays, Resumes) College Research Finalize College List

13. Supports counselors efforts to do the following: -Better engage students in search and application process -Track student progress & success metrics How can we help? College Application Month Applications & Supplements (ie. Essays, Resumes) College Research Finalize College List DATA

14. We’re asking students to upload proof of the following: Applications or Supplements (ie. essays, resumes, personal statement) Submit photo of confirmation email Finalize College List on College Greenlight Add minimum of 8 colleges on their college greenlight account Selfie during college visits or on college campus Upload photo How do we incentivize students? Raffles & Scholarship

15. For every entry, students will be entered in a chance to win $100 in Amazon Gift Cards and a $1,000 Scholarship provided by College Greenlight. $1,000 Tuition Scholarship How do we incentivize students?

16. Who can participate? When: October 2015 Who: Students from all grade levels are welcomed. We strongly recommend high school juniors, seniors to participate. Where: Online at www.collegegreenlight.com/CAMwww.collegegreenlight.com/CAM (Note: the website will be available on Oct 1st)

17. Hosting any programming during the weekday or afterschool? Online Weekly Raffles from Oct. 1 st – Oct. 31 st Uploading proof of entries at www.collegegreenlight.com/CAM.www.collegegreenlight.com/CAM (Please note: the webpage will launch on Oct. 1st. ) Have an existing College Greenlight Account to qualify for the $100 Amazon Gift Cards weekly raffle drawing. Multiple entries can be submitted every week. College Greenlight will announce the winners every Friday via email and social media.

18. Hosting any programming during the weekday or afterschool? Online Weekly Raffles from Oct. 1 st – Oct. 31 st Uploading proof of entries at www.collegegreenlight.com/CAM.www.collegegreenlight.com/CAM (Please note: the webpage will launch on Oct. 1st. ) Have an existing College Greenlight Account to qualify for the $100 Amazon Gift Cards weekly raffle drawing. Multiple entries can be submitted every week. College Greenlight will announce the winners every Friday via email and social media. A couple of suggestions: Planning any one-on-one meeting? Use the weekly raffles as a method to gather finalized college list, or essays. Hosting College Application Week? Use the raffles to encourage students to complete applications and supplements.

19. Hosting any Saturday programming? Online Marathon. Saturday, October 24 th Between 9am-6pm Central Students can increase their chances of winning by participating in our hourly raffles during our Online Marathon. To participate: Students must register by logging in their College Greenlight account and clicking on the register button. Simple as that! Registration will be available on October 1 st. On the day of the Marathon: Students can access the online environment via their College Greenlight account. You and your students can participate in our webinars and chatrooms to talk with college admission representations. They can learn about topics on how to best navigate the college search process

20. Hosting any Saturday programming? Continued Online Marathon. Saturday, October 24 th Between 9am-6pm Central Students can increase their chances of winning by participating in our hourly raffles during our Online Marathon. To participate: Students must register by logging in their College Greenlight account. Registration will be available on October 1 st. On the day of the Marathon: Students can access the online environment via their College Greenlight account. You and your students can participate in our webinars and chatrooms to talk with college admission representations. They can learn about topics on how to best navigate the college search process On Saturday, October 24th. Make the Marathon a group activity. Gather your students and organize a physical Marathon of your own with your students. Add your own raffles or gift bags. Make it a challenge! [Picture from students at Summer Search San Francisco participating in Marathon]

21. Promotional Handouts: We will forward our College Application Month Counselor Guide to those who are interested. The guide provides the following: Promotional handouts for students, FAQ, event logistics regarding the Marathon, and helpful resources and videos for students. Data Reports: All Counselors are able to receive weekly reports every Monday from the College Greenlight team regarding your students’ submissions. The reports will include the following: Student Name, Graduation Cohort, Submission Type, Scholarship Dollars, and Date Submission. Your Greenlight liaison will follow-up with your request form. How can counselors participate?

22. Resources featured on College Greenlight: College Fly-in Programs 100% Meet Need Colleges Fit Kit (Standout Factor, Senior Checklist, Parent Toolkit) Additional resources featured: Essay Writing Assistance - Story2.com | Free essay builder tool for students - ScholarshipJunkies.com | Free essay feedback Additional Resources

23. Here are next steps! Are you’re interested in participating? Let us know! Type “I’m interested” in the chat box.

24. Here are next steps! If you DO NOT have a College Greenlight account? Or, you are viewing the webinar after the live webinar. Email us.Tell us you’re interested. info@collegegreenlight.com info@collegegreenlight.com It’s easy to get started! We ARE FREE!

25. Any Questions? Ask away! Or, contact us at info@collegegreenlight.com