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Copyright ©2007 by the McGraw-Hill Companies, Inc Alan Brinkley, AMERICAN HISTORY 12/e Chapter Thirty: The Affluent Society.

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Presentation on theme: "Copyright ©2007 by the McGraw-Hill Companies, Inc Alan Brinkley, AMERICAN HISTORY 12/e Chapter Thirty: The Affluent Society."— Presentation transcript:

1 Copyright ©2007 by the McGraw-Hill Companies, Inc Alan Brinkley, AMERICAN HISTORY 12/e Chapter Thirty: The Affluent Society

2 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Introduction Introduction  Affluence and Inequality The American Birth Rate 1940-1960

3 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society “The Economic Miracle” “The Economic Miracle” –Sources of Economic Growth  Government Spending

4 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society “The Economic Miracle” “The Economic Miracle” –Sources of Economic Growth  Government Spending  Suburban Growth

5 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society “The Economic Miracle” “The Economic Miracle” –The Rise of the Modern West  Population Growth

6 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society “The Economic Miracle” “The Economic Miracle” –The Rise of the Modern West  Population Growth  Favorable Climate

7 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Economic Miracle” The “Economic Miracle” –The New Economics  Keynesian Economics

8 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Economic Miracle” The “Economic Miracle” –The New Economics  Keynesian Economics  Ending Poverty through Economic Growth

9 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Economic Miracle” The “Economic Miracle” –Capital and Labor  Corporate Consolidation

10 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Economic Miracle” The “Economic Miracle” –Capital and Labor  Corporate Consolidation  The “Postwar Contract”

11 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Economic Miracle” The “Economic Miracle” –Capital and Labor  Corporate Consolidation  The “Postwar Contract”  AFL-CIO Workers Represented by Unions, 1920-1990

12 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Economic Miracle” The “Economic Miracle” –Capital and Labor  Corporate Consolidation  The “Postwar Contract”  AFL-CIO  Limited Gains for Unorganized Women

13 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Medical Breakthroughs  Antibiotics Antibiotics and other Pills (PhotoLink/Getty Images)

14 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Medical Breakthroughs  Antibiotics  Penicillin Penicillin (E. Pollard PhotoLink/ Getty Images)

15 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Medical Breakthroughs  Antibiotics  Penicillin  Salk Vaccine The Polio Virus (Reprinted from Schaffer et al, Proceedings of the National Academy of Science, 41:1020, 1955.)

16 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Pesticides  DDT Handling Pesticide (Photo by Tim McCabe, courtesy of USDA Natural Resources Conservation Service)

17 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Postwar Electronic Research  Invention of Television Television Set (c. Photodisc)

18 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Postwar Electronic Research  Invention of Television  Integrated Circuitry Circuit Board (S. Meltzer/ PhotoLink/ Getty Images)

19 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Postwar Computer Technology  UNIVAC

20 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Postwar Computer Technology  UNIVAC  IBM

21 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Bombs, Rockets, and Missiles  The Hydrogen Bomb H-Bomb Explosion (StockTrek/ Getty Images)

22 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –Bombs, Rockets, and Missiles  The Hydrogen Bomb  ICBMs Launching Titan Missile (Royalty-Free/CORBIS)

23 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –The Space Program  The Shock of Sputnik

24 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –The Space Program  The Shock of Sputnik  The Creation of NASA Launching a Satellite, 1961 (NARA)

25 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –The Space Program  The Shock of Sputnik  The Creation of NASA  The Apollo Program Buzz Aldrin, August 1969 (NASA)

26 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Explosion of Science and Technology The Explosion of Science and Technology –The Space Program  The Shock of Sputnik  The Creation of NASA  The Apollo Program  The Space Shuttle Space Shuttle (NASA/Getty Images)

27 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty  “Consensus”

28 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Consumer Culture  Consumer Crazes Electric Institute of Washington. Dishwasher (Library of Congress)

29 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Landscape and the Automobile  Federal Highway Act Freeway Interchange (PhotoLink/Getty Images)

30 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Landscape and the Automobile  Federal Highway Act  The New Retail Landscape Roadside Signs (Licensed for Use)

31 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Suburban Nation  “Levittown” Houses on Laconia Street in a suburb of Cincinnati, Ohio (Library of Congress)

32 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Suburban Nation  “Levittown”  Appeal of Suburban Living Chicago’s Annexation and the Suburban Noose

33 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Suburban Family  Prevailing Gender Roles Reinforced Reinforced Woman cooking in kitchen (Index Stock/Getty Images)

34 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Suburban Family  Prevailing Gender Roles Reinforced  Dr. Benjamin Spock

35 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Suburban Family  Prevailing Gender Roles Reinforced Reinforced  Dr. Benjamin Spock  Feminism Weakened Woman cooking in kitchen (Index Stock/Getty Images)

36 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Birth of Television  Social Consequences of Television Teaching television studio, Annenberg School of Communications, University of Pennsylvania (Library of Congress)

37 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Birth of Television  Social Consequences of Television of Television  Television’s Homogenizing Message Homogenizing Message The cast of Leave it to Beaver (Library of Congress)

38 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –Travel, Outdoor Recreation, and Environmentalism  Echo Park

