1. Global Data Synchronization Major Release MjR Business Value Executive Summary

2. © 2013 GS1 The Value With the Major Release 2 Today the changes in the global supply chain that impact your business can come from business expansion and regulatory requirements This release introduces the flexibility to support regulatory requirements: Such as EU Commission and US FDA Quickly react and exchange information on different products as your business expands through mergers and acquisitions Support Industry Associations initiatives: Such as Packaging Sustainability Program information as defined within the Consumer Goods Forum

3. © 2013 GS1 The Value Without the Major Release 3 For products not classified as ‘consumer packaged goods’ you must continue to pass data that is not relevant Such as Healthcare product information exchange must include length, width and depth information that is not relevant to the ‘unit of use’ Your company will continue to wait for changes you need in the Global Data Synchronization Network for regulations and business expansion The current GDSN technology is the ‘steam locomotive’ The new GDSN technology is the ‘high speed rail’ to deliver what you need when you need it!

4. GS1 Global Office Avenue Louise 326, bte 10 B-1050 Brussels, Belgium T + 32 2 788 78 00 W www.gs1.org Contact Details

5. © 2013 GS1 High Speed Rail Image Options 5