1. Oracle Trade Management Presenter: Pankaj Tiwari, Manager Enterprise Applications A Kumar Acharya, Business System Analyst Eswar Vadya, Business Architect (Vibrant Infotech) Norcal OAUG - Jan 17,2008

2. Marvell Confidential Agenda Introduction –History of Marvell –Marvell’s Journey Milestones Problem Statement Objectives Implementation Lessons Learnt Q & A

3. Marvell Confidential History of Marvell Founded 1995 Fabless semiconductor Global operations –Israel –Europe (Germany, Italy, Switzerland) –Asia Pacific (Singapore, India, Japan & China) –USA Annual Revenue ($MM) –FY 2002288.8 –FY 2003505.3 –FY 2004819.8 –FY 2005 1,224.6 –FY 20061,670.3 – FY 20072,095.2 5000+ employees across US, Europe and Asia

4. Marvell Confidential Marvell’s Journey AUG 2001Galileo Go-live on Oracle Apps 11.0.3 DEC 2001 Upgrade Oracle Apps 11i (11.5.4) JAN 2002Convert Oracle Apps to Multi-Org and Fiscal Calendar MAY 2002Migrate North America to OM/FI to Oracle Apps 11i OCT 2002Go-live OSFM OCT 2002Implement Rosettanet PIP 3D8 with 10 Sub Contractors AUG 2003Install Oracle 10G iAS for Rosettanet DEC 2003Upgrade Oracle Apps to 11.5.9 JAN 2004Migrate SysKonnect GmbH from BAAN to Oracle Apps 11i FEB 2004Migrate RADLAN IL to Oracle Apps 11i (New Company) APR 2004Install UTF8 to accommodate multi-byte characters SEP 2004Implement Basic HRMS DEC 2004Implement WEB based Employee Expense System for North America JAN 2005Implement Compensation Work Bench JUL 2005Implement Phase 1 ASCP (Wafer Buy Plan) AUG 2005Upgrade Oracle Apps to 11.5.10 JAN 2006Integrate Q-Logic Acquisition FEB 2006Integrate UTStarcom Acquisition APR 2006Integrate National Semiconductor Acquisition MAY 2006Integrate Avago Acquisition MAY 2006Implement Marvell Penang Ltd (New Company) OCT 2006Implement Marvell Switzerland Ltd (New Company) NOV 2006Integrate Intel Acquisition NOV 2006Implement Marvell DSPC IL (New Company in Israel) FEB 2008Implement Trade Management for Avenet and Nu Horizon

5. Marvell Confidential Milestones Task #Mile StonesMajor Tasks Planned Start DateRemarks 1 Requirement AnalysisProcess Flow MappingFeb-15-2007Identified gaps 2System ReadinessApply patchesJuly-15-2007 Applied multiple patches. Oracle should come up with RUP 3ConfigurationSetups and IdentificationOct-10-2007 Build 4 extensions and discoverer reports, modified account generator and enabled various business events 4Data ConversionEnding InventoryOct-20-2007 Identified cut off date and populated inventory 5Functional TestingProcess Flow TestingDec-13-2007 6B2B ConfigurationPOS and Inventory data loadJan-15-2007 Started receiving 867 and 846 from Nu Horizon 7 User Acceptance Testing Feb-2-2008 Personalization of user interface and WebADI. Identified few key issues 8Go Live Feb-18-2008

6. Marvell Confidential Problem Statement Marvell acquired more than 25 distributors through acquisition Contracts based on individual distributors Pricing and Discounting are manual and maintained by marketing on Excel Distributor Revenue and COGS are tracked on Excel and transfer to oracle in GL Knowledge to recognize revenue limited to individual person and maintained in Excel sheets for Distributors Custom software for Financial Planning to do analysis on distributor revenue and inventory

7. Marvell Confidential Objective of Trade Management Marvell wanted to ensure that the following key objectives were met by implementing Oracle Trade Management. Implement Oracle Trade Management is to eliminate manual process in Claim, Inventory tracking and POS data reconciliation. Weekly tracking of distributor revenue,claims and cogs Use EDI/Rosetta net to exchange information with distributors Automate the reconciliation process to reduce the burden on Revenue group.

8. Marvell Confidential Continued… Ensure that the automated reconciliation process generates adequate audit trail to meet the SOX compliance requirements Ensure that the solution implemented is both scalable and low maintenance Use oracle standard APIs and Business events to build extensions and discoverer reports for reporting needs.

9. Marvell Confidential Implementation Team MIS Team 1 Manager 1Sr Business System Analyst 1 Consultant 2 Programmer Analyst User Senior Sponsor (VP of Finance) Senior Management from various functional areas 4 Key Users

10. Marvell Confidential Approach Implement Oracle Trade Management as solution for Distributor revenue reconciliation process. This implementation was broken down into different phases Phase1 – Feb 08 POS Processing Claim Process Indirect Inventory Tracking Distributor Part Number Mapping Offers Phase2 Partner Management Advance Pricing Special Pricing Request Quoting

11. Marvell Confidential GAP Analysis Split of revenue into Deferred Revenue and reserve COGS Processing –Deferred COGS –COGS Recognition Link between Item cross reference and Distributor Cross reference Calculate the average sales price Standard Reports User interface

12. Marvell Confidential Processes – Ship and Debit Distributor Shipment –Orders will be booked in OM with Order type Distributor –Revenue will be split into two. Distributor price list will hit deferred revenue account. Difference between Booking Price and Distributor price will hit reserve account. –Revenue and COGS will hit Deferred revenue and Deferred COGS at the time of Shipment Price List and Item Cross reference –Oracle distributor price list will be loaded in oracle as Offers –Revenue users will do quarterly distributor price update –Item cross reference between Marvell part no and Distributor Part no will be maintained in Trade Management –POS data can be loaded using ADI( Application Desktop Integration) or via B2B

13. Marvell Confidential Processes – Ship and Debit AR Process –Claim will be created based on the claim amount provided by distributors –Revenue amount will be created by Selling price provided by distributors –Claims will split in two portion –Difference between Marvell Booking Price and Distributor Price will hit deferred revenue account –Difference between Distributor Price and BCN Price will hit reserve account –Distributor provided purchase price will be recognized as revenue ( GL Journal Entry) Costing Process –Based on POS data, Deferred cogs will be transferred to COGS ( GL Journal Entry) –For Quarterly cost update, Discoverer report will calculate the cost adjustments. Users will do manual journal entry in GL for cost adjustment.

14. Marvell Confidential POS and Claim Processes Enter Disti Order Offers Shipping to Disti General Ledger Claim Creation POS & Claim Data Claim Approval Verify and Process POS Inventory Update CR Memo Create COGS & Revenue End Upload POS and Claim Account Receivable Start

15. Marvell Confidential High Level Design Extension design

16. Marvell Confidential Offers Upload Upload Quarterly Distributor Price List Used oracle standard API to upload offers

17. Marvell Confidential Point Of Sale (POS)

18. Marvell Confidential Continued…

19. Marvell Confidential Revenue and Cost Automate adjustment journal creation for Revenue and Cost Used oracle standard interface to create journals Used oracle standard account Generator workflow modification

20. Marvell Confidential Continued…

21. Marvell Confidential Discoverer Reports

22. Marvell Confidential Claim Process

23. Marvell Confidential Claim Split

24. Marvell Confidential Claim Details

25. Marvell Confidential Continued …

26. Marvell Confidential Inventory Tracking

27. Marvell Confidential Continued…

28. Marvell Confidential Results Marvell derived the following key benefits Weekly Deferred Revenue and Disti Inventory Tracking Centralized POS and Claim Process Common Discounting rule and exception process Auto journal for Revenue adjustment and COGS adjustment Centralized reporting for Revenue, Marketing and costing team Auditing is much easier after establishing the process

29. Marvell Confidential Lessons Learnt Planning is a key to success. Identify the Key Users for detail information and make sure they are engaged from start to finish A phased implementation approach. Open to Extensions and report customization. Open to Patches and Oracle TARs; Good and effective communication between process changes

30. Marvell Confidential Q & A

31. Marvell Confidential Contact Details Name : Pankaj Tiwari E-Mail : ptiwari@marvell.com@marvell.com Name : A Kumar Acharya E-Mail : aacharya@marvell.comaacharya@marvell.com Name : Eswar Vadya E-Mail : evadya@vibrantinfotech.comevadya@vibrantinfotech.com