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Healthcare Club Lunch & Learn: Pharma & Med Device August 24 th, 2015
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Agenda On-campus RecruitingPharma/Med Device Overview Current Trends
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Agenda On-campus RecruitingPharma/Med Device Overview Current Trends
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On-Campus Recruiting
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CompanyTypeLocation Bayer HealthcarePharmaNew Jersey Eli LillyPharmaIndiana AmgenBiotechCalifornia Bristol-Myers SquibbBioPharmNew Jersey Becton DickensonMed DeviceNew Jersey / California GlaxoSmithKlinePharmaNorth Carolina Johnson & JohnsonMed Device / BioPharmNew Jersey
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Leadership Team Internships Brittany Gulledge GlaxoSmithKline Pharma Marketing Kristy Herrmann Eli Lilly Pharma Marketing Aparna Chavali Amgen Biotech Marketing Bill Gerath Bristol-Myers Squibb R&D Strategy Scott Carberry Johnson & Johnson Pharma Marketing Najwa Mohammad Johnson & Johnson Med Device Marketing Emily Meyer 3M Pharma Marketing
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Types of Roles Marketing/Sales Pharmaceutical Marketing Payer Marketing Medical Device Marketing Global Marketing Business Development Specialty Product Development Sales Strategy Finance Corporate Finance Procurement/Supply Chain Operations Service and Clinical Operations Operating Effectiveness Other Roles Corporate Strategy Human Resources IT/Systems
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Panel Questions 1) What exactly did you do this summer? 2) What did you like and dislike about it?
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Agenda On-campus RecruitingPharma/Med Device Overview Current Trends
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Major Healthcare Industry Sectors Pharma Med Device ConsumerPayerProviderConsultingIT
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Key Terms Payer Health Plan PBMs Specialty Pharma Medicare Medicaid Health Outcomes / Value Evidence DTC Provider / HCP ACOs Affordable Care Act (ACA) Key Opinion Leaders (KOLs) Fee for Service Value Based Healthcare CRO NP
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Pharmaceutical & Biotechnology SOURCE: http://maravelias.che.wisc.edu/wp/wp-content/uploads/2009/12/Presentation1.gif
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Medical Device SOURCE: http://hubspot.forcetherapeutics.com/blog/repost-regulation-of-medical-apps-by-the-fda-what-qualifies-as-a-medical-app
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Panel Questions 3) Share a new piece of information that you learned this summer about the industry you were working in.
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Agenda On-campus RecruitingPharma/Med Device Overview Current Trends
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Major Trends in Healthcare
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Major Trend #2: Pressure to Reduce Cost
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Major Pharma Trends 1 2 3 The US healthcare industry is consolidating. R&D productivity is decreasing. Patients have much larger role in their health management.
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Panel Questions 4) What other trends did you notice this summer?
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Resources – Newsletters/Websites FiercePharma - http://www.fiercepharma.com/ Sign up for the daily newsletter! FierceBiotech - http://www.fiercebiotech.com/ Daily newsletter to keep up with the industry EP Vantage - http://www.epvantage.com/default.aspx Weekly Market Movers newsletter to keep up with small biotechs Media Post – Marketing:Health http://www.mediapost.com/publications/ marketing-health/ Marketing focused Healthcare News The Morning Consult – Health http://themorningconsult.com/category/2 -health/ Newsletter and Website http://www.medpagetoday.com/Latest/Science based latest news http://www.ispot.tv/Drug advertisements
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L&L and HDP Sessions DateTimeTopicPresenter 8/254pm to 5:30pmPharma & Med Device2 nd Years 9/512:30pm to 1:50pmInternational Student Recruiting2 nd Years 9/93:30pm to 4:50pmPharma IndustryGlaxoSmithKline 9/1412:30pm to 1:50pmConsumer Healthcare2 nd Years 9/2112:30pm to 1:50pmInsurance2 nd Years 10/2612:30pm to 1:50pmProvider2 nd Years 10/30Noon to 2pmHC Consulting PanelKurt Salmon, Triangle Insights Group, Deloitte 11/912:30pm to 1:50pmPayer & ProviderBCBSNC & UNC Physicians 11/1612:30pm to 1:50pmHealthcare Consulting2 nd Years 11/3012:30pm to 1:50pmHealthcare ITKeona Health 12/712:30pm to 1:50pmInterview Insights2 nd Years
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