1. Group Assignment 1
E-COMMERCE
BUSINESS IDEA

2. Group Assignment 1 Form a group of 3-4 and discuss the following:
Form a group of 3-4 and discuss the following:
Think of a business that can be run via e-commerce.
The business idea should be original and practical.
The product or service to be offered is based on your creativity and innovativeness.
Present in class the following:
The business idea (product/ service)
The target market/ potential consumers
E-commerce business model to be used
Promotion strategy
Ordering and payment methods
Other issues

3. (Spa for all Guys & Girls)
G & G SPA
(Spa for all Guys & Girls) 3

4. Business IDEA
Services : “SPA & SAUNA”

5. Target Market
WORKING ADULTS
PACKAGE for FAMILY members >18yrs

6. E-Commerce Business Model
Business to Customer (B2C)

7. Expected Cost Around RM10k This includes: -Design website -Maintenance
-Training cost
-Server cost

8. Promotion & Marketing Pop-up Mail and Banner E-mail notification
SMS alert notification
Online advertising
Joined promotion with Hotelier

9. Ordering & Payment
Online Booking
Credit card payment

10. Other Issues Contact person : Trained personnel to deal
with customer on call basis.
Membership card: For all registered online
customers.
Mystery gift : For the 1st 20 customers as
promotional basis