1. November 2007 1 Advocacy and the Statewide Surveys November 3, 2007

2. November 2007 2 Today Review highlights from the 2006 Survey Review highlights from the 2006 Survey How libraries rate How libraries rate Economic Development Economic Development Funding Funding Key players Key players Success stories Success stories

3. November 2007 3 The Surveys http://access-somd.org/mdlibsurvey/ http://access-somd.org/mdlibsurvey/

4. November 2007 4 Rating Public Services

5. November 2007 5 Q.3 Students are often given the grades of A, B, C, D, or Fail as a way to rate the quality of their work. Suppose the public schools themselves, in your community, were graded in the same way. What grade would you give the public schools in your community: A, B, C, D, or Fail? Schools’ “G.P.A.” 2.6

6. November 2007 6 Q.4e Using that same A through F scale, how would you rate each of these other services of your local government?…Public libraries? Schools’ G.P.A. = 2.6 Libraries’ G.P.A. = 3.4

7. November 2007 7“A”G.P.A. Public libraries Public libraries49%3.4 Police and public safety Police and public safety32%2.9 Parks and recreation Parks and recreation33%3.0 Public schools Public schools18%2.6 Social services Social services13%2.4 Roads and mass transit Roads and mass transit17%2.4 Local government efficiency Local government efficiency11%2.3 Grading Local Services Q.4

8. November 2007 8 Most Desired Community Asset Park46% Public Library18% Elementary School12% Police Station12% Job Center10% All/None/Not Sure2% Q.6 (Metropolitan jurisdictions): If you were moving into a new neighborhood, which of these would you most want to have on your own street? Q.6 (Non-metropolitan counties): If you were moving into a new community, which of these would you most want to have on your own street or road?

9. November 2007 9 Essential Service or Cultural Amenity? Q.8 Turning now to public libraries specifically, are you more likely to think of your local public library as (rotate): [an essential service like a school, (or more of) a cultural amenity like an art gallery]? 72% of frequent library users say “Essential Service”

10. November 2007 10 Public Library Services Q.9 Can you name two services that your local public library performs? Borrow/check out materials54% Use the Internet53% Bring a child for homework or a program14% Research/Find reference information15% Get information (forms, brochures, newspapers) 9% Community activities8% Only 31% cited Use the Internet in 2003

11. November 2007 11 Public Library Job Ratings Good job Could do better Not sure Knowledgeable, courteous, efficient staff80%10% Branch close enough75%17%9% Information and materials you want/need 70%19%10% Being open when you want to visit66%25%9% Q.10 When you think about your local public library, would you say it does a good job or could do a better job at each of these? A.Having the information and materials you want or need B.Being open when you want to visit C.Having a branch close enough to your home or work D.Providing knowledgeable staff who are courteous and efficient

12. November 2007 12 Economic Development

13. November 2007 13 Trip Chaining Q.20 (If visited a public library in the past year): Do you often include other errands on your trips to the public library, or not?

14. November 2007 14 Economic Anchor Q.13 Do you agree or disagree with this idea? If a public library moved into a community, it would help attract good businesses to the area. 43% agreed in 2003

15. November 2007 15 Teaching Job Skills Q.14 And do you agree or disagree with this idea? Public libraries improve a community by helping people learn new skills so they can get better jobs. 78% agreed in 2003

16. November 2007 16 Lifelong Learning Q.15 Do you agree or disagree? Public libraries help people learn new things no matter what their age.

17. November 2007 17 Public Library Funding

18. November 2007 18 Good Investment of Tax Dollars Q.16 Generally, do you think public libraries are a good investment of your tax dollars, or do you think those taxes would be better spent in other ways? 94% of frequent library users see them as a good investment.

19. November 2007 19 Counties´ Investment Q.17 If you knew that public libraries throughout Maryland typically receive less than 2 percent of a county’s budget, would you think this was enough, or would you think more money should be invested in public libraries?

20. November 2007 20 State Investment Q.18 If you knew that public libraries in Maryland typically receive less than 1 percent of the state's budget, would you think this was enough, or would you think more money should be invested in public libraries?

21. November 2007 21 What’ happening now?

22. November 2007 22 Key Players

23. November 2007 23 Key Players

24. November 2007 24 Key Players Committee Chairs Committee Chairs Subcommittee Chairs Subcommittee Chairs B & T, Ways & Means, B & T, Ways & Means,Appropriations Staff Staff Delegations Delegations

25. November 2007 25 Key Players County officials and staffs County officials and staffs

26. November 2007 26 Key Players Everyone in this room! Everyone in this room!

27. November 2007 27 What’s happening

28. November 2007 28 Message - Constituent Impact On library use On library use On library users On library users Fiscal Fiscal

29. November 2007 29 Making the Case

30. November 2007 30 Message - Economic Development

31. November 2007 31 Libraries and Education

32. November 2007 32 Coummunity Development

33. November 2007 33 Legislative Success

34. November 2007 34 Legislative Success

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