1. Based on Part 3 of Text: Organization

2. Extemporaneous Speaking
Making Effective Presentations
Making Effective Presentations

3. Reviewing Chapter 5 Making Effective Presentations

4. Reminder from the chapter
At one university, a group of public speaking instructors survey their students informally at the end of each term, asking what advice they would pass on to the next group of students.
Consistently the students’ response is “start early.” They all regret underestimating the time necessary to prepare a good-quality speech.

5. • A few valuable project management tools:
• When professionals plan a major project—whether it is organizing an event, designing a public relations campaign, or tooling up to manufacture a new product— they use a number of structured time management techniques.
• A few valuable project management tools:
The Program Evaluation and Review Technique (PERT) and Gantt charts, are discussed in Chapter 5.
• Think about and apply what this chapter tells you:
Don’t underestimate the time needed to research, compose, practice, and deliver a speech.
• A general rule of thumb is to plan to spend approximately one hour of preparation time for each minute of a speech.

6. Reviewing Chapter 6
Topic Selection

7. • What Unusual Experiences Have You Had?
• What Special Knowledge or Expertise Do You Have?
• What Strong Opinions and Beliefs Do You Hold?
• What Would You Like to Know More About?
• How Are You Uniquely Prepared to Assist Your Audience?
• Think deeper about your topic:
Select a Topic That Is Timely and Timeless
• Don’t pick a topic just because it seems easy to do – and don’t pick one you can’t find information on and synthesize

8. Basic Elements of a Speech
Introduction
Central Idea (Thesis Statement)
Body
Main points
Sub points
Conclusion

9. Organizing the Body Identify Main Points and Sub-points
Choose the Best Organizational Pattern
Chronological
-- Spatial
Topical
Cause-effect
Problem-solution
Motivated Sequence *(motivational)
Like a sales pitch -- sequence of ideas which, by following the normal process of human thinking, motivates the audience to respond to the speaker’s purpose

10. Motivated Sequence Attention step Need step Satisfaction step
Visualization step
Action step
(persuasive)

11. IT'S THE MOST ECONOMICAL SERVICE
Build A “Logic Tree”
MERCURY IS THE BEST SERVICE TO DELIVER HIGH PRIORITY PACKAGES OVERNIGHT
IT'S THE MOST
RELIABLE SERVICE.
CONVENIENT SERVICE.
IT'S THE MOST ECONOMICAL SERVICE
IT HAS A 98 PERCENT TROUBLE-FREE RECORD.
IT RECEIVED THE HIGHEST RATING FROM CUSTOMERS LAST YEAR.
THEY PICK UP AND DELIVER TO INDIVIDUAL OFFICES, NOT JUST THE MAILROOM.
THEY PICK UP AND DELIVER THROUGHOUT THE DAY
MERCURY'S RATES ARE LOWEST OVERALL.
MERCURY DOESN'T CHARGE EXTRA FOR LARGE OR ODDLY SHAPED PACKAGES.

12. Rules for Main Points
Main points should be stated as claims, declarative sentences
All points should support the thesis
A presentation should contain no more than five main points (us, usually 3)
Each main point should contain only one idea
No complex sentences
Main points should be parallel in structure whenever possible

13. Our book says… Assemble all promising information
Use a variety of tools to identify potential points
Main points must correspond with the thesis
Use main points that are mutually exclusive
Include 2-5 main points
Express points to reflect relationships

14. Common Organizational Problems
Taking Too Long to Get to the Point
Including Irrelevant Material
Leaving Out Necessary Information
Getting Ideas Mixed up
Unclear or missing transitions
Adding info in speech that’s not in the outline

15. Functions of the Introduction (attention focusing material)
Capture the Listeners’ Attention
Give Your Audience a Reason to Listen
Set the Proper Tone for the Topic and Setting
Establish Your Qualifications
Introduce Your Thesis and Preview Your Presentation

16. Types of Opening Statements (attention-focusing ideas)
Ask a Question or Rhetorical Question
Tell a Story
Present a Quotation
Make a Startling Statement
Refer to the Audience
Refer to the Occasion
Use Humor

17. Orientating Material Historical Background Define Terms
Personal History or Tie to Topic
Still keep Intro short -- don’t get into speech body content

18. Our book says Project confidence before starting
Engage the audience immediately
Provide a psychological orientation
Provide a logical orientation
Create a compact introduction

19. Planning the Conclusion
Functions of the Conclusion
The Review
The Closing Statement
Types of Closing Statements
Return to the Theme of Your Opening Statement
Appeal for Action (inform vs. persuade)
End With a Challenge
Clincher connects to open -- pulls together thesis

20. More Conclusion Humorous Story Rhetorical Question
Unusual or Dramatic Device
Quotations
Summary
In conclusion…& close!
Again -- short part of speech
DON’T ASK FOR QUESTIONS

21. Our book says… Provide logical closure Provide psychological closure
End your speech with a clincher

22. Adding Transitions (aka ‘connectives’)
Functions of Transitions
They Promote Clarity
They Emphasize Important Ideas
They Keep Listeners’ Interested
They are the road map* to your main ideas and supporting evidence
*trip to Houston

23. Our book says… Select connectives that reflect logical relationships
Involves which organizational pattern
‘first of all’ / “second…”
Use internal previews and summaries
Internal preview: forecasting
Summary: recapping

24. Major Speeches... Plan for 10 minute speech
Practice, record, evaluate -- realistic setting
Rough draft work in class; final draft speech outline and note card(s) – see course outline – hard copies must be stapled & note card secured
Minimum 2 prepared visual aids in each – due day before speech to (see course outline)
Visual / presentation aids (later pages)
Sources and citations – References (citations) required: increased need and use over next two speeches

25. Critique Speeches Speaker 1 Speaker 2 Previous: student work
Here: ‘professionals’

26. One More Prep Issue… Thinking ahead to visual aids
2 different types required in Major Speeches
Use them to enhance understanding
Talk to the audience, not the visual aid
Cite source for any that you do not make

27. Significant growth from dial-up to broadband

28. How aware of ‘mobile Internet’ is the average person?
Car makers seem to be inclined to make Internet - capable radios available in cars, more so than their interest in HD Radios
Remember 1970s and addition of FM receivers in cars?

29. Wi-Fi Radio Plans Auto makers putting Internet radio tuners in cars
Home wi-fi radio

30. Making Money: The SoundExchange Problem
NAB - SoundExchange Settlement
$.0008
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$.0015
$.0016
$.0017
$.0020
$.0022
$.0023
$.0025

31. The SoundExchange Problem
Assuming 12 songs an hour times the aggregate tuning hours from previous months plus a growth rate.
KNDE example last month: 18,859 aggregate tuning hours
18,859*12*$0.0015=$ for the SoundExchange fee

32. ###
If time – samples for spacing