1. Philips Design April 2011 Headphones “Escape” packaging 11 April

2. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations 2 Changing slant Window and display

3. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations 3 Pill box with silkscreen headlines and paper “brand” wrap Stencil window

4. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations 4 Stencil window

5. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations 5 Print across plastic? Possible? Page 5, looks more interesting, would like to see that developed more.

6. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations 6 Reveal

7. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations Product colours are also part of the graphic 7

8. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations Basic shapes as headphone stand, covered with transparent sleeve. Edge is extended as euro-lock Graphics applied on outside of headphone. 8

9. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations Triangular stand Shape changes as range builds up 9

10. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations Basic shape as plastic mould/ tray to set headphone 10

11. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations “Pull-out box” 11

12. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations Triangular window Window grows as range builds up 12

13. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations Sticking-out mould Product is “bigger” than the box, box is the clear zone 13

14. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations “Shoebox” Head contour- mould 14

15. Internal use only Philips Design, Philips Design, April 2011 Pack design explorations Matchbox sleeve 15

16. Internal use only Philips Design, Philips Design, April 2011