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Published byRosamund Edwards Modified over 9 years ago
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Done By: Betty Gladys Stacie YiWen HanLoon School of Business Management Diploma for Hospitality & Resort Management BM0927 ICT ICA 1 Project: Hotel Technology
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Introduction Technology advancement Hoteliers constantly keep themselves updated 2 state-of-the technologies Study the feasibility of placing a self-service kiosk
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Virtual Concierge Biometric Guestroom Safe In-Room Technology
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Technology trend ’s impact on concierge PortigoRoomwithnet Examples Virtual concierge Branded as a hotel service Rich content with an easy-to-use in-room interface. Track guest requests until they are fulfilled, and make reservations even before a restaurant opens.
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Portigo 12-inch Touchscreen kiosk & telephone Free services and optionally purchased products & services Delivers hotel information E.g. Hotel Facilities Localized information of hotel nearby options Function of personal computer & access to internet Virtual concierge
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Impress guests Meet the ever-changing needs of guests Able to track guest requests Personalized service Competitive advantage over the other hotels Advantages
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Lack of personal touch Technology will obsolete over time Guests may not choose to stay in the hotel due to a hotel’s latest technology Disadvantages
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Cost ranges from $300 to $1000 depending on the brand and size of the safe cost three to four times more than a non- biometric safe (FAR) ranging from 0.0001% to 0.0005%
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Biometric finger print scanner Illuminated LCD display with visual and audio instruction steps for operation of safe Motorized bolt for ease of use
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Step 1: Enrollment stage Step 2: Creating Template stage Step 3: Matching Stage
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Able to override system Ensure personal responsibility by recording user information. Prevent misuse of the BiMax Capable of running an audit check
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Provide positive experience for forgetful guest Trouble-free and simple to use Able to run audit check Save guests time Higher level of security Reduce liability claims
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Cost three to four times more than a non-biometric. › Costly to switch excising safe to biometric safe Reader unable to read guests finger print Difficult to perform recovery of system
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Biometric Safe › increases the occupancy rate › attract guests with certain profession › boost as a unique selling point for hotel › affordable and user friendly › drives costs down while raising the level of security
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Virtual Concierge › Cost Saving › Improve the service standards › Get needed information instantly › Able to shop in their room › Increasing the room revenue
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Using Biometric Safe › Conrad › The Icon Hotel › Hilton Hotels Virtual Concierge › Holiday Inn › The Diamond Hotel, Dubai Sports City › Hotel So, New Zealand
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For Biometric Safe, › extended to door locks and self check-in kiosk › Hence, reduce time taken › Play a part in the overall experience of their stay
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Combining biometric system with virtual concierge › Enable to log into the virtual concierge by using their fingerprint › Customers profile database › Backtrack records › Create customers loyalty & attract repeat customers › Able to monitor sales figure
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Self-service Check-in Kiosks
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Comes in 2 forms Stand alone Kiosk Integrated into hotel design
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Easy to use21 › Step by step flow Efficient › Communication between kiosk and PMS › key encoder verification process eliminates distribution of faulty keys. Used in Hyatt Hotel & The Marriot
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IBM provides the hardware and software The Kiosks has added features over the NCR Xpress Kiosk › offering visual room selection, › hotel services such as bundled high-speed Internet access and phone services; › and the ability to review resort package options
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Demo for the kiosk › http://www.embassysuites.com/en/es/prom otions/es_kiosks/index.jhtml http://www.embassysuites.com/en/es/prom otions/es_kiosks/index.jhtml Allows guests to try system creating acceptance Used in the Hilton Embassy Suites
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Convenience › Saves time › Time=Money Multi-language › Cater to different nationalities › Carry out transactions in the language of their choice
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Control › Alternative option › Prefer to do it by themselves › Privacy Meet the challenges of high turnover of staff and maintain good customer service
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Operational efficiencies › Redeploy resources to other key areas Reduce staffing needs › Costs savings
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Lack of human touch › Interaction is reduced › Integrating personal touches at each point of customer interaction Difficult to differentiate from competitors › Functionalities and service level will be the same › Better technology, more innovative and cost effective
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Difficulties for first time user › Problems arises › Need additional staff
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Usage of kiosk increases in other industries Advanced technology Change in consumers’ attitudes
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Tech-savvy business travelers › Speedy and convenient Older consumers › Uncomfortable › Lack of trust
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