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Statista Dossier DIY and home improvement market in the United Kingdom (UK) - Statista Dossier © Statista, Inc. (NY)

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Presentation on theme: "Statista Dossier DIY and home improvement market in the United Kingdom (UK) - Statista Dossier © Statista, Inc. (NY)"— Presentation transcript:

1 Statista Dossier DIY and home improvement market in the United Kingdom (UK) - Statista Dossier © Statista, Inc. (NY)

2 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
Table of Contents

3 Market overview DIY retail DIY retail: brands
Household goods store retail sales in Great Britain Decorating and DIY retail sales turnover in the United Kingdom (UK) Leading home furnishing retailers in the UK 2013, ranked by most shopped in DIY retail Household goods stores: monthly retail sales value in Great Britain (UK) Household goods retail store sales in Great Britain Household goods stores: retail sales growth in Great Britain 2014, by category Home and garden: tools and equipment retail sales turnover in the UK Hardware stores: retail sales revenue in the United Kingdom (UK) Number of hardware retail stores in the United Kingdom (UK) Home and garden tools consumer price index (CPI) annually in the UK DIY retail: brands Kingfisher retail profit in the United Kingdom (UK) and Ireland B&Q total sales in the United Kingdom (UK) and Ireland Number of B&Q stores in the United Kingdom (UK) and Ireland

4 Consumer expenditure Purchasing behavior DIY confidence
Homebase sales revenue in the United Kingdom (UK) Number of Homebase stores in the United Kingdom (UK) Consumer expenditure Expenditure on house and garden tools in the United Kingdom (UK) Tools and equipment purchase trend in the United Kingdom (UK) Home and garden tools: weekly UK household expenditure 2013, by age House and garden tools: weekly UK household expenditure 2013, by gross income Purchasing behavior Furniture and homewares: pre-purchase behaviour in the United Kingdom (UK) 2014 Homeware and DIY: buying behaviour of shoppers in the United Kingdom (UK) 2014 Home furnishings: reasons for purchasing in-store in the United Kingdom (UK) 2013 Most common ways of acquiring DIY and gardening products in Great Britain 2013 DIY confidence DIY survey: home improvement project priorities in Europe 2014 Home improvement: impact of finding trusted tradesmen in the UK 2014

5 37 Confidence in DIY tasks in Great Britain 2014
Most common DIY tasks undertaken by adults in Great Britain 2014 DIY tools owned by adults in Great Britain 2014 DIY tasks: where adults look for advice in Great Britain 2014

6 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
Market overview

7 Market overview 7 Household goods store retail sales in Great Britain Retail sales in household goods stores in Great Britain from 2005 to 2014, based on volume* (in million GBP) Note: Great Britain; 2005 to 2014 Further information regarding this statistic can be found on page 42. Source: Office for National Statistics (UK); ID

8 Market overview 8 Decorating and DIY retail sales turnover in the United Kingdom (UK) Turnover from retail sale of decorating and DIY supplies in the United Kingdom (UK) from 2008 to 2012 (in million GBP) Note: United Kingdom; 2008 to 2012; Sample used to estimate totals* Further information regarding this statistic can be found on page 43. Source: Office for National Statistics (UK); ID

9 Market overview 9 Leading home furnishing retailers in the UK 2013, ranked by most shopped in Home decor retailers most purchased from in the United Kingdom (UK) as of December 2013 Note: United Kingdom; December 2013; 16 years and older; 1200 Respondents; Primary household shoppers Further information regarding this statistic can be found on page 44. Source: SPA Future Thinking; ID

10 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
DIY retail

11 DIY retail 11 Household goods stores: monthly retail sales value in Great Britain (UK) Retail sales value monthly in household goods stores in the Great Britain (UK) from January 2013 to January 2015 (in 1,000 GBP) Note: Great Britain; January 2013 to January 2015 Further information regarding this statistic can be found on page 45. Source: Office for National Statistics (UK); ID

12 DIY retail 12 Household goods retail store sales in Great Britain Monthly retail sales in household goods stores in Great Britain from January 2013 to January 2015, based on volume* (in 1,000 GBP) Note: Great Britain; January 2013 to January 2015 Further information regarding this statistic can be found on page 46. Source: Office for National Statistics (UK); ID

