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Lessons from a Successful Wellness Launch. 2 An Industry in Flux Background.

Published byPhillip Summers Modified over 9 years ago

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Presentation on theme: "Lessons from a Successful Wellness Launch. 2 An Industry in Flux Background."— Presentation transcript:

1 Lessons from a Successful Wellness Launch

2 2 An Industry in Flux Background

3 3 No “Sneaker Programs” lesson: Make It Meaningful

4 4 Savings Sell Easier than Investments lesson: Reallocate When Possible

5 5 The Top-Down Approach Has its Limitations lesson: Drum Up Grassroots Support

6 6 Local & Firm-wide Committees Branded Program Comprehensive Wellness Website Biometric Screenings Online H.R.A. Phone Coaching Onsite Programs (vary by location) Soft Incentives Year 1: Launch Components

7 7 Local Flavor Trumps Centralized Command lesson: Buy-In Begins at Home

8 8 Identify Key Constituencies to be Represented lesson: Seed Committees Strategically

9 9 Local & Firm-wide Committees Branded Program Comprehensive Wellness Website Biometric Screenings Online H.R.A. Phone Coaching Onsite Programs (vary by location) Soft Incentives Year 1: Launch Components

10 10 The Fox Wellness Brand

11 11 Local & Firm-wide Committees Branded Program Comprehensive Wellness Website Biometric Screenings Online H.R.A. Phone Coaching Onsite Programs (vary by location) Soft Incentives Year 1: Launch Components

12 12 Let Cost-Benefit Analysis Lead to Fine Tuning, not the Chopping Block lesson: Keep Core Components Flexible

13 13 Local & Firm-wide Committees Branded Program Comprehensive Wellness Website Biometric Screenings Online H.R.A. Phone Coaching Onsite Programs (vary by location) Soft Incentives Year 1: Launch Components

14 14 Self-Defense Skills Can Cut Healthcare Costs lesson: Arm Them with More Than Info

15 15 What Works with Yoga May Not Work with Stress Management lesson: Know Your Corporate Culture

16 16 Local & Firm-wide Committees Branded Program Comprehensive Wellness Website Biometric Screenings Online H.R.A. Phone Coaching Onsite Programs (vary by location) Soft Incentives Year 1: Launch Components

17 17...at least Not in Year One lesson: Financial ROI Isn’t Everything

18 18 Focus Your Audience lesson: Keep It Simple

19 19 H.R.A. Time Limits Commitment-Based Incentives More Self-Directed Options Office Manager Accountability Year 2: Assess & Adjust

20 20 Eliminate Invitations to Procrastinate lesson: Urgency Motivates Action

21 21 H.R.A. Time Limits Commitment-Based Incentives More Self-Directed Options Office Manager Accountability Year 2: Assess & Adjust

22 22 “Pledge” to Build a Continuum lesson: Motivate for Sustained Involvement

23 23 H.R.A. Time Limits Commitment-Based Incentives More Self-Directed Options Office Manager Accountability Year 2: Assess & Adjust

24 24 Full-Time Wellness Staffer Non-Compliance Penalties Health Fair Vending Machine Calorie Counts In-House Newsletter Wellness Communications Consultant Reprise Financial Wellness Promote Healthy Workplace Award Year 3: Options Under Consideration

25 25 Signify that “Wellness” Matters lesson: Titles Confer Power

26 26 Full-Time Wellness Staffer Non-Compliance Penalties Health Fair Vending Machine Calorie Counts In-House Newsletter Wellness Communications Consultant Reprise Financial Wellness Promote Healthy Workplace Award Year 3: Options Under Consideration

27 27 Full-Time Wellness Staffer Non-Compliance Penalties Health Fair Vending Machine Calorie Counts In-House Newsletter Wellness Communications Consultant Reprise Financial Wellness Promote Healthy Workplace Award Year 3: Options Under Consideration

28 28 Not All Populations Reflect National Averages lesson: Use Your Data

29 29 Full-Time Wellness Staffer Non-Compliance Penalties Health Fair Vending Machine Calorie Counts In-House Newsletter Wellness Communications Consultant Reprise Financial Wellness Promote Healthy Workplace Award Year 3: Options Under Consideration

30 30 Personal Finances Affect Wellness lesson: Money Matters

31 31 Full-Time Wellness Staffer In-House Newsletter Wellness Communications Consultant Non-Compliance Penalties Health Fair Vending Machine Calorie Counts Reprise Financial Wellness Promote Healthy Workplace Award Year 3: Options Under Consideration

32 32 Wellness Benefits Bolster Recruiting & B2B Efforts lesson: Recognition Helps Externally

33 33 Good P.R. Gets Management Support lesson: Recognition Helps Internally

34 34 Questions

35 Lessons from a Successful Wellness Launch

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