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Strategy, Projects & Programs
Strategy is implemented through projects. A project is a temporary endeavor undertaken to create a unique product, service or result. A program is a group of related projects designed to accomplish a common goal over an extended period of time.
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Characteristics of a Project
Established objective/s A defined life span with a beginning and an end Usually, the involvement of several departments and professionals Typically, doing something that has never been done before Specific time, cost, resource and performance requirements
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Action Plan Work/Process Breakdown Structure Time Estimates
Cost Estimates Organizational Resource Requirements Performance Requirements, Deliverables & Assignment of Responsibilities
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Work/Process Breakdown Structure (WBS/PBS)
WBS: a hierarchical method that successively subdivides the work of the project into discrete, smaller detail PBS: a hierarchical method used when the outcome results from a series of steps or phases
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Work Breakdown Structure Example
New Restaurant Concept Menu Development Facilities Design Management Development
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Process Breakdown Structure Example
Develop a New Menu Choose Menu Type and Menu Cycle Develop Menu Items Price Menu Items
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Combined Work/Process Breakdown Structure Example
New Restaurant Concept Facility Design Menu Development Choose Menu Type & Menu Cycle Develop Menu Items Price Menu Items Management Development Level 1 Level 2
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Issue, Recommendation & Objectives
Issue: How can Chipotle leverage its employee-friendly compensation and reward practices to motivate empowered employees and deliver a dining experience that is far better than what fast food companies can offer? Recommendation: Implement a customer-driven incentive system that rewards employees who exceed customers’ expectations of fast food and fast-casual restaurants Objectives: 1) Chipotle will receive a higher Consumer Reports dining experience rating (currently at 83) than Rubio’s (at 84) and Taco Bell (at 73) in 2016 & 2017. 2) Chipotle will meet Trefis forecasts for average number of visits per restaurant per year of 208,000 in 2016 and 216,000 in 2017.
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Work Breakdown Structure
Customer-driven employee incentive program Define goals from employee & customer perspective Develop employee-& customer-relevant metrics Design program mechanics and reward schedule Develop promo campaign Develop budget and secure approval Finalize details Launch program Monitor results
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Select ONLY 3 Level 1 Tasks
Customer-driven employee incentive program Define goals from employee & customer perspective Develop employee-& customer-relevant metrics Design program mechanics and reward schedule Develop promo campaign Develop budget and secure approval Finalize details Launch program Monitor results
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For each task selected…
Develop time estimates Develop cost estimates Human, physical, technological & organizational resource requirements Performance requirements, deliverables & assignment of responsibilities Note: All of these must be covered for each task that you choose to discuss and discussed separately for each task
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For each task selected…
Develop time estimates; you can include: Start date/s, End date/s, Latest start & end dates, etc. Contingency plans for delays Scheduling policies and procedures Penalties and rewards for early completion, meeting and missing deadlines Etc.
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For each task selected…
Develop cost estimates; you can include: Planned costs and allowances Spending, reporting and auditing policies and procedures Sources of funds, cost of funds Penalties and rewards for savings, meeting budgets, cost overruns Etc.
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For each task selected…
Human, physical, technological & organizational resource requirements; you can include: Staffing, task assignments Organizing mechanisms for coordination and control External stakeholder involvement Infrastructure/technical support Etc.
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For each task selected…
Performance requirements, deliverables & assignment of responsibilities; you can include: Contribution to strategic/financial objectives Output, reports, tracking best practices Task leader/s, project liaison/s Penalties & rewards for quality of deliverables Etc.
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Other guidelines for the AP
Place your WBS/PBS in the Appendix Just state the tasks and details as listed; you do not have to explain the how’s or the why’s. Number each task that you discuss (i.e. Task 1, Task 2 & Task 3). Make sure that each task selected is clearly identified and discussed separately from each other; DO NOT COMBINE THEM
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The Appendix Section This is not included in the page limit
Must include the ENTIRE WBS/PBS diagram with ONLY first level tasks. Mark the three (3) tasks that you discussed in the report. Explain from where and/or how the financial and strategic objectives were derived.
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