13 DIY retail 13 Household goods stores: retail sales growth in Great Britain 2014, by category Percentage change in value of retail sales in household goods stores in Great Britain in 2014, by sales category* Note: Great Britain; 2014 Further information regarding this statistic can be found on page 47. Source: Office for National Statistics (UK); ID

14 DIY retail 14 Home and garden: tools and equipment retail sales turnover in the UK Turnover from retail sale of tools and equipment for house and garden in the United Kingdom (UK) from 2008 to 2012 (in million GBP) Note: United Kingdom; 2008 to 2012; Sample used to estimate totals* Further information regarding this statistic can be found on page 48. Source: Office for National Statistics (UK); ID

15 DIY retail 15 Hardware stores: retail sales revenue in the United Kingdom (UK) Turnover from retail sale of hardware, paints and glass in specialised stores in the United Kingdom (UK) from 2008 to 2013 (in million GBP) Note: United Kingdom; 2008 to 2013 Further information regarding this statistic can be found on page 49. Source: Office for National Statistics (UK); ID

16 DIY retail 16 Number of hardware retail stores in the United Kingdom (UK) Number of specialised stores for the retail sale of hardware, paints and glass in the United Kingdom (UK) from 2008 to 2013 Note: United Kingdom; 2008 to 2013 Further information regarding this statistic can be found on page 50. Source: Office for National Statistics (UK); ID

17 DIY retail 17 Home and garden tools consumer price index (CPI) annually in the UK Consumer price index (CPI) of tools and equipment for house and garden annually in the United Kingdom (UK) from 2003 to 2014 Note: United Kingdom; 2003 to 2014 Further information regarding this statistic can be found on page 51. Source: Office for National Statistics (UK); ID

18 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
DIY retail: brands

19 DIY retail: brands 19 Kingfisher retail profit in the United Kingdom (UK) and Ireland Retail profit of Kingfisher plc in the United Kingdom (UK) and Ireland from financial year 2010/11 to 2014/15 (in million GBP) Note: United Kingdom; Ireland; Financial year 2010/11 to 2014/15* Further information regarding this statistic can be found on page 52. Source: Kingfisher; ID

20 DIY retail: brands 20 B&Q total sales in the United Kingdom (UK) and Ireland Annual sales of B&Q in the United Kingdom (UK) and Ireland from financial year 2010/11 to 2014/15 (in million GBP) Note: United Kingdom; Ireland; Financial year 2010/11 to 2014/15* Further information regarding this statistic can be found on page 53. Source: Kingfisher; ID

21 DIY retail: brands 21 Number of B&Q stores in the United Kingdom (UK) and Ireland Number of B&Q stores in the United Kingdom (UK) and Ireland from financial year 2010/11 to 2014/15 Note: United Kingdom; Ireland; Financial year 2010/11 to 2014/15* Further information regarding this statistic can be found on page 54. Source: Kingfisher; ID

22 DIY retail: brands 22 Homebase sales revenue in the United Kingdom (UK) Annual sales of Homebase in the United Kingdom (UK) from fiscal year 2010 to fiscal year 2015 (in million GBP) Note: United Kingdom; Fiscal year 2010 to fiscal year 2015* Further information regarding this statistic can be found on page 55. Source: Home Retail Group plc; ID

23 DIY retail: brands 23 Number of Homebase stores in the United Kingdom (UK) Number of Homebase stores in the United Kingdom (UK) from fiscal year 2010 to fiscal year 2015 Note: United Kingdom; Fiscal year 2010 to fiscal year 2015* Further information regarding this statistic can be found on page 56. Source: Home Retail Group plc; ID

24 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
Consumer expenditure

25 Consumer expenditure 25 Expenditure on house and garden tools in the United Kingdom (UK) Consumer spending on tools and equipment for house and garden in the United Kingdom (UK) from 2005 to 2014 (in million GBP)* Note: United Kingdom; to 2014 Further information regarding this statistic can be found on page 57. Source: Office for National Statistics (UK); ID

26 Consumer expenditure 26 Tools and equipment purchase trend in the United Kingdom (UK) Annual expenditure on tools and equipment for house and garden in the United Kingdom (UK) from 2005 to 2014, based on volume* (in million GBP) Note: United Kingdom; to 2014 Further information regarding this statistic can be found on page 58. Source: Office for National Statistics (UK); ID

