1. Financing of tourism through cluster organizations in Slovakia Cluster TURIEC Association of tourism name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com

2. Development of tourism clusters 2005 Žilina inovation policy 2007 Cluster initiative 2008 Founding of first tourism clusters 2009 Establishment of Cluster TURIEC 2010 New law - support of tourism 2011 Founding of first Regional and Local org. of tourism 2012 Establishment of OOCR Turiec - Kremnicko name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com

3. Structure of tourism support Ministry of regional development Slovak tourism board Regional organizations of tourism Local / Area organizations of tourism name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com

4. Regional organization of tourism name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com

5. Regional organization of tourism name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com

6. Local / Area organizations of tourism name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com

8. Characteristics

9. Skiing and Snowboarding

10. One region – one skipass

11. Additional winter activities

12. Summer activities – Trekking, MTB

13. Summer activities

14. Countryside in summer

15. Center of slovak culture and slovak history

16. Entertainment

17. Accommodation

18. Spa – water for healing

19. Aquapark – water for fun

20. www.turiec.comklaster@turiec.com

21. Financing local organizations name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com Membership contributions Voluntary contributions Sale of products, services Income from advertising Grants from budget of ministry for RD Other grants

22. Financing from state budget grant name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com Grant amount equals sum of membership contributions from last year Maximum 90% of total accommodation tax collected in towns or villages – members of oraganization If Local organization is a member of Regional organization, 10% of grant amount will be transfered to Regional organization If Local organization is not a member of any Regional organizasion grant amount is cut down by 10%

23. Application of state budget grant name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com Marketing and promotion Printed promotion except books Promotion at exhibitions and fairs Websites, internet promotion, e-marketing Logo and basic graphic conception Discount cards Activities of Tourist information centers Reservation systems

24. Application of state budget grant name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com Creating products of tourism Supporting local attractions Infrastructure of tourism Strategic and analytic documents Quality evaluation systems Educational activities Employees – language skills, PC skills Know-how transfer

25. name: Tomas Holic organization: Cluster TURIEC state: Slovakia contact: tomas.holic@gmail.com Thank you for your kind attention!