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15.992 Networks & Organization Session 1: Introduction Instructor: Christopher Wheat
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Why Study Networks? 15.992 Networks & Organization – S01.2 Sociological significance Sociology is essentially about the study of social structure The relationship is one of the key uniquely sociological constructs Ubiquity of social networks Frequent claim that “it’s not what you know, but who you know” Everyone’s talking about social networking (Facebook, MySpace, etc.) © 2005-2008 MIT Sloan School of Management
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Why Study Networks…Critically? 15.992 Networks & Organization – S01.3 Some studies of “social networks” aren’t so clearly sociological Is documenting the increased use of LinkedIn or country-by- country differences in MySpace usage really a network study? Some claims about “networking” aren’t self evidently true… How would you know if it’s not what you know? Main objectives: Become a critical consumer of social network research Become a proficient producer of (well-grounded) social network research © 2005-2008 MIT Sloan School of Management
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The Main Question 15.992 Networks & Organization – S01.4 In what ways are relationships, exchanges, and the structure thereof implicated in social processes and outcomes? Part I: Developing Network Analytic Methods Basic Structure: e.g. Dyads, Triads, Groups & Roles Inference Methods for Identifying Structural Features Part II: Applying Network Methods to Management and Organizational Phenomena Group Processes, Labor Markets, Innovation, Strategy & Global Management © 2005-2008 MIT Sloan School of Management
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Basic Structure: Dyads 15.992 Networks & Organization – S01.5 What can happen in a simple relationship? Symmetric processes: Information sharing Mutual influence Asymmetric processes: Power & Influence Method question: How can we tease apart one from the other? © 2005-2008 MIT Sloan School of Management
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Basic Structure: Triads 15.992 Networks & Organization – S01.6 What can we learn from ties among three actors that we can’t learn from ties between two? Micro-processes of group formation Brokerage Differential popularity & attractiveness structures Why do we care about this in the study of social organization? © 2005-2008 MIT Sloan School of Management
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Global Structure: Complete Networks 15.992 Networks & Organization – S01.7 What can you learn from a complete network that you can’t learn from local structure? Contextual centrality Small world phenomena What kinds of organizational questions does this relate to? © 2005-2008 MIT Sloan School of Management
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Networks and Role Structures 15.992 Networks & Organization – S01.8 Do relationships between actors tell us anything about typologies of these actors? Defining equivalence of relational patterns Relationships between hypothesized roles as an object of study Methods to elicit role structures How do network-identified roles shape organizational outcomes? What constitutes a “sufficient” study of organizational roles? Do some roles perform better than others? © 2005-2008 MIT Sloan School of Management
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Network Dynamics 15.992 Networks & Organization – S01.9 How do networks change over time? What role does the agency of individual actors play in shaping network dynamics? How can change in networks be effectively modeled? What kind of structural claims can be made without a considering dynamics? © 2005-2008 MIT Sloan School of Management
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Cognitive Networks 15.992 Networks & Organization – S01.10 Do perceptions of & beliefs about networks matter? Do actors agree, in general, in their perceptions of network structure? How should we think about networks if they don’t? What are some of the consequences of actor disagreement about network structure? © 2005-2008 MIT Sloan School of Management
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Inference and Network Structure 15.992 Networks & Organization – S01.11 How can we statistically assess the relevance of structural features of networks What assumptions do we need to make in order to draw statistical conclusions? Does this change the way we think about “non-parametric” social network analyses? © 2005-2008 MIT Sloan School of Management
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Networks and Group Process 15.992 Networks & Organization – S01.12 How are individuals within groups affected by network structures? Homophily processes Group demography Antecedents of creativity & productivity © 2005-2008 MIT Sloan School of Management
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Networks and Labor Markets 15.992 Networks & Organization – S01.13 In what ways do networks help us understand differential labor market outcomes? How do people find out about jobs? How do jobs find out about people? How do network explanations of labor market outcomes compare to other explanations? © 2005-2008 MIT Sloan School of Management
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Networks, Performance and Competition 15.992 Networks & Organization – S01.14 How is firm and organizational performance affected by network position? Network position as a source of structural advantage Status-based competition Alliance & interlock structures and performance © 2005-2008 MIT Sloan School of Management
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Networks, Technology and Innovation 15.992 Networks & Organization – S01.15 Are networks useful in understanding the role of technology and innovation in organizational outcomes Diffusion of technology Technology-based competition Collaboration processes between organizations © 2005-2008 MIT Sloan School of Management
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Networks and the Global Economy 15.992 Networks & Organization – S01.16 Are network analytic constructs useful in explaining the social structure of the global economy? Do network positions affect states in the same ways that they affect individuals and/or organizations? Are there other explanations for global economic structures and outcomes? © 2005-2008 MIT Sloan School of Management
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Seminar Mechanics: Readings 15.992 Networks & Organization – S01.17 Required reading All available on-line (for free) May change slightly—watch the website! Open to suggestions for some changes Optional reading Articles that are related but not central Reference readings from textbooks Wasserman & Faust: Good general overview if not a bit dated de Nooy, et. al.: Kind of a manual for Pajek, but helpful Scott: Interesting overview Doreian, et. al.: Very specific text on blockmodeling © 2005-2008 MIT Sloan School of Management
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Seminar Mechanics: Grading 15.992 Networks & Organization – S01.18 Pre-class memos (25%) Present a critique or coherent set of questions regarding the week’s readings Must involve at least two articles Roughly 2 pages long Can miss memo for one week with no penalty Post by 5:00pm on Tuesday night! Class participation (15%) Final paper (60%) Should be “publication quality” Brief proposal (2 page) due October 29 th Final paper due Wednesday, December 10 th © 2005-2008 MIT Sloan School of Management
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