1. Group Members: James Postels Bibi Abdool Danilo Acha Soto Tailei Li Yuting Zhao

2. Signe Co. Company Profile History Current Markets

3. Characteristics Advantages of Signe Co. 45 Day Returns Customer Services Online Quality Tests High Quality Clothing Strict Choice of Materials Seasonal Changes Durability

4. Our Design Team Customer Satisfaction Creativity Extended Product Line Clothing Manufacturing

5. Products Blazers Blouse Cardigan Jeans Business Looks Shoes

6. Extended Clothing Line Product Expansion Children Pre-Teens Middle Aged Star Products Bags Watches

7. Apparel and Retail Market Top Competitors 1. Zara Co. 2. H&M Co. 3. Gap Inc. 4. Reitman’s Ltd.

8. Target Market Criteria Our Current Targeted Markets Discretionary Income Individuals who are Fashion Savvy Individuals who favor popular styles. Fashion Inclined Young People.

9. Goals and Strategies Maintain U.S, Market Shares Expand Business in Canada and Japan Enter the following markets: China, France, and India. Mode of Entries: Exports, Licensing, and FDI.

10. Canada

11. Target Markets Infants 8 months - 2 years old Preteen ages 6 to 12 years old Young people ages of 18-30 male and female Middle aged people ages 30-45

12. Marketing Mix Product Price Promotion Place

13. Japan

14. Target Markets Infants Pre-Teen Young Adults Middle Aged

15. Marketing Mix Product Price Promotion Place

16. France

17. Target Markets young adults ages 18-30. In college, have a job, attend social events, clubs, and other events. younger kids aged(8months - 24 months) Pre teen(6-12) Older individuals(30-45)

18. Marketing Mix Product Price Promotion Place

19. China

20. Target Market Infants Pre-teen Adults from ages 18-30 Ages 30-45 with high income

21. Marketing Mix Product Price Promotion Distribution

22. France

23. Target Markets young adults ages 18-30. In college, have a job, attend social events, clubs, and other events. younger kids aged(8months - 24 months) Pre teen(6-12) Older individuals(30-45)

24. Marketing Mix Product Price Promotion Place