1. Internet Presence Small Business Information Systems Professor Barry Floyd

2. Agenda Create class web market Create class web market Review of hosting options Review of hosting options Review of payment options Review of payment options Summary Summary

3. Dimensions of E Commerce Reference: Electronic Commerce, A Managerial Perspective, 2006. Turban. Prentice-Hall.

4. Services desired?

5. Services – web hosting Disk space Disk space Data transfer Data transfer Email addresses Email addresses Domain name registration Domain name registration Site building Site building 3 rd party design tools (FrontPage, DreamWeaver) 3 rd party design tools (FrontPage, DreamWeaver) Scripting languages Scripting languages Environments (Cold Fusion, etc) Environments (Cold Fusion, etc) Phone/technical support Control panel Databases Web site enhancements (Guestbook, visitor counters) Reliability Statistics

6. Services – E Commerce Store design Store design Add products Add products Setup a shopping cart Setup a shopping cart Support Support Reliable platform Reliable platform Market products Market products Up sell Up sell Cross sell Cross sell Coupons Coupons Web site search Web site search Track site statistics Fulfill orders Connection to back office systems (like QuickBooks) Process Payments Detect/deter fraudulent orders Merchant accounts Paypal processing

7. Web Hosting / E Commerce Godaddy.com Godaddy.com Godaddy.com Yahoo Yahoo Web hosting Web hosting Web hosting Web hosting E Commerce E Commerce E Commerce E Commerce Monstercommerce.com Monstercommerce.com Monstercommerce.com Easycart.com Easycart.com Easycart.com Internetmall.com Internetmall.com Internetmall.com GoogleCheckout GoogleCheckout GoogleCheckout Storefronts Vs. Malls

8. Payment Options Merchant Accounts Merchant Accounts Bank of America Bank of America Bank of America Bank of America Transaction pricing Transaction pricing 2.12% of the transaction amount 2.12% of the transaction amount $0.20 per authorization $0.20 per authorization Using CyberSource at Bank of America Using CyberSource at Bank of America Using CyberSource at Bank of America Using CyberSource at Bank of America How credit cards work How credit cards work How credit cards work How credit cards work

9. Summary There are many options available for creating your presence on the web. There are many options available for creating your presence on the web. Costs have come way down. Costs have come way down. Success is more than a web presence, still requires marketing and merchandising skills. Success is more than a web presence, still requires marketing and merchandising skills.