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Published byHortense Cox Modified over 9 years ago
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SPT Latin America Channels FY13
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P&L FY13
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Achievements FY13 Managed to minimize impact of sales fluctuation by reducing cost ($4M vs. PY - $3.5M vs. Budget) MNTM 3 in line with greenlight Sold HD van Able to get cash out of Argentina related to Affiliate collections Used Sitme thru new Ad Sales structure Saved VAT cost in Argentina and Mexico by paying vendors locally Renewed Caracas office lease without first year annual increase.
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Challenges FY13 Exchange control & high inflation (Venezuela & Argentina) Venezuela devaluation (126% - from 5.3 to 12) Sony Spin Pressure from Agencies to increase incentive bonus Pan Regional Ad Sales Mexico minute restriction Landmark implementation
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Ad Sales
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Revenue by Market FY13 AffiliatesAd Sales
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Marketing FY13
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FY14 Budget
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Budget Challenges (-$12M to -$20M) Lower Sales based in Affiliate (-$2.6M) & Ad Sales (-$3.3M) Ad Sales aggressive budget growth (-$3.8M) Inability to increase Venezuela Ad Sales rate for FY14 Venezuela devaluation (-$3.7M) or cash accounting method (-$6.6M) Incentive bonus challenge (-$3.2M) Limitation using excess of cash in Venezuela & Argentina Difficulty to reduce cost during the second semester
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Additional Slides
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Ad Sales FY13 by Month 45%
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Results by Group
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Affiliates
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Take Away Mexico market Look for opportunities to growth in Colombia & Chile Use of limited resources strategically Maximize Ad Sales from Sep. to Dec. if possible Original productions & mid season programs aired before Sep. Look for options to utilize excess of cash in Venezuela
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