1. Position based apps Antti Salakari VBP06S

2. Contents GPS history, GPS, A-GPS First devices and apps Development of consumer devices Mobile positioning, navigation Useful apps Apps for fun, games and augmented reality Mediaintegration and application market

3. History of satellite positioning Originally for military purposes to replace terrestrial navigation NAVSTAR, later GPS, started in the 1970s – with a few satellites system Position data based on trilateration

5. GPS “global positioning system” Receiver reads signals sent from the satellite network. When enough signals received, the position is calculated. 3 signals will give an unprecise position, generally 4 or more satellite signals are needed for accurate positioning.

6. A-GPS “assisted -gps” In addition to GPS-data, local reference data such as a mobile phone station’s data is used to assist in positioning. Less visible satellites needed More precise positioning. Speeds up getting the first positioning data.

7. First devices and applications Garmin GPS 100 1991 Northern and eastern coordinate with compass degrees. For yachting use, attaches to a panel. 2500 USD

8. First devices and applications Trimble Navigation SLGR For military use US Army used in the Gulf War 1991

9. First devices and applications 1989 Magellan NAV 1000 “World’s first” commercial portable gps-device ca. 3000 USD

10. The beginning of consumer devices Garmin Forerunner 101 Early 2000s For jogging and camping. Wrist-mount “cheap” GPS-device for consumers

12. Navigation

13. Navigation Google earth and 3D

14. Navigation

15. For utility and fun Makes life easier in a small or big way Innovative utility-apps for daily needs

16. For utility and fun Ski Tracks

17. For utility and fun Nokia Sports Tracker

18. For utility and fun Several map-services offering interfaces for map-data and geodata. Constantly updating maps Communal contribution

19. For utility and fun FourSquare Utility app with game-like features Community expands data constantly. Contributing data is rewarded. Markets itselt through social media.

20. For utility and fun FourSquare

21. For utility and fun Wikitude World Browser Augmented Reality -app Came out after the first Android devices. Info about the surroundings through your camera.

22. For utility and fun FourSquare Badges to encourage competition between friends

23. Fun and games Hundreds or thousands of apps utilising positioning data. Popular games based on old games or hobbies developed for mobile devices.

24. Fun and games MMORPG? Parallel Kingdoms Loose connection to physical position.

25. Fun and games Shadow Cities, Grey Area Shadow Cities - websiteShadow Cities - Finnish New idea Powerful community bond.

26. Mediaintegration. Market Positioning data apps powerfully interweaved with social media Users advertise and the word spreads fast Increasing market. Additional value services?

27. Fin.