1. TELLING THE STORY. WORKSHOP 2 C BRUSSELS, 26th NOV. 2007 WOLF BORN, Information Office Mecklenburg-Vorpommern to the EU E U R O P A – M V. D E – A REGIONAL ONE-STOP SHOP FOR EU-FUNDING AND NETWORKING

2. 2 OVERVIEW n MECKLENBURG-VORPOMMERN: SOME FACTS IN BRIEF n EUROPA-MV.DE : BASICS – APPROACH – CONTENT n VIEWS ON EUROPA-MV n ADAPTATION TO THE PROGRAMMING PERIOD 2007 – 2013 n CONCLUSION Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

3. MECKLENBURG-VORPOMMERN: SOME FACTS IN BRIEF n 1.7 mio. inhabitants (74 / km 2 ) n Total surface area: 23.171 km² (6,5 % of Germany) n Objective 1 Region n Main Industries: Maritime Industries, Agriculture, Foodstuffs Industry, IT, Life Sciences, Health related Tourism, Transport (Ports / Logistics), Regenerative Energies, Timber n Three out of the twelve German national parks are located in region Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

4. EUROPA-MV.DE – BASICS n Online since April 2002 Core Partners: n State Chancellery n Euro Info Centre Rostock n Computer Graphics Center (ZGDV) in Rostock Some statistics: n 5.000 different users per month n 100.000 requests per month n 300 registered subscribers of the Europa-MV Newsletter Europa-MV Logo : Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

5. EUROPA-MV.DE – APPROACH n One Stop Shop: Bundling of information on EU-funding available for the region n Target User: Potential beneficiaries, interested public in the region n Co-operate with partners who have a genuine interest in the subject in order to keep the platform up to date Objectives: n Make EU visible in the region n Strengthen the ability of actors in the region to co-operate and to become more competitive Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

6. EUROPA-MV.DE – CONTENT (1/2) Original Focus: EU Programmes n EU Programmes: Abstracts and calls for proposal n Partner search offers from abroad n EU-Projects in the region n Support (national contact points, consultants) Additional: n EU-Information (provided by the European Commission Representation in Berlin and regional sources) n Eurokontakte: Co-operation offers for entreprises provided by the Euro Info Centre Rostock n Monthly focus on a selected programme and project Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

7. EUROPA-MV.DE – CONTENT (2/2) Since 2004: Integration of ERDF and ESF Programme n Information on the Structural Funds in our region n Programme complement n 57 regional funding schemes cofinanced by the structural funds n 120 project examples n links to the competent regional Ministries and contact points for further information and service Added Value: n Bundling of information that was spread on different websites before n Interlinking this information is appropriate to show how things are related n Joint search on regional funding schemes and EU-Programmes Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

8. EUROPA-MV.DE HOME EU-News Standing Information and Service Monthly updated Presentations

9. EUROPA-MV.DE STRUCTURAL FUNDS Introduction with further Information on regional Funding Schemes and Projects Menu Bar for the Structural Funds Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

10. EUROPA-MV.DE REGIONAL FUNDING SCHEME Interactive Links to: - Co-finanfing Fund - Programme Complement - Regional Contact Point - Further Online Information - Regional Ministry - Project Examples Funding Scheme Description Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

11. EUROPA-MV.DE PROJECT EXAMPLE Interactive Links to: - Project Website - Regional Funding Scheme - Contact Details Project Information: - Description - Photo - Duration - Amount of Funding Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

12. ADAPTATION TO THE NEW PROGRAMMING PERIOD (1/2) Phase 1 (11-2007 – 03-2008) Full integration of ERDF, ESF and EAFRD Adaptation of the combined description of the - Operational Programmes of the ERDF, ESF and EAFRD - Related regional Funding Schemes - Project examples - Regional service provider Full Integration of the Homepage of the Managing Authority Archive solution for project examples from 2000 - 2006 Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

13. ADAPTATION TO THE NEW PROGRAMMING PERIOD (2/2) Phase 2 (04-2008 – 12-2008) Transition of an instrument-based to a user-oriented approach Through a grid of key-words all the information on operational programmes, related funding schemes, project examples, regional service providers and networks will be interrelated Three funds and EU-Programmes ! User-friendly visualisation of the information context Integration of a geographical information system: Funding information can be visualised for subregions and towns Increase Transparency: The list of beneficiaries of the funds will be fully integrated in the database Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

14. CONCLUSIONS Integrate and innovate! In practice it is difficult to have different funds under one umbrella! Provide knowledge instead of information by adding the context Make your product attactive for the user by offering different accesses through modern means of visualisation and geographical information systems eMeasures in Information and Publicity should provide an added value to the citizen – they are not an end in itself! Wolf Born, Information Office Mecklenburg-Vorpommern to the EU, Brussels

15. THANK YOU FOR YOUR ATTENTION! CONTACT: W.BORN@MV-OFFICE.EU