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Introduction Successfully launch the new product at North Park Secondary School: Ice Splash.

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Presentation on theme: "Introduction Successfully launch the new product at North Park Secondary School: Ice Splash."— Presentation transcript:

1

2 Introduction Successfully launch the new product at North Park Secondary School: Ice Splash

3 Background and Current Situation Founded in 1978 IBT program was founded in 2006 1403 students currently attend Two programs: SHMS & IBT

4 Currents Demands Slushies Strawberry

5 Product Ice Splash Healthy Mix many flavours Environmentally friendly

6 Price $1.50 per drink $0.15 extra

7 TV commercials Posters Free samples Rewards cards Promotion

8 Place Commons corner Open before/after school and lunchtime Channel of Distribution: Producer & Retailer  Consumer

9 Estimate Consumer Demand and Sales 80 Ice Splashes per day $120 1,600 per month $2,400 Competition – the Café

10 Potential Problems Summer drink Buying excess supplies Advertisements may be ignored

11 Thank you for your time

12 Bibliography "About Us." Web. 03 Apr. 2012.. Beautiful Strawberries Wallpapers. Photograph. Web. 3 Apr. 2012.. Best Fruits. Photograph. Web. 3 Apr. 2012.. Canadian Money. Photograph. Web. 3 Apr. 2012.. Coin Club. Photograph. Web. 3 Apr. 2012.. IBT Logo. Photograph. Web. 3 Apr. 2012.. "North Park Secondary School." Wikipedia. Wikimedia Foundation, 21 Mar. 2012. Web. 03 Apr. 2012.. Photograph. Web. 3 Apr. 2012.. Recycle. Photograph. Web. 3 Apr. 2012.. School Image. Photograph. Web. 3 Apr. 2012.. Wall Clock. Photograph. Web. 3 Apr. 2012.. "Get Started Today!" SurveyMonkey: Free Online Survey Software & Questionnaire Tool. Web. 01 Apr. 2012..


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