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Published byAntony O’Neal’ Modified over 9 years ago
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ACN Training Customer acquisition June 1, 2006
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Services Plans Service Availability in Your Market Services Plans Service Availability in Your Market Learn About: Long Distance Local / Long Distance (Bundle) Digital Phone (VoIP) / Video Phone Long Distance Local / Long Distance (Bundle) Digital Phone (VoIP) / Video Phone Customer Acquisition
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Customer Sources: Source 1: Yourself Source 2: Prospects from Presentations No interest in the opportunity Thinking about it Source 3: Family, Friends, Close Contacts & REFERRALS Source 1: Yourself Source 2: Prospects from Presentations No interest in the opportunity Thinking about it Source 3: Family, Friends, Close Contacts & REFERRALS Customer Acquisition
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Long Term Goal: Acquire 40 Customer Points or Acquire 20 Customer Points + 5 Personally Sponsored Qualified TTs Short Term Goal: GET QUALIFIED! Acquire 5 or more Phone Points Right Away! Customer Acquisition
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YOU Become a Qualified Team Trainer right away! (TT) ( Acquire 5 or more Phone Points) YOU can Become Your Own Customer of All ACN services ACN Phone Service & Digital Phone (VoIP) Service YOU Become a Qualified Team Trainer right away! (TT) ( Acquire 5 or more Phone Points) YOU can Become Your Own Customer of All ACN services ACN Phone Service & Digital Phone (VoIP) Service Customer Acquisition Short Term Goal:
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Why become your first Local Bundle & VoIP Customer? Believe in your services Teaches you how to sign up other customers You need VoIP ( ATA / Video Phone ) For Demonstrations Why become your first Local Bundle & VoIP Customer? Believe in your services Teaches you how to sign up other customers You need VoIP ( ATA / Video Phone ) For Demonstrations Customer Acquisition Short Term Goal:
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Residuals You 1–10 % 1 1/4 % 61% 77% SVP up to 3 1/2% 2 3 4 5 8 Long Term Goal: Qualify for 7 th Level Payout Long Term Goal: Qualify for 7 th Level Payout Customer Acquisition
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Residuals You 1–10 % 1 1/4 % 61% 77% SVP up to 3 1/2% 2 3 4 5 8 Long Term Goal: Qualify for 7 th Level Payout Long Term Goal: Qualify for 7 th Level Payout 40 points or 20 points & 5 directly sponsored TT with 5 phone points 40 points or 20 points & 5 directly sponsored TT with 5 phone points Customer Acquisition
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Lead with the ACN Business Opportunity Acquire customers from prospects at your presentations Always Remember: Customer Acquisition
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Are NOT technical Are more impressed with urgency, enthusiasm & excitement, NOT details Are NOT technical Are more impressed with urgency, enthusiasm & excitement, NOT details Remember…when acquiring customers outside your recruiting presentations, MOST PROSPECTS: Remember…when acquiring customers outside your recruiting presentations, MOST PROSPECTS: Customer Acquisition
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Will become your customer either to SUPPORT you or because they are sincerely EXCITED about the service Customer Acquisition MOST Prospects outside your recruiting presentations: MOST Prospects outside your recruiting presentations:
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Call your contacts: Tell them there is something you HAVE TO show them! Call your contacts: Tell them there is something you HAVE TO show them! How to get Prospects EXCITED: Customer Acquisition YOU must have Overwhelming Urgency & Enthusiasm!
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Lead with Digital Phone Service (VoIP) (Where Available) Go to their home to do VoIP / Video Phone demo ( If they don’t have High Speed, invite them to your home for a demo) Lead with Digital Phone Service (VoIP) (Where Available) Go to their home to do VoIP / Video Phone demo ( If they don’t have High Speed, invite them to your home for a demo) Prospects outside your recruiting presentations: Customer Acquisition
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Have a working Video Phone or Telephone Adapter with you to hook up & demonstrate or at least display Tips on a SUCCESSFUL VoIP/Video Phone Demo: Customer Acquisition
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Enthusiastically share the low Monthly Fee $23.99 with unlimited calling in North America and Puerto Rico Customer Acquisition Tips on a SUCCESSFUL VoIP/Video Phone Demo:
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Show prospect the Customer Web Portal www.myacn.com www.myacn.com Customer Acquisition Tips on a SUCCESSFUL VoIP/Video Phone Demo:
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If the Customer is EXCITED about ACN Digital Phone Service (VoIP), sign them up through the Customer Portal If the prospect PREFERS traditional phone service, acquire the prospect as an ACN Local/Long Distance Bundled customer If the Customer is EXCITED about ACN Digital Phone Service (VoIP), sign them up through the Customer Portal If the prospect PREFERS traditional phone service, acquire the prospect as an ACN Local/Long Distance Bundled customer Customer Acquisition www.myacn.com
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Favor Help Try Favor Help Try Key Words that WORK with Traditional Phone Service: Customer Acquisition
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“Could you do me a HUGE ?” Help Try Help Try Favor Customer Acquisition
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Red Green Rotten Red Green Rotten Responses Customer Acquisition
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Red Responses Sign them up & get referrals Sign them up & get referrals Customer Acquisition
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Customers can sign up by calling 1-866-864-3822 Or Filling out an LOA Customers can sign up by calling 1-866-864-3822 Or Filling out an LOA Customer Acquisition
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Customer Info Current Provider SSN & DOB Phone# & Plan Cust. Sign & Date Rep. Sign & ID# Current Provider SSN & DOB Phone# & Plan Cust. Sign & Date Rep. Sign & ID#
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Green Responses Answer questions properly & get referrals Answer questions properly & get referrals Customer Acquisition
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How to answer questions: Respond with an answer Follow up with a question Respond with an answer Follow up with a question “But more importantly, can you do me a favor and give the service a try? PLEASE!!” Customer Acquisition
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Rotten Rotten Responses Make SURE you used the correct approach & get referrals Customer Acquisition
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Rep did not use “Correct Approach” Prospect is “Negative”!!!! Rotten Rotten WHY SOMEONE MIGHT SAY NO WHY SOMEONE MIGHT SAY NO Customer Acquisition
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ACN to ACN FREE CALLING! Video Phone to Video Phone To do you a FAVOR ACN to ACN FREE CALLING! Video Phone to Video Phone To do you a FAVOR Get Referrals!! Get Referrals!! Reasons you should ask for referrals and why prospects & customers should give you Referrals Reasons you should ask for referrals and why prospects & customers should give you Referrals Customer Acquisition
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SW / SW / SW / SW NEXT!! SW / SW / SW / SW NEXT!! Customer Acquisition
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