1. Touch Wins Reseller Device Incentive Program Speaker name: Title:

2. PC Market Trends 70M SMB PCs are impacted by Windows XP EOS 11% growth overall 135% tablet growth Touch laptops and hybrids Only 55% of SMBs are aware of EOS Understanding of the impact of EOS is even lower *MSFT Fiscal Year: July 1-June 30

3. Partner opportunity Windows delivers one of the biggest opportunities for the partner ecosystem in three key areas: Tablets Convertibles/Detachables Laptops Desktops All-in-ones Device Management and Security New desktop virtualization Data Migration The new Office Upgrading Windows XP apps LOB applications Applications Services New Form Factors

4. A New Era of Devices...

5. Devices for Different Customer Needs Tablets For those always out and about Two-in-Ones and Convertibles For the virtual mobile professional Laptops For the specialty user All-In-Ones and Desktops For those who need power and style For more information on Windows Devices visit: http://aka.ms/devicemarketing http://aka.ms/devicemarketing Images are from Featureddevices.com Example Customer Profiles: Sales representative Insurance or real estate agent Home repair/contractor Law enforcement Inflight crew Retail Example Customer Profiles: Executive Office worker Business consultant Presenter/Speaker Shop owner Example Customer Profiles: Doctor/healthcare professional Manufacturing Delivery service Example Customer Profiles: Advertising agency Design shop Engineer/Software developer Financial services Office manager Home office

6. Touch Wins Program Goals Strengthen awareness, drive excitement, and foster preference for Windows 8 PCs Increase sales of eligible Windows 8 Pro devices Build the foundation for the Windows Device Category Your role is integral Increase awareness of Windows 8 PCs Accelerate PC and device refresh cycle Improve the overall PC purchasing experience Drive PC attach opportunities for Office, touch devices monitors/keyboards and mice Ensure a positive post-purchase experience for end customer

7. What is “Touch Wins”? Microsoft is making a long-term investment to drive sales of Windows 8 Pro devices, to help shorten customer PC refresh cycles and to create new licensing opportunities. Once enrolled in the program, eligible partners can accrue a per-unit incentive for sales of qualifying commercial PCs and Tablets.

8. The Program To Participate: Purchase qualified Windows touch devices Provide weekly/monthly reporting on featured device sales by SKU Qualifying Featured Device List will change 3 times per year on the following schedule: JUL 2013 (Back to School list), OCT 2013 (Holiday list), and APR 2014 (Spring list). Utilize the tool you use today to submit claims & POE Receive incentives starting in January 2014 Incentives will be based on volume over a 6-month period. Payments will be made in Q2 for purchases in Q1 Touch Wins is a per-unit device incentive for eligible touch devices For details visit http://us.touchwins.comhttp://us.touchwins.com Eligibility and device incentive accruals calculated based on eligible device units sold from Jul-Dec 2013 as reported in MS Sales FY14 H2 Program Period (Jan-Jun 2014) activities Timeline

9. Getting started Include Windows Featured Devices in your solutions Get Sales teams trained on how to sell Windows devices Leverage Seasonal Campaigns and Channel Investments

10. ManufacturerModelForm Factor AcerICONIA TAB W701pTablet AcerICONIA TAB W511PTablet AcerAspire P3 171PTablet AcerICONIA TAB W510PTablet AcerIconia W3-810PTablet AcerTravelMate X313Tablet AsusVivoTab SmartTablet AsusVivoTabTablet AsusUX31LANotebook AsusBU400 (touch)Notebook DellXPS 12 MLKConvertible DellLatitude 10 Tablet EnhancedTablet DellLatitude 10 TabletTablet DellOptiPlex 9020 AIOAll-in-One DellOptiPlex 3011 AIOAll-in-One DellXPS 27All-in-One DellLatitude 10 Tablet EssentialsTablet DellXPS 18All-in-One FujitsuSTYLISTIC Q582Tablet FujitsuStylistic Q702Tablet Hewlett-PackardEliteOne 800All-in-One Hewlett-PackardElitebook Revolve 810g1Notebook Hewlett-PackardElitePadSlate Touch Wins Featured Devices – Back-to- School ManufacturerModelForm Factor LenovoThinkCentre Edge 92zAll-in-One LenovoThinkPad TwistConvertible LenovoThinkPad Tablet 2Tablet LenovoThinkPad X1 Carbon TouchNotebook LenovoThinkPad E431 TouchNotebook LenovoThinkPad HelixTablet Microsoft Surface Pro 64GB (SKU: J5X-00001)Tablet Microsoft Surface Pro 128GB (SKU: J6X-00001)Tablet MicrosoftSurface Pro 256GB (SKU: K7X-00001)Tablet PanasonicTOUGHPAD FZ-G1Tablet PanasonicTOUGHBOOK CF-C2Convertible SamsungATIV Smart PC Pro 700TTablet SamsungATIV Tab 3 (XQ500TZC)Tablet SamsungSeries 7 Ultra (NP740U3E)Notebook SonyVAIO Duo® 11Convertible SonyVAIO Pro 13Notebook SonyVAIO Pro 11Notebook SonyVAIO Duo® 13Convertible ToshibaKirabookNotebook ToshibaPortégé® Z10tTablet Visit http://us.touchwins.com for the latest complete list of eligible devices.http://us.touchwins.com