27 Consumer expenditure 27 Home and garden tools: weekly UK household expenditure 2013, by age Average weekly household expenditure on tools and equipment for house and garden in the United Kingdom (UK) in 2013, by age of household reference person* (in GBP) Note: United Kingdom; 2013; 5244 households Further information regarding this statistic can be found on page 59. Source: Office for National Statistics (UK); ID

28 Consumer expenditure 28 House and garden tools: weekly UK household expenditure 2013, by gross income Average weekly household expenditure on tools and equipment for house and garden in the United Kingdom (UK) in 2013, by gross income decile group (in GBP)* Note: United Kingdom; 2013; 5244 households Further information regarding this statistic can be found on page 60. Source: Office for National Statistics (UK); ID

29 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
Purchasing behavior

30 Purchasing behavior 30 Furniture and homewares: pre-purchase behaviour in the United Kingdom (UK) 2014 Pre-purchase activities of furniture and homeware consumers in the United Kingdom (UK) in 2014 Note: United Kingdom; May 16 to 18, 2014; 16 years and older; 2000 Respondents; UK consumers; Nationally representative; all who shopped category in the last three months Further information regarding this statistic can be found on page 61. Source: Deloitte; ID

31 Purchasing behavior 31 Homeware and DIY: buying behaviour of shoppers in the United Kingdom (UK) 2014 When buying homeware or DIY products, which of the following do you often do?* Note: United Kingdom; 2014; 2,000; UK adults Further information regarding this statistic can be found on page 62. Source: g2 Field Marketing; ID

32 Purchasing behavior 32 Home furnishings: reasons for purchasing in-store in the United Kingdom (UK) 2013 Reasons home decor consumers shop in-store in the United Kingdom (UK) in 2013 Note: United Kingdom; December 2013; 16 years and older; 1200 Respondents; Primary household shoppers; all who purchase in-store (71 percent) Further information regarding this statistic can be found on page 63. Source: SPA Future Thinking; ID

33 Purchasing behavior 33 Most common ways of acquiring DIY and gardening products in Great Britain 2013 Which of the following ways have you acquired DIY and gardening products in the past? Note: Great Britain; March to May 2013; 18 years and older; 800 Respondents; Qualitative (focus groups) and quantitative (survey) methodology Further information regarding this statistic can be found on page 64. Source: WRAP; ID

34 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
DIY confidence

35 DIY confidence 35 DIY survey: home improvement project priorities in Europe 2014 Leading home improvement project priorities in the next 12 months for households in Europe in 2014 Note: Europe; April 4 to 9, 2014; 17,050*; adults; all household decision makers and undertaking DIY in their household Further information regarding this statistic can be found on page 65. Source: Kingfisher; ID

36 DIY confidence 36 Home improvement: impact of finding trusted tradesmen in the UK 2014 Impact of difficulty in finding trusted tradesmen in the United Kingdom (UK) as of 2014 Note: United Kingdom; March 18-20, 2014; 1365 Respondents; UK homeowners; all with difficulty finding trusted tradesmen Further information regarding this statistic can be found on page 66. Source: YouGov; HomeOwners Alliance; ID

37 DIY confidence 37 Confidence in DIY tasks in Great Britain 2014 Which of the following DIY tasks would you feel confident to undertake? Note: Great Britain; April 3-4, 2015; 18 years and older; 1906 Respondents Further information regarding this statistic can be found on page 67. Source: YouGov; ID

38 DIY confidence 38 Most common DIY tasks undertaken by adults in Great Britain 2014 Which of the following DIY tasks have you attempted in the last twelve months? Note: Great Britain; April 3-4, 2015; 18 years and older; 1906 Respondents Further information regarding this statistic can be found on page 68. Source: YouGov; ID

39 Which of the following DIY tools do you own?
DIY confidence 39 DIY tools owned by adults in Great Britain 2014 Which of the following DIY tools do you own? Note: Great Britain; April 3-4, 2015; 18 years and older; 1906 Respondents Further information regarding this statistic can be found on page 69. Source: YouGov; ID

