2. 23 rd -24 th November 2010 BMJ Group - a brief introduction to our EBM resources: Best Practice 2010 & new BMJ Journal titles On behalf of: Steve Thorpe – Regional Manager Europe ICSTI-Swets (Moscow)

3. The BMJ Group Integrating evidence to help organisations deliver higher quality, safer and more efficient healthcare

4. Improving patient care through innovation since 1840 Hello

5. We’re not ‘only’ a Journal.. ! One of the world's leading providers of trusted medical information, evidence-based knowledge and learning support for healthcare professionals, medical students, researchers and patients Mission to improve the outcome for patients Subsidiary of the British Medical Association Over 350 staff based in locations around the world Reaching international customers in >35 countries

6. BMJ Learning OnExamination BMJ Masterclasses International Forum on Quality & Safety in Healthcare BMJ/BMJ.com Essentials titles including Gut, Heart, Thorax, ARD, ADC Evidence-based journals Drugs and Therapeutics Bulletin Best Practice Action Sets Clinical Evidence Best Health Evidence Centre services Improving the quality of patient care by helping clinicians stay up to date with training, practice, appraisal, revalidation and exam preparation Evidence based products and services which help eliminate uncertainty by providing independent, thorough and robust assessment of the latest evidence Supporting the research and current awareness needs of clinicians and researchers across multiple clinical specialties BMJ Group - Content and Services

7. Growing portfolio of 30+ Journals covering a diverse range of specialities Essential internationally respected clinical Journals including Gut, Heart & Thorax Reaching over 3.1m visitors online each month Full online archive back to Volume 1 issue 1

8. New BMJ Group Journals for 2010-2011 Journal of Family Planning & Reproductive Healthcare (JFPRH) Journal of the American Medical Informatics Association (JAMIA) Acupuncture in Medicine (AiM) Veterinary Record / In Practice

9. The BMJ Group How can we help you? ?Improve outcomes ?Reduce errors ?Raise quality ?Reduce costs ?Train your medical students

10. BMJ Evidence Centre Validating medical knowledge to improve clinical outcomes A hub for evidence-based medicine tools and services Providing leadership, guidance and support for medical professionals, policy makers and patients A range of tools that fit evidence and expert opinion around clinical workflows

11. Recognised as the gold standard of evidence-based medicine Systematic reviews of 3,300 interventions –identifying, appraising, grading and summarising the latest and most authoritative biomedical evidence –in the context of over 670 specified clinical situations –monthly updates –free ‘Evidence Updates’ email alerts More than ten years of publishing evidence based reviews

12. Intuitive & user-friendly decision-support delivered right at the point of care. Structured around the patient consultation, it covers diagnosis, prognosis, treatment and prevention. Your instant second opinion.

13. What is BMJ Best Practice ?  Best Practice is a decision- support source combining latest research evidence, guidelines and expert opinion  Presented as a step-by-step approach, covering prevention, diagnosis, treatment and prognosis  Its patient-focused approach represents a major new advancement in information delivery at the point of care  Includes 200+ patient information leaflets

14. What is BMJ Best Practice ?  The ability to change the language of the interface and navigation to selected local language  Links to the drug formulary - BNF (UK Only) or Martindale - included for quick checking of prescription guidance  Clinical Evidence ‘inside’ brings together the best current evidence with expert guidance  Advice on symptom evaluation, treatment approach and test ordering  International perspective, customisable for local needs

15. Best Practice covers the following categories:  Highlights: Summary / Overview  Basics: Definition / Epidemiology / Aetiology / Pathophysiology / Classification  Prevention: Primary / Screening / Secondary  Diagnosis: History & Examination / Tests / Differential / Step by Step / Criteria /Guidelines / Case History  Treatment: Details / Step by Step / Emerging / Guidelines / Evidence (powered by BMJ Clinical Evidence)  Follow-up: Recommendations / Complications / Prognosis  Resources: References and Links / Images / Online resources / Patient Leaflets/Credits

16. Use Best Practice on your mobile phone (“BP Mobile”) http://bp.bmjgroup.mobi/

17. –For use by primary and secondary care professionals / medical students –Since its launch in Feb 2009 Best Practice is now used by more than 100,000 practitioners in over 250 institutions in 25+ countries throughout EMEA & APAC An instant second opinion for point-of-care decisions

19. Best Practice – New features 2010 Some of the key features that have been recently added or updated: Hyperlinks within notes - You can now add hyperlinks into the ‘Notes’ section that sits within the monograph pages. Institutional administrators can also use this feature to link notes on behalf of their organisation. Dates added to Clinical Evidence reviews - You will now be able to see the publication date and search date for all Clinical Evidence content within Best Practice. These dates will be shown if you access the stand alone Clinical Evidence content and also if you access Clinical Evidence via the ‘Evidence’ tab from within in the individual Best Practice monographs. Guidelines added to Assessment monographs - A ‘Guidelines’ tab has been added to the Assessment monographs in Best Practice. Institutional administrators can also add their own guidelines to these Assessment monographs on behalf of their organisation.

20. Best Practice – New features 2010 BP Search Enhancements: 'Auto-suggest' drop-down search. Prompts users with monograph titles, displayable synonyms and drug names. Updated search engine library further increases reliability and performance Adjusted synonym processing leads to better relevance ranking Ability to search by ICD-10 and ICPC-2 drug codes, producing list of matching monographs. 'Clinical Evidence' topic headings now included as a possible search result

21. Best Practice – New features 2010 Video and sample screenshots removed from home page, to greatly improve performance speed. Video now has its own page, linked from "Take a Tour". Brand new 5 minute BP video demo on the new “Take a Tour” page as above, replacing the original launch demo ‘Clinical Evidence’ content accessible directly from the Best Practice homepage Nominated National Administrator can upload information using 'Add Notes' functionality (originally requested by Helsebiblioteket in Norway) ‘Treatment’ tab displays changed: "step 1 of 2"; "step 2 of 2“ removed & changed to "First select your patient group" and "Now select a treatment" to avoid possible end user confusion

22. The UK market leader with growing international reach Helping today’s and tomorrow’s doctors with training, exam preparation, improving knowledge and assessing needs

23. BMJ Learning services BMJ Learning –Independent, peer reviewed online learning with 124,000 UK users and 55,000 international users –Customisable interface to reflect local curriculum and regulatory requirements –More than 700 modules for doctors, nurses, students, managers, GPs BMJ Masterclasses –Clinical and management events for primary and secondary care clinicians –Over 17,000 delegates attended OnExamination –Online exam preparation for undergraduates and postgraduates - over 132,000 medical professionals have used OE tools for their revision

24. Customised Learning Solutions Dynamic site tailored to the needs of individual customers reflecting specific needs, e.g. organisation specific guidelines; logos; local curriculum Specially commissioned content Seamless links between Best Practice & BMJ Learning Plan & Record Usage and performance trends provided geographically Blending technology and content into a customised platform

25. OnExamination – exam preparation Over 33 million questions answered since January 2009 40,000 Q&As to support major international postgraduate and undergraduate exams Will you pass? Your score benchmarked each week against other candidates.

27. Thank You Please send me any questions either via Swets or to the email address shown below: Steve Thorpe – Regional Manager Europe sthorpe@bmjgroup.com ICSTI-Swets (Moscow)