1. Cabayero Steak House

2. CEO- Matt CFO- Nallely CTO – Chris CIO - Patricia

3. Web HostingWeb Content ManagementExotic Delivery Company’s Problem

4. What is web hosting? “Hosting arrangement in which a web host maintains clients' websites on its computers and provides related services. These services may include leasing of hard disk space, maintenance of hardware and software, provision of backup and security and email among others.” (BusinessDictionary.com May 10 th, 2008)

5. Web Hosting For a website to exist, you need a server. Internet Service Providers Server (Low cost, many websites on 1) Virtual Private Server (Low cost, private) Dedicated Server (Costly, private) ( http://www.verio.com/hosting-plans/#2 May 10 th, 2008)

6. Web Hosting Sites Yahoo.com GoDaddy.com Startlogic.com Hostmaster.com

7. Web Content Management Managing and organizing online information. Staying current with information Keeping the content “fresh” Adding/Changing/Removing parts of website. Many software programs available for use.

8. Web Content Management Software Aqua Microsoft CivicSpace Cmsimple (http://en.wikipedia.org/wiki/List_of_content_manag ement_systems May 10th 2008)

9. Exotic Delivery Company Located in Oregon, they specialize in selling exotic animals from around the world.

10. Problem With a growing market, they are facing increased competition and would like to go online. Online website and store. Easy use for customers. Translate for foreign suppliers and customers. Ability to update site. Needs to advertise online.

11. When Building an Online Store and Web Site Focus on your niche Build a content rich web site based on your niche People are searching for information and for solutions to their problems Getting enough traffic is the biggest challenge The more content your web site has the more traffic it will funnel to your web site because make it easier for search engines to find you. Once you have a good web site then you want to attach your online store to that.

12. Online Store Needs to be easy for you and your customers to use It needs to be secure Need a way to manage inventory And process and ship orders Needs to be within your budget It needs to have a shopping cart It should take payments easily

13. Electronic Commerce: Consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. Mark Trinder invented ecommerce in 1952. The amount of trade conducted electronically has grown extraordinarily since the spread of the Internet.

14. E-Commerce The amount of trade conducted electronically has grown extraordinarily since the spread of the Internet. Modern electronic commerce typically uses the World Wide Web at least at some point in the transaction's lifecycle, although it can encompass a wider range of technologies such as e-mail as well.

15. E-Commerce An example of a small Montana based company who has embraced E-commerse. YouTube Video

16. What is so great about E-commerce? The main reasons more shoppers went to the Internet for their holiday shopping: 1. Convenience 2. Avoiding Crowds 3. More Variety 4. Better Bargains http://www.sunriseecommerce.com/ecommerce_facts.htm

17. E-commerce The fact is that ecommerce will give any company a competitive edge if they are willing to go for it http://www.epsit.net/ecommerce.php

18. What’s a good E-commerce Company? Store Front

20. Before Starting Create a Marketing Budget Research your target market Try several variations Know who your competitors are and how they advertise to their market Have your company logo designed professionally

21. KeyWord Advertising One of the most popular ways to advertise Easiest and cheapest way to target your buyers Three of the most popular online ad agencies: 1. Link Exchange 2. Newsletter Advertising 3. Budgeted Advertising

22. 14 Reasons To Have A Logo and Marketing Materials 1. To look “bigger” and “established” 2. To increase your chance of earning venture capital of selling a business. 3. To attract more clients 4. To brand yourself 5. To convey that you are reputable 6. To give clients a sense of stability 7. To be more memorable 8. To explain your company name 9. To endear your company name to your clients 10. To explain an unusual line of business 11. To differentiate your from your competition 12. To stand out in your field 13. To comply with expectations 14. To show your commitment

23. Where to Start See your ads on Google (www.adwords.google.com)www.adwords.google.com Yahoo (www.advertising.yahoo.com)www.advertising.yahoo.com Choose your exact services and nothing more (http://advertising.yahoo.com/central/marketing/services.html)http://advertising.yahoo.com/central/marketing/services.html Measured Up (http://www.measuredup.com/?gclid=CLOg7YG0oJMCFSIZagodOBiqwQ) – free!http://www.measuredup.com/?gclid=CLOg7YG0oJMCFSIZagodOBiqwQ Insider news on how your target market feels about your product Demographic Web Targeting can help you find your target market as well as where to advertise in order to reach them. (www.specificmedia.com/targeting)www.specificmedia.com/targeting Custom Logo Design - $99 (www.thelogoloft.com)www.thelogoloft.com

24. Considerations For Exotic Delivery You need to decided weather or not to hire a web designer to build your store for you Buy software packages and do it yourself Subscribe to a virtual or host store

25. Considerations You need to decided weather or not to hire a web designer to build your store for you It is expensive so it may come down to budget It may also be hard for you to make future changes to your store

26. Considerations Buy software packages and do it yourself Such as Microsoft Share Point Designer $299.95 or Dreamweaver $319.99. Can be difficult without experience. You may also need to buy separate software to run different parts if you business. (quick books $200 to $400 or Net books online service that runs about $200 a month). Time consuming so decide weather you have time to due this Cheapest option.

27. Considerations Subscribe to a virtual or host store Web based stores that are configured through your browser Very fast and cost efficient You do not need any technical knowledge you just have to fill in information about your company Can also be expensive.

28. Considerations Example: Storefront.com $3,000 to 10,000 Easywebstore $370.00 /year plus $620.00 start fee. BuildIt.SiteSell.com can help you build online store. Net Suite for operations including support, sales, inventory management, shipping to accounting. www.netsuite.com/portal/industries/ecommerce.shtml

29. Recommendations Subscribe to NetSuite for operations. StoreFront for financial processing. Google for advertising.

30. Bibliography Wikipedia.com. “List of Content Management Systems.” http://en.wikipedia.org/wiki/List_of_content_management_systems http://en.wikipedia.org/wiki/List_of_content_management_systems Verio Communications. “What is web hosting?” http://www.verio.com/hosting-plans/#2 http://www.verio.com/hosting-plans/#2 WebHostingChoice.com. “Best 10 Web Hosting Sites.” http://www.webhostingchoice.com/ http://www.webhostingchoice.com/ Businessdictionary.com. “Web Hosting Definition.” http://www.businessdictionary.com/definition/web-hosting.html http://www.businessdictionary.com/definition/web-hosting.html www.allbusiness.com www.google.com www.yahoo.com Electronic commerce, http://en.wikipedia.org/wiki/E- Electronic commerce, http://en.wikipedia.org/wiki/E- http://www.youtube.com/watch?v=lWW5TAVQtLw&feature=related http://www.epsit.net/ecommerce.php

31. Thank You