40 DIY confidence 40 DIY tasks: where adults look for advice in Great Britain 2014 Which of these would you turn to first to get advice on how to do DIY tasks? Note: Great Britain; April 3-4, 2015; 18 years and older; 1906 Respondents Further information regarding this statistic can be found on page 70. Source: YouGov; ID

41 DIY and home improvement market in the United Kingdom (UK) - Statista Dossier
References

42 References 42 Household goods store retail sales in Great Britain Retail sales in household goods stores in Great Britain from 2005 to 2014, based on volume* (in million GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2005 to 2014 Region Great Britain Number of respondents n.a. Age group Special characteristics Published by Publication date February 2015 Original source Retail Sales, January 2015, table 'VolNSAT' Website URL Notes: * Total retail sales volume (quantity bought), non-seasonally adjusted. Data shows the sum of the monthly data published by the ONS in datasets associated with the 'Retail Sales, January 2015' release.

43 References 43 Decorating and DIY retail sales turnover in the United Kingdom (UK) Turnover from retail sale of decorating and DIY supplies in the United Kingdom (UK) from 2008 to 2012 (in million GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2008 to 2012 Region United Kingdom Number of respondents n.a. Age group Special characteristics Sample used to estimate totals* Published by Publication date June 2014 Original source Annual Business Survey, 2012, division 47 Website URL Notes: * The Annual Business Survey uses a sample of data from 62,000 businesses in the Non-Financial Economy in Great Britain and 9,000 in Northern Ireland to draw estimate totals for the whole business population.

44 References 44 Leading home furnishing retailers in the UK 2013, ranked by most shopped in Home decor retailers most purchased from in the United Kingdom (UK) as of December 2013 Source and methodology information Source SPA Future Thinking Conducted by Survey period December 2013 Region United Kingdom Number of respondents 1200 Age group 16 years and older Special characteristics Primary household shoppers Published by Publication date March 2014 Original source Shopper Barometer 2014: Home Decor Website URL Notes: n.a.

45 References 45 Household goods stores: monthly retail sales value in Great Britain (UK) Retail sales value monthly in household goods stores in the Great Britain (UK) from January 2013 to January 2015 (in 1,000 GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period January 2013 to January 2015 Region Great Britain Number of respondents n.a. Age group Special characteristics Published by Publication date February 2015 Original source Retail Sales, January 2015, Table 'ValNSAT' Website URL Notes: * Figures are value sales (amount spent), non-seasonally adjusted.

46 References 46 Household goods retail store sales in Great Britain Monthly retail sales in household goods stores in Great Britain from January 2013 to January 2015, based on volume* (in 1,000 GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period January 2013 to January 2015 Region Great Britain Number of respondents n.a. Age group Special characteristics Published by Publication date February 2015 Original source Retail Sales, January 2015, tab 'VolNSAT' Website URL Notes: * Retail sales volume (quantity bought), non-seasonally adjusted.

47 References 47 Household goods stores: retail sales growth in Great Britain 2014, by category Percentage change in value of retail sales in household goods stores in Great Britain in 2014, by sales category* Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2014 Region Great Britain Number of respondents n.a. Age group Special characteristics Published by Publication date January 2015 Original source Retail Sales, December 2014, page 89 Website URL Notes: * Percentage change in value compared to a year earlier. Value of retail sales are at current prices, seasonally adjusted.

48 References 48 Home and garden: tools and equipment retail sales turnover in the UK Turnover from retail sale of tools and equipment for house and garden in the United Kingdom (UK) from 2008 to 2012 (in million GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2008 to 2012 Region United Kingdom Number of respondents n.a. Age group Special characteristics Sample used to estimate totals* Published by Publication date June 2014 Original source Annual Business Survey, 2012, division 47 Website URL Notes: * The Annual Business Survey uses a sample of data from 62,000 businesses in the Non-Financial Economy in Great Britain and 9,000 in Northern Ireland to draw estimate totals for the whole business population.

49 References 49 Hardware stores: retail sales revenue in the United Kingdom (UK) Turnover from retail sale of hardware, paints and glass in specialised stores in the United Kingdom (UK) from 2008 to 2013 (in million GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2008 to 2013 Region United Kingdom Number of respondents n.a. Age group Special characteristics Published by Publication date November 2014 Original source Annual Business Survey, 2013, revised results, division 47 Website URL Notes: n.a.