39 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –Travel, Outdoor Recreation, and Environmentalism  Echo Park  Sierra Club Reborn

40 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –Organized Society and Its Detractors  Growth of Specialized Education Georgetown Preparatory School. Rifles at Georgetown Preparatory School (Library of Congress)

41 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –Organized Society and Its Detractors  Growth of Specialized Education  The Organization Man and The Lonely Crowd

42 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Beats and the Restless Culture of Youth  The Beat Generation’s Critiques “Robot Apartments! Invincible suburbs! Skeleton treasuries! blind capitals! demonic industries!” Allen Ginsberg

43 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Beats and the Restless Culture of Youth  The Beat Generation’s Critiques  “Juvenile Delinquency”

44 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –The Beats and the Restless Culture of Youth  The Beat Generation’s Critiques  “Juvenile Delinquency”  James Dean

45 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –Rock ‘n’ Roll  Elvis Presley

46 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –Rock ‘n’ Roll  Elvis Presley  Rock ‘n’ Roll’s Black Roots

47 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society People of Plenty People of Plenty –Rock ‘n’ Roll  Elvis Presley  Rock ‘n’ Roll’s Black Roots  “Payola” Scandals

48 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Other America” The “Other America” –On the Margins of the Affluent Society  The Other America “The entire invisible land of the other Americans became a ghetto, a modern poor farm for the rejects of society and the economy.” Michael Harrington

49 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Other America” The “Other America” –On the Margins of the Affluent Society  The Other America  Persistent Poverty

50 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Other America” The “Other America” –Rural Poverty  Declining Agricultural Prices

51 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Other America” The “Other America” –The Inner Cities  Black Urban Migration African-American Migration 1950-1980

52 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The “Other America” The “Other America” –The Inner Cities  Black Urban Migration  “Urban Renewal”

53 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –The Brown Decision and “Massive Resistance”  Brown v. Board of Education George E.C. Hayes, Thurgood Marshall, and James Nabrit congratulating each other, following Supreme Court decision declaring segregation unconstitutional, 1954 (Library of Congress)

54 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –The Brown Decision and “Massive Resistance”  Brown v. Board of Education  “Separate but Equal” Doctrine Overturned Doctrine Overturned George E.C. Hayes, Thurgood Marshall, and James Nabrit congratulating each other, following Supreme Court decision declaring segregation unconstitutional, 1954 (Library of Congress)

55 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –The Brown Decision and “Massive Resistance”  Brown v. Board of Education  “Separate but Equal” Doctrine Overturned  “Massive Resistance” Burning Cross (Licensed for Use)

56 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –The Brown Decision and “Massive Resistance”  Brown v. Board of Education  “Separate but Equal” Doctrine Overturned  “Massive Resistance”  Little Rock

57 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –The Expanding Movement  Montgomery Bus Boycott 5,000 at Meeting Outline Boycott; Bullet Clips Bus." Montgomery, Alabama, Bus Boycott. Montgomery Advertiser, December 6, 1955. (Library of Congress)

58 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –The Expanding Movement  Montgomery Bus Boycott  Martin Luther King’s Strategy

59 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –Causes of the Civil Rights Movement  Legacy of World War II

60 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –Causes of the Civil Rights Movement  Legacy of World War II  Urban Black Middle Class

61 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society The Rise of the Civil Rights Movement The Rise of the Civil Rights Movement –Causes of the Civil Rights Movement  Legacy of World War II  Urban Black Middle Class  Television and Popular Culture

62 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower Republicanism Eisenhower Republicanism –“What Was Good for…General Motors”  Business Leaders’ New Outlook Dwight D. Eisenhower (Library of Congress)

63 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower Republicanism Eisenhower Republicanism –The Survival of the Welfare State  Expansion of New Deal Policies

64 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower Republicanism Eisenhower Republicanism –The Survival of the Welfare State  Expansion of New Deal Policies  Federal Highway Act of 1956 Texas Highway (Donovan Reese/Getty Images)

65 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower Republicanism Eisenhower Republicanism –The Decline of McCarthyism  Army-McCarthy Hearings

66 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –Dulles and “Massive Retaliation”  “Massive Retaliation” and “Brinksmanship”

67 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –Dulles and “Massive Retaliation”  “Massive Retaliation” and “Brinksmanship”  Economic Benefits of “Massive Retaliation”

68 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –France, America, and Vietnam  Dien Bien Phu

69 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –Cold War Crises  Recognizing Israel

70 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –Cold War Crises  Recognizing Israel  Suez Crisis

71 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –Cold War Crises  Recognizing Israel  Suez Crisis  Fidel Castro

72 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –Europe and the Soviet Union  Hungarian Revolution of 1956

73 Copyright ©2007 by the McGraw-Hill Companies, Inc Chapter Thirty: The Affluent Society Eisenhower, Dulles, and the Cold War Eisenhower, Dulles, and the Cold War –The U-2 Crisis  Eisenhower’s Restraint

74 Copyright ©2007 by the McGraw-Hill Companies, Inc Patterns of Popular Culture: Patterns of Popular Culture: Lucy and Desi Chapter Thirty: The Affluent Society

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