1. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 1 2013 RSB Strategy Matt Garside 12 th December 2012

2. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 2  Recap of September RSB  Overview of Planning Cycle  Overview of Strategic Objectives  2013 RSB Objectives & Metrics  Talk through supporting logic  Gain buy-in  Way Forward Agenda

3. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 3  Planning cycle explained  Strategic Objectives highlighted  Open discussion regarding new RSB Objectives  What’s been done since?  Collated info into spreadsheet  Circulated for comment (TS, CB & RSB)  Key Objectives highlighted  Metrics set  Buy-in being sought at December RSB Recap of September RSB

4. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 4 Overview: Planning Cycle

5. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 5 Overview: Planning Cycle

6. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 6 Overview: Planning Cycle

7. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 7 1.Diversify and grow professional membership in UK and internationally 2.Increase member engagement and value to members and their employers 3.Expert leadership to Government, Industry, Members and the informed public on Engineering 4.Develop awareness of engineering and profile of the IMechE Strategic Objectives

8. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 8 5.Inspire young people about Engineering 6.Secure long-term financial position Strategic Objectives

9. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 9 RSB SO2 with Metrics 2 Increase Member Engagement and value to Members and their Employers 2013 Objective2013 Metrics Notes 2.1 Create & deliver a Learned Society program suite (including digital offerings) relevant to members, industry, employers, academia and informed society with emphasis on Engineering New Engagement activities 1.Improve engagement with EngTech level of membership 1.Hold a minimum of 2 EngTech focused events per Region 2.Total EngTech attendees across all Regions to exceed 500 1.Improve member engagement with new activities 2.Trustee Board Requirement (EngTech) 2.2 Optimise channels of interaction with members, target audiences and influencers holistically across the whole organisation including commercial and Support network Engagement & Regional Continuity 1.Increase the number of member attendees to regionally organised events year on year 1.15% increase (year on year) in member attendees at Regional events 1.Target increased from 10% in2012 to 15% in 2013 2.Trustee Board Requirement (attendance)

10. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 10 RSB SO3 with Metrics 3 Expert Leadership to Government, Industry, Members and the informed public on Engineering 2013 Objective2013 Metrics Notes 3.1 Setting the agenda with practical advice to Government, Members and the informed public Engagement & Regional Continuity 1.Improve engagement with political figures (i.e. MPs) at a Regional level 1.Minimum of 1 MP interaction (i.e. meeting, event, etc...) per Region; in collaboration with other institutions and IMechE HQ 1.Trustee Board requirement

11. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 11 RSB SO4 with Metrics 4 Develop and awareness of Engineering and profile of the IMechE 2013 Objective2013 Metrics Notes 4.1 Promote the Institution (campaigning, increase non-member reach, media content) Improve media offering 1.Every Region to have a trained Media Officer 1.100% of Regions o have trained Media Officer 1.Dedicated volunteer position on Regional Committees 2.Trustee Board requirement 3.Training requirements to be determined 4.3 Broaden the appeal and importance of Engineering to society and employers Celebrate & share success; plus future Region development 1.Increase number of non member attendees by 15% year on year 1.15% increase (year on year) in non member attendees at Regional events 1.Trustee Board requirement

12. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 12 RSB SO5 with Metrics 5 Inspire young people about Engineering 2013 Objective2013 Metrics Notes 5.2 Provide educational outreach programs which engage members and future members Improve educational links 1.Every Region to have at least 1 Education Officer 1.100% of Regions to elect a minimum of 1 Education Officer 2.Each Region to hold / arrange a minimum of 2 school, college or university events to promote education amongst <18 year olds 1.Dedicated volunteer position on Regional Committees

13. Improving the world through engineeringwww.imeche.orgImproving the world through engineeringwww.imeche.org 13  RSB buy-in to 2013 RSB Objectives & Metrics to be fed into the Executive Team for incorporation into overall strategy Way Forward