50 References 50 Number of hardware retail stores in the United Kingdom (UK) Number of specialised stores for the retail sale of hardware, paints and glass in the United Kingdom (UK) from 2008 to 2013 Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2008 to 2013 Region United Kingdom Number of respondents n.a. Age group Special characteristics Published by Publication date November 2014 Original source Annual Business Survey, 2013, revised results, division 47 Website URL Notes: n.a.

51 References 51 Home and garden tools consumer price index (CPI) annually in the UK Consumer price index (CPI) of tools and equipment for house and garden annually in the United Kingdom (UK) from 2003 to 2014 Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2003 to 2014 Region United Kingdom Number of respondents n.a. Age group Special characteristics Published by Publication date January 2015 Original source Consumer Price Inflation, December 2014, table 9 Website URL Notes: * Index value 2005 equals 100. The year 2005 is the base year used to calculate the index value.

52 References 52 Kingfisher retail profit in the United Kingdom (UK) and Ireland Retail profit of Kingfisher plc in the United Kingdom (UK) and Ireland from financial year 2010/11 to 2014/15 (in million GBP) Source and methodology information Source Kingfisher Conducted by Survey period Financial year 2010/11 to 2014/15* Region United Kingdom; Ireland Number of respondents n.a. Age group Special characteristics Published by Publication date March 2015 Original source Kingfisher Annual Report and Accounts 2014/15, page 19 Website URL Notes: Figures prior to 2014/15 reported by Kingfisher plc in earlier financial statements. * Financial years ending on the following dates: 2010/11: January 29, 2011. 2011/12: Janaury 28, 2012. 2012/13: February 2, 2013. 2013/14: February 1, 2014. 2014/15: January 31, 2015.

53 References 53 B&Q total sales in the United Kingdom (UK) and Ireland Annual sales of B&Q in the United Kingdom (UK) and Ireland from financial year 2010/11 to 2014/15 (in million GBP) Source and methodology information Source Kingfisher Conducted by Survey period Financial year 2010/11 to 2014/15* Region United Kingdom; Ireland Number of respondents n.a. Age group Special characteristics Published by Publication date March 2015 Original source Kingfisher Annual Report and Accounts 2014/15, page 19 Website URL Notes: Sales are before exceptional items (cost of sales and expenses). Figures prior to 2014/15 reported by Kingfisher plc in earlier financial statements. * Financial years ending on the following dates: 2010/11: January 29, 2011. 2011/12: Janaury 28, 2012. 2012/13: February 2, 2013. 2013/14: February 1, 2014. 2014/15: January 31, 2015.

54 References 54 Number of B&Q stores in the United Kingdom (UK) and Ireland Number of B&Q stores in the United Kingdom (UK) and Ireland from financial year 2010/11 to 2014/15 Source and methodology information Source Kingfisher Conducted by Survey period Financial year 2010/11 to 2014/15* Region United Kingdom; Ireland Number of respondents n.a. Age group Special characteristics Published by Publication date March 2015 Original source Kingfisher, preliminary results, Q4 Store Numbers Website URL Notes: Figures prior to 2014/15 reported by Kingfisher plc in earlier financial statements. * Financial years ending on the following dates: 2010/11: January 29, 2011. 2011/12: Janaury 28, 2012. 2012/13: February 2, 2013. 2013/14: February 1, 2014. 2014/15: January 31, 2015.

55 References 55 Homebase sales revenue in the United Kingdom (UK) Annual sales of Homebase in the United Kingdom (UK) from fiscal year 2010 to fiscal year 2015 (in million GBP) Source and methodology information Source Home Retail Group plc Conducted by Survey period Fiscal year 2010 to fiscal year 2015* Region United Kingdom Number of respondents n.a. Age group Special characteristics Published by Publication date April 2015 Original source Home Retail Group plc Full-Year Results, page 3 Website URL Notes: Sales refer to income received for goods and services. Data prior to 2014 taken from Home Retail Group's Annual Report and Financial Statement * Fiscal years ending February-March of each given year.

56 References 56 Number of Homebase stores in the United Kingdom (UK) Number of Homebase stores in the United Kingdom (UK) from fiscal year 2010 to fiscal year 2015 Source and methodology information Source Home Retail Group plc Conducted by Survey period Fiscal year 2010 to fiscal year 2015* Region United Kingdom Number of respondents n.a. Age group Special characteristics Published by Publication date April 2015 Original source Home Retail Group plc Full-Year Results, page 11 Website URL Notes: Number of stores at year end. Data prior to 2014 taken from Home Retail Group's Annual Report and Financial Statement * Fiscal years ending February-March of each given year.

57 References 57 Expenditure on house and garden tools in the United Kingdom (UK) Consumer spending on tools and equipment for house and garden in the United Kingdom (UK) from 2005 to 2014 (in million GBP)* Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2005 to 2014 Region United Kingdom Number of respondents n.a. Age group Special characteristics Published by Publication date March 2015 Original source Consumer Trends, Q4 2014, table 05CS Website URL Notes: * Household final consumption expenditure. Figures based on current prices and are seasonally adjusted.

58 References 58 Tools and equipment purchase trend in the United Kingdom (UK) Annual expenditure on tools and equipment for house and garden in the United Kingdom (UK) from 2005 to 2014, based on volume* (in million GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2005 to 2014 Region United Kingdom Number of respondents n.a. Age group Special characteristics Published by Publication date March 2015 Original source Consumer Trends, Q4 2014, table 05KS Website URL Notes: * Household final consumption expenditure based on chained volume measures (seasonally adjusted). Figures are given here in volume terms rather than value terms to give a better picture of whether households purchased more or less goods and services over the period in consideration.

59 References 59 Home and garden tools: weekly UK household expenditure 2013, by age Average weekly household expenditure on tools and equipment for house and garden in the United Kingdom (UK) in 2013, by age of household reference person* (in GBP) Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2013 Region United Kingdom Number of respondents 5244 households Age group n.a. Special characteristics Published by Publication date December 2014 Original source Family Spending 2014 Edition, table A11 Website URL Notes: * The household reference person is defined in the source as the householder who Owns the household accommodation, or Is legally responsible for the rent of the accommodation, or Has the household accommodation as an emolument or perquisite, or Has the household accommodation by virtue of some relationship to the owner who is not a member of the household. If there are joint householders the household reference person is the one with the higher income. If the income is the same, then the eldest householder is taken.

60 References 60 House and garden tools: weekly UK household expenditure 2013, by gross income Average weekly household expenditure on tools and equipment for house and garden in the United Kingdom (UK) in 2013, by gross income decile group (in GBP)* Source and methodology information Source Office for National Statistics (UK) Conducted by Survey period 2013 Region United Kingdom Number of respondents 5244 households Age group n.a. Special characteristics Published by Publication date December 2014 Original source Family Spending 2014, table A6 Website URL Notes: * The figures show weekly expenditure of households divided into decile groups, ranging from households with the lowest ten percent gross income up to those with the highest gross income.

61 References 61 Furniture and homewares: pre-purchase behaviour in the United Kingdom (UK) 2014 Pre-purchase activities of furniture and homeware consumers in the United Kingdom (UK) in 2014 Source and methodology information Source Deloitte Conducted by Survey period May 16 to 18, 2014 Region United Kingdom Number of respondents 2000 Age group 16 years and older Special characteristics UK consumers; Nationally representative; all who shopped category in the last three months Published by Publication date June 2014 Original source The Deloitte Consumer Review - eight edition, page 10 Website URL Notes: * Percentage of consumers who shopped for the category in the three months prior to survey

62 References 62 Homeware and DIY: buying behaviour of shoppers in the United Kingdom (UK) 2014 When buying homeware or DIY products, which of the following do you often do?* Source and methodology information Source g2 Field Marketing Conducted by OnePoll Survey period 2014 Region United Kingdom Number of respondents 2,000 Age group 18 years and older Special characteristics UK adults Published by Marketing Week Publication date March 2014 Original source marketingweek.co.uk Website URL Notes: * The original question was 'when buying products in the following areas, which of the following do you often do?' (Homeware/DIY)

63 References 63 Home furnishings: reasons for purchasing in-store in the United Kingdom (UK) 2013 Reasons home decor consumers shop in-store in the United Kingdom (UK) in 2013 Source and methodology information Source SPA Future Thinking Conducted by Survey period December 2013 Region United Kingdom Number of respondents 1200 Age group 16 years and older Special characteristics Primary household shoppers; all who purchase in-store (71 percent) Published by Publication date March 2014 Original source Shopper Barometer 2014: Home Decor Website URL Notes: n.a.

64 References 64 Most common ways of acquiring DIY and gardening products in Great Britain 2013 Which of the following ways have you acquired DIY and gardening products in the past? Source and methodology information Source WRAP Conducted by Survey period March to May 2013 Region Great Britain Number of respondents 800 Age group 18 years and older Special characteristics Qualitative (focus groups) and quantitative (survey) methodology Published by Publication date August 2013 Original source Consumer demand for REBMs on electrical products, page 13 Website URL Notes: DIY and gardening products include electric drills, chainsaws, electric sanders, angle grinders, tile cutters, mitre saws, paint strippers, paint sprayers, wallpaper strippers, cement mixers, pressure washers, hedge trimmers, circular saws, garden shredders, leaf blowers.

65 References 65 DIY survey: home improvement project priorities in Europe 2014 Leading home improvement project priorities in the next 12 months for households in Europe in 2014 Source and methodology information Source Kingfisher Conducted by Survey period April 4 to 9, 2014 Region Europe Number of respondents 17,050* Age group n.a. Special characteristics adults; all household decision makers and undertaking DIY in their household Published by Publication date June 2014 Original source Kingfisher European Home Report 2014, page 5 and 10 Website URL Notes: * France (n=2,277), United Kingdom (n=2,241), Ireland (n=1,129), Poland (n=2,280), Spain (n=2,230), Russia (n=2,300), Romania (n=1,116), Germany (n=2,266), Turkey (n=1,211).

66 References 66 Home improvement: impact of finding trusted tradesmen in the UK 2014 Impact of difficulty in finding trusted tradesmen in the United Kingdom (UK) as of 2014 Source and methodology information Source YouGov; HomeOwners Alliance Conducted by YouGov Survey period March 18-20, 2014 Region United Kingdom Number of respondents 1365 Age group n.a. Special characteristics UK homeowners; all with difficulty finding trusted tradesmen Published by HomeOwners Alliance Publication date July 2014 Original source 2014 Homeowner Survey, page 21 Website URL Notes: Respondents could choose multiple answers.

67 References 67 Confidence in DIY tasks in Great Britain 2014 Which of the following DIY tasks would you feel confident to undertake? Source and methodology information Source YouGov Conducted by Survey period April 3-4, 2015 Region Great Britain Number of respondents 1906 Age group 18 years and older Special characteristics n.a. Published by Publication date April 2015 Original source YouGov, Sunday Times Survey Results, page 25 Website URL Notes: n.a.

68 References 68 Most common DIY tasks undertaken by adults in Great Britain 2014 Which of the following DIY tasks have you attempted in the last twelve months? Source and methodology information Source YouGov Conducted by Survey period April 3-4, 2015 Region Great Britain Number of respondents 1906 Age group 18 years and older Special characteristics n.a. Published by Publication date April 2015 Original source YouGov, Sunday Times Survey Results, page 27 Website URL Notes: The original question was formatted as follows: "And looking at the same list, which of the following have you attempted in the last twelve months? Please tick all that apply"

69 Which of the following DIY tools do you own?
References 69 DIY tools owned by adults in Great Britain 2014 Which of the following DIY tools do you own? Source and methodology information Source YouGov Conducted by Survey period April 3-4, 2015 Region Great Britain Number of respondents 1906 Age group 18 years and older Special characteristics n.a. Published by Publication date April 2015 Original source YouGov, Sunday Times Survey Results, page 27 Website URL Notes: n.a.

70 References 70 DIY tasks: where adults look for advice in Great Britain 2014 Which of these would you turn to first to get advice on how to do DIY tasks? Source and methodology information Source YouGov Conducted by Survey period April 3-4, 2015 Region Great Britain Number of respondents 1906 Age group 18 years and older Special characteristics n.a. Published by Publication date April 2015 Original source YouGov, Sunday Times Survey Results, page 27 Website URL Notes: n.a.


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