1. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 1 Regional Development And supporting Instruments for Micro Companies Experiences of two EFRE Programs Co-financed by DG Regional Policy, Innovative Actions Unit Mag. Christian Haberfellner Dr. Franz Schöpf DI Hannes Hofmann Dr. Sabine Richter

2. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 2 1.Current economic situation 2.Definition of innovation 3.The model of regional development 4.Linking the history with the future 5.The different supporting areas 6.Examples of different supporting models 7.Theories Content

3. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 3 Situation within the handcraft sector Private customer decreasing Industrial production increasing Increasing international competition Informed customer Quality is expected To be stingy is cool!

4. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 4 German furniture import 2005 according where they come from Austria Switzerland China Poland

5. Time Growth Situation I Situation II The current problem of regional development 2000 bis 2005 Abilities in situation I 1.Development of a company 2.Growing and expanding 3.Main task improving the production process 4.Marketing and distribution Abilities in situation II 1.Innovation, research and development 2.Marketing and customer retention 3.Liquidity and finance management 4.Management of the costs 5.Human resource management

6. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 6 Project Shock Absorber Shoemaker 1 employee Business volume around 110.000,- per year Specialized in shoe lifts for racing ski boots Project budget 60.000,- Definition of innovation at a regional level

7. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 7 Supporting Process Strategically management of Regions Science Consult & Research Project- & Program ManagementRegional Controlling Strategically Orientation of the Region Organisation – Regional Innovation Systems Assets NewExisting Operative Management Finance Management

8. Linking the history and the future, and linking the global economy and the region Brunches Trends Analyze the importance 1.Renewable energy 2.Wellness and health 3.Material sciences 4.Logistics 5.Mobility

9. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 9 Competitive Strength Market attractiveness Innovation seed areaHigh potential area Problem areas Examples ICT logistics Environmental technology GE McKinsey Matrix logic adapted for regions Examples tourism food constrution Examples print carpenter butcher Performance poorIncreasing dynamic High performance Increasing dynamic Strategic core area

10. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 10 Competitive Strength Market attractiveness Innovation seed areaHigh potential area Problem areas Different funding and supporting instruments Strategic core area Individual support Centre of excellence Cluster, networks Individual funding

11. 1.Small Groups of companies (5 to 10 partners) 2.Along the value chain 3.Goal common marketing and distribution of the products 4.Higher potential of products 5.Sharing customers Example: Business Units Dachteam Karneid Strategic Core area Development of a network of handcrafter Total offer around the roof Service innovation Optimizing the dealings with the customers Objectives Dachteam Karneid

12. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 12 Instrument for flexible metallic surface treading Partners Electrician, Locksmith, 1 University spin off Department of Ion Physic Goal: Instrument to repair metallic surface in situ Machines like turbines or in the automobile industry Transportable Management Project plan Project implementation Project controlling Market focus Cooperation Innovation seed area High potential area

13. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 13 Management Project plan Project implementation Project controlling Market focus Cooperation Project Shock Absorber Problem area

14. Version 3 Südtirol – Alto Adige Applied Spatial Management Co-financed by DG Regional Policy, Innovative Actions Unit 14 1.Once upon a time there was a concept. 2.Innovations are seldom very innovative. 3.There is a difference between a two people carpenter or a 500 people high- tech company. 4.If you help an old person over the street, you should be sure that the person likes to cross the street. 5.Not every region can/should be a Silicone valley. Take away: