Presentation is loading. Please wait.

Presentation is loading. Please wait.

Bias in judgments What increases biases in judgments Ambiguity Seeking Approval Attachment Familiarity Escalation Discounting Disclosure Type of Judgment.

Similar presentations


Presentation on theme: "Bias in judgments What increases biases in judgments Ambiguity Seeking Approval Attachment Familiarity Escalation Discounting Disclosure Type of Judgment."— Presentation transcript:

1 Bias in judgments What increases biases in judgments Ambiguity Seeking Approval Attachment Familiarity Escalation Discounting Disclosure Type of Judgment

2 Ambiguity in accounting Study of approx 50 tax preparers shows 83%- 976% difference in how much a family owes in yearly taxes –Ambiguity in Income, deductibles, depreciation schedule Declaring items as revenue vs. expenses (early vs. later) has implications on how stockholders react Firms hire based on how auditors interpret accounting problems

3 Bias in Judgment Attachment Students role playing as plaintiffs (in an accident) predicted that they would receive larger awards from the judge than did those role-playing the defendants Self-serving Bias

4 Types of training that does/does not decrease self-serving bias Bias in judgments Writing essays arguing for other side Learning about self- serving biases Reading case first before being assigned a role as plaintiff/ defendant 0 - 0

5 Seeking approval You are even more biased toward yourself when someone else is biased toward your opinion when you come to that opinion yourself Implications for overly biased judgments –E.g., when auditors make judgments by themselves first vs. merely “endorsing” judgments that clients already made (they are even more biased toward their self- serving biases)

6 Familiarity, discounting, escalation On-going relationships  Familiarity –Decide between negatively affecting clients (who are company executives) vs. company investors (who are not clients) Discounting –Favour immediate consequences vs. delayed uncertain consequences (movie) E.g., damage to relationship, loss of contract, unemployment Escalation –Sum of small judgments  large biases (corruption)-- movie

7 Bias in Judgment Attachment Given a pay rate of $25 for 7 hrs, those who worked 10 hrs thought they should be paid $35 for 10 hrs of work (equal hourly pay) whereas those who worked 7 hrs thought the 10 hr workers should be paid $30 (equal total pay) How evidence supports the link

8 Study of buyer, seller, buyer auditor and seller auditor –Seller valued firm more than buyer –Auditors were more biased toward client interests –Sellers auditors valued firm more than buyer auditor –Reward for accuracy for auditors did not eliminate the bias they already had Auditor Attachment affects Bias in Judgment

9 Auditors who were hired by the company were more likely to conclude that the company complied with the GAAP rules rather than those auditors who were hired by the company’s business collaborator Experience of auditor did not decrease the bias Auditor Attachment affects Bias in Judgment

10 Bias in Judgment Type of Judgment Those who generated own audits first and then judged company reports were less biased than those who judged company’s reports first and then generated their own audits How evidence supports the link

11 Bias in Judgment Disclosure of conflict of interest Advisors vs. estimators of how much $$ in jar Estimator got paid for accurate judgments Advisor got paid for how high estimator’s estimate was (i.e., advisor had a incentive to make higher judgments)

12 Bias in Judgment Disclosure of conflict of interest Disclosure of advisor’s motive to estimator did not lead estimators to discount advisor’s advice and make lower judgments so advisors made more than estimators

13 Bias in Judgment Disclosure of conflict of interest Advisors who were given incentives to mislead estimators to make high judgments and whose motives were disclosed to estimators were more biased than those whose motives were not disclosed. Because advisors seemed to adjust for estimator’s discounting and so made even higher judgments

14 Reduce Bias in Judgment Legal Reform Increase DisclosureReduce Attachment ? + Legal reform in accounting should remove the incentive for being attached and should take into account the negative effects of disclosure to the organization


Download ppt "Bias in judgments What increases biases in judgments Ambiguity Seeking Approval Attachment Familiarity Escalation Discounting Disclosure Type of Judgment."

Similar presentations


Ads by Google