Download presentation
Presentation is loading. Please wait.
Published byErica Copeland Modified over 9 years ago
1
comScore Confidential – Not For Distribution www.comScore.com comScore Media Metrix Canada “Measuring The Digital Landscape”
2
comScore Confidential – Not For Distribution www.comScore.com QUEBEC Insights “Juste Pour Rire” The Unique Visitor and Beyond---A world of Diversity
3
comScore Confidential – Not For Distribution www.comScore.com Internet Penetration by Region Source: comScore Media Metrix, Dec 2002, All Locations
4
comScore Confidential – Not For Distribution www.comScore.com Top 10 Quebec Online Web Activities---Unique Visitor Portals Source: comScore Media Metrix Canada, April 2003, Total Canada All Locations * minus Corporate Presence
5
comScore Confidential – Not For Distribution www.comScore.com Top 5 Quebec Online Web Activities---Composition % UV Portals Source: comScore Media Metrix Canada, April 2003, Total Canada All Locations * minus Corporate Presence
6
comScore Confidential – Not For Distribution www.comScore.com Top 5 Quebec Online Web Activities---Composition % Pages Portals Source: comScore Media Metrix Canada, April 2003, Total Canada All Locations * minus Corporate Presence
7
comScore Confidential – Not For Distribution www.comScore.com Top 5 Quebec Online Web Activities---Composition % Minutes Portals Source: comScore Media Metrix Canada, April 2003, Total Canada All Locations * minus Corporate Presence
8
comScore Confidential – Not For Distribution www.comScore.com Total Canada and French Canada “Guerre des Tuques” The gender divide???
9
comScore Confidential – Not For Distribution www.comScore.com Gender Demographic Profile Composition % of Unique Visitors Surfers in French Canada are more likely than the average adult surfer to be male
10
comScore Confidential – Not For Distribution www.comScore.com Gender Demographic Profile Composition % of Pages Surfers in French Canada are more likely than the average adult surfer to surf deeper
11
comScore Confidential – Not For Distribution www.comScore.com Gender Demographic Profile Composition % of Minutes Male Surfers in French Canada are only slightly more likely than the average adult surfer to spend more time
12
comScore Confidential – Not For Distribution www.comScore.com CANADA vs US “Nos Amis dans la Sud??” Who is really connected???
13
comScore Confidential – Not For Distribution www.comScore.com BROADBAND vs DIAL-UP Unique Visitors---Composition % More Canadians by Composition % use Broadband than in the United States
14
comScore Confidential – Not For Distribution www.comScore.com BROADBAND vs DIAL-UP Pages---Composition %
15
comScore Confidential – Not For Distribution www.comScore.com BROADBAND vs DIAL-UP Time Spent---Composition %
16
comScore Confidential – Not For Distribution www.comScore.com MERCI / THANK YOU Bryan Segal bsegal@comscore.com Brent Bernie bbernie@comscore.